The Economics of Everyday Things

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1. 88. Fortune Cookies

   5 november 2026 · 20 min

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   Those tiny treats that predict your future may come free at the end of a Chinese meal, but they’re big business (and not Chinese). Zachary Crockett will go on a long journey. This episode was originally published on April 13th, 2025. Lees meer

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2. 87. Ski Areas

   2 november 2026 · 20 min

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   When you hit the slopes, you might not be thinking about water rights, controlled avalanches, and liability insurance — but someone has to. Zachary Crockett shreds the pow. This episode was originally published on April 6th, 2025. Lees meer

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3. 86. Toothpaste

   29 oktober 2026 · 17 min

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   We reach for it twice a day — without thinking about the decades of research and engineering that went into that squeezable tube of minty goo. Zachary Crockett extracts the last bit. This episode was originally published on March 30th, 2025. Lees meer

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4. 85. Executive Recruiters

   26 oktober 2026 · 21 min

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   When a Fortune 500 company needs a new leader, it turns to a well-connected headhunter who assesses candidates with psychological tests and mock TV interviews. Zachary Crockett activates his network. This episode was originally published on March 23rd, 2025. Lees meer

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5. 84. Mall Cops

   22 oktober 2026 · 18 min

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   Security guards make malls feel safer, but what can they do when there’s trouble? Zachary Crockett observes and reports. This episode was originally published on March 16th, 2025. Lees meer

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6. 83. Game Show Winnings

   19 oktober 2026 · 19 min

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   How do TV producers decide how much money to give away? A little psychology and a lot of math. Zachary Crockett phones a friend. This episode was originally published on March 9th, 2025. Lees meer

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7. 82. Chain Restaurant Recipes

   15 oktober 2026 · 17 min

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   A fast-food burger has to taste the same — and cost the same — thousands of times a day at restaurants across the country. Zachary Crockett mans the fryer. This episode was originally published on March 2nd, 2025. Lees meer

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8. 81. Guide Dogs

   12 oktober 2026 · 22 min

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   Before a guide dog can help a blind person navigate the world, it has to pass a series of tests, then go through $75,000 worth of training. Zachary Crockett sniffs around. This episode was originally published on February 16th, 2025. Lees meer

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9. 80. Going-Out-of-Business Sales

   8 oktober 2026 · 16 min

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   Behind that 70% off sign, there’s a liquidation consultant trying to maximize retailer profits. Zachary Crockett seeks a deal. This episode was originally published on February 9th, 2025. Lees meer

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10. 79. School Photos

    5 oktober 2026 · 18 min

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    Picture day is an annual tradition for American families — and, for the companies that take the photos, a lucrative one. Zachary Crockett smiles for the camera. This episode was originally published on February 2nd, 2025. Lees meer

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