Alle afleveringen
1.066 afleveringen, van nieuw naar oud
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842: Effective Word of Mouth Marketing with Emily Hochman
30 juni 2021 · 40 min
Emily Hochman is the Founder and CEO of Wellory, the anti-diet nutrition app on a mission to make personalized nutrition accessible for all. Lees meer
Wellory is a venture-backed startup based in NYC with a network of over 750+ health coaches, nutritionists, and dietitians all over the country. She is a certified health coach, founder of the Movemeant Young Professional Board and native New Yorker.
You will discover
- What came first the supply or the demand of Wellory
- How Wellory uses word of mouth marketing to increase supply and demand
- How she incentivizes users to share the app
- Why apps MUST master the "love experience" in their UX
- How they are growing like crazy on TikTok
- How to build a business model with high retention
- How to build a welcome flow where customers actually fill out the form
- The email marketing campaign that brings back users and drives revenue
- 3 big fund raising tips that helped her raise over $4M
Emily Hochman is the Founder & CEO of Wellory.
Show Mentions
- FormSort
- Fav app: Co-Star: (iTunes | Google Play)
SPONSORS
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com
Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Maste…
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Growth Hacking User Acquisition
28 juni 2021 · 1 uur 1 min
Today's guest is Joe Zimmer who is the Director of Customer Acquisition & Growth at Ripl. He will share all his optimization secrets when it comes to advertising across a multitude of digital marketing channels (Paid Social, Google Search, Google UAC, Google Display, Apple Search Ads, LinkedIn, and YouTube). Lees meer
Topics Covered:
02:28 - Website traffic vs app traffic - what's converting better?
04:14 - How to optimize web traffic to app users
06:51 - Top of the funnel optimization to growth hack user acquisition
08:56 - Visual of Ripl's onboarding flow
12:02 - How to scale user acquisition
14:53 - What channel is better at scaling
18:17 - Wysefit App Audit
29:21 - The Google UAC hack that creates better targeting and lower CPIs
31:44 - How do you compare Google UAC for Android vs iOS
32:35 - Apple Search Ads campaign structure
35:54 - Is 50K a good starting budget?
41:26 - Butlr app audit
52:56 - What's the best channel for getting started with paid acquisition?
54:30 - Apple Search Ad's CPT starting point
You can watch this video: http://youtu.be/jK2yQU-27fw
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword ran…
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841: How Community Drives User Growth with Joyce Shulman
23 juni 2021 · 43 min
Today's guest is a serial entrepreneur who has built 5 businesses in the last 25 years. She is on a mission to combat loneliness and improve fitness, well-being and longevity through the simple act of encouraging women to walk together. Lees meer
You will discover how she built a true community around her app, how her company drives growth through being community first, and how website visitors surprisingly drive better app users.
Joyce Shulman is the CEO and Co-Founder of 99 Walks.
Show Mentions
- Fav app: NY Times
- Joyce's Ted Talk
- The Big Leap Book
SPONSORS
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com
Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Facebook Ads for Beginners
21 juni 2021 · 1 uur 9 min
Today's guest is Gina Kwong who runs Mobile Growth at Electronic Arts (EA). She focuses on global growth for EA’s mobile titles and has great experience in creative testing especially across channels. Lees meer
Topics Covered:
01:25 - How iOS 14.5 impacts mobile advertising
03:24 - How many users are opting in or out to be tracked
05:04 - How are you adjusting your ad spend, reporting or optimization based on iOS 14.5
09:51 - How to target Facebook Ads for hypercasual games
13:38 - How to structure your campaign for game installs
19:59 - Happy Pet App Audit
32:49 - What metrics do you use to decide if a campaign is considered a success
33:55 - What is the average CPI
37:38 - Facebook Ad vs Google Ads
40:36 - Outfit Tracker App Audit
51:58 - Do you report all sales to Facebook?
52:14 - How does Facebook AAA base their targeting?
54:49 - When it comes to ad assets what's best?
55:51 - Lyricster App Audit
You can watch this video: http://youtu.be/jMoC1NYI1aE
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com…
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840: Mobile Gaming in Emerging Markets with Johana Riquier
16 juni 2021 · 32 min
Voted one of the 100 GI Game Changers in 2020, Johana Riquier is an award-winning diversity advocate, guest speaker and business strategist at Unity. Lees meer
Her expertise lays in the opportunities for mobile gaming in regions such as the Middle East and Africa.
Since joining the gaming industry, Johana has taken steps to promote and represent minorities in the digital and gaming space, in and out of Unity. She has worked head-on to advocate for diversification of content, content creators, and the community as a whole.
Johana RIQUIER is the Strategic Business Development Lead for The Opportunity Markets at Unity Technologies.
Show Mentions
Fav app: Whot King: (iTunes | Google Play)
SPONSORS
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com
Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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Tiny ASO Changes That Have a Huge Impact
14 juni 2021 · 1 uur 21 min
Discover the ASO strategies that have the biggest impact on your downloads and keyword rankings. Stop wasting your time testing out strategies that you've read or watch, and learn the tiny ASO changes that will have the maximum impact. Lees meer
This week's guest is David Margaryan, Head of ASO at Checkaso.io.
Topics Covered:
01:54 - How to know if your ASO is fully optimized
09:05 - Tiny ASO change: How adding localizing the Google Play text led to a 70% increase in organic downloads
14:05 - Does keyword density have a huge impact on rankings?
16:14 - Google natural language
24:16 - Wow clock App Audit
36:54 - How to properly test graphics for seasonal ASO?
38:55 - How to optimize your in-app purchases to get them indexed
43:43 - Money Tracker App Audit
53:25 - What to do if your ASO is optimized and you're still not getting downloads
58:43 - Fair Giveaway App Audit
You can watch this video: http://youtu.be/a1gw1PxT25M
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twit…
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839: Organic Facebook Marketing for App Downloads
9 juni 2021 · 39 min
Today's guest is Trevor Lewis, the Developer of the Troll Master app. Lees meer
You will discover how you can generate up to hundreds of thousands of Facebook impressions per week for free. Facebook is also a great way to get user feedback which is critical to improving your app and aligning it with your customer's needs!
Topics:
How a complete newbie built a successful app on the side
How to use Facebook groups to drive app downloads
How he uses his Facebook Page to drive downloads
The revenue split between his monthly, yearly and lifetime plans
Show Mentions:
- Troll Master Facebook Page
- MIT App Inventor
- Flutter
- MacInCloud
- Fav app: onX Hunt
SPONSORS
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com
Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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Reddit Marketing: How We Drove 1,200+ App Signups
8 juni 2021 · 12 min
Discover how to use Reddit to market your app and drive thousands of downloads. You will learn which subreddits to use, how to make sure your post does NOT get deleted, and how to come up with a Reddit title that drives upvotes. Lees meer
You can watch this video: https://youtu.be/oBL_i29lbMs
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io
Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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Simple Ways to Increase Your Mobile Game Retention & Revenue
7 juni 2021 · 1 uur
Hugo Obi is the founder of Maliyo Games; a design studio known for developing African-inspired games for mobile devices. He is a pioneer in his field, having created gaming classics like Mosquito Smasher, Okada Rider, Aboki Run and Whot King. Lees meer
Topics Covered:
02:30 - Simple ways to increase retention
04:00 - How a dynamic background increased retention by 40%
12:15 - Remote config feature or launch hardcoded to a small user base
13:20 - A/B testing using Google
15:30 - Charades - Heads up app audit
22:34 - What comes first the narrative or the core gameplay loop
27:16 - Math Games - Adapted Mind app audit
39:28 - Retention is the holy grail
45:05 - Perfect Pitch Toddler Games app audit
54:40 - Thoughts on banner ads as a revenue generating ad unit
You can watch this video: https://youtu.be/6iyRj6TDDsI
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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838: How to Succeed on Social Media with Ross Clark
3 juni 2021 · 36 min
Today's guest is Ross Clark, the CEO and Co-Founder of Sanctuary, an innovative venture-backed start-up focusing on astrology and other mystical products and services. Lees meer
Ross has spent his career at the cutting edge of digital media and technology, leading business development and strategy for the boldest names in the industry: NBCUniversal, Hearst, Snap and Condé Nast. In this span, he has brokered industry-first partnerships between established and emerging players.
In this interview you will discover:
- How a digital media and technology executive went into astrology
- How he's been able to give away so much free content and still monetize
- What metrics to focus on when just starting out
- The A/B test that made the biggest impact
- How to find success with social as a mobile company
- How to justify investing in social
Ross Clark is the CEO and Co-Founder of Sanctuary.
Show Mentions
- Fav app: TrueCoach
- Follow Sanctuary on Instagram
SPONSORS
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com
Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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This WWDC Hack Led to Multiple Apple Features
2 juni 2021 · 7 min
Discover the WWDC hack that led to multiple Apple App of the Day Features. Lees meer
https://developer.apple.com/wwdc21/
https://developer.apple.com/wwdc21/labs/
You can watch this video: https://youtu.be/wsxRfaDJNYk
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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Mobile Gaming in Emerging Markets
31 mei 2021 · 58 min
Mobile gaming is HOT! But it's even hotter in emerging markets. Discover everything you need to know when building your mobile games for emerging markets such as Africa and the Middle East. Lees meer
Today's guest was voted one of the 100 GI Game Changers in 2020. Johana Riquier is an award-winning diversity advocate, guest speaker and business strategist at Unity.
Check out Johana's YouTube channel:
https://www.youtube.com/c/TheJohanaRiquierShow/
Topics Covered:
01:57 - The opportunities that exists in Africa and Middle East
03:37 - What types of categories of games work best in emerging countries
06:43 - Clever ways to monetize in these markets
08:52 - How best to promote games in the markets
13:53 - Wordcursion App Audit
32:08 - Daring Destiny App Audit
40:12 - Why you should actually pay attention to these emerging markets
44: 53 - Bus Simulator Real App Audit
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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837: The Best Performing Ad is Influencer Content with Jen Donahoe
26 mei 2021 · 53 min
Jen Donahoe is a Marketing and Growth Lead at Riot Games. Lees meer
With well over a decade in the gaming industry at EA, Zynga, and Scopely, Jen joined Riot Games, makers of League of Legends in 2019, and proceeded to launch Riot’s first mobile game, Teamfight Tactics, in March 2020.
You will discover:
- How influencer content is outperforming other forms of ads
- How to measure influencer marketing
- The biggest bang for your buck
- How to approach soft launch and what metrics are most important
- How to build a growth Hacking team
- Twitch vs YouTube
Show Mentions
- Famebit
- SurveyMonkey
- Episode 826: Jordan Blackman
- Adobe Spark
- Fav app: Levels
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com
For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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How to Get Traffic From Reddit
24 mei 2021 · 1 uur 2 min
Discover how to get free traffic and app downloads through Reddit. Lees meer
You will discover how to post so you don't get deleted, when is the right time to post, and what subreddits drive the best traffic.
Joining me is Brian Harp who is the founder and CEO of Gala a photo and video sharing app for iPhone users that launched April 2021.
Links:
https://www.reddit.com/r/Entrepreneur/comments/n4h02o/heres_what_i_learned_growing_my_mobile_app_to/
https://www.reddit.com/r/apple/
https://www.reddit.com/r/iOSProgramming/
Topics Covered:
03:13 - How he used Reddit to validate his ideas
05:14 - The subreddits that he used to drive initial downloads
08:20 - Why it's better to have 100 users love you than 1 million kinda like you
13:17 - How to talk to your users within your app
16:52 - What is the downside of Reddit?
21:36 - Why Brian decided to find a technical co-founder instead of a development firm
21:40 - How Brian used Angel List to find his technical co-founder
24:11 - Benkyo App Audit
32:49 - Why reddit vs other social media platforms
33:55 - Should you branch out to other channels if you found success on one platform?
36:22 - Relacomonia App Audit
49:38 - Need to get feedback on idea check out r/appideas or r/startup_ideas, App in beta = check out alphaandbetatesters, or r/sideprojects, need a cofounder = r/cofounder
50:21 - Employee Link App Audit
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom …
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836: How to Figure Out the Right Price Point with Kate Nezhura
19 mei 2021 · 46 min
Today's guest is Kate Nezhura, Director of Product at MobilityWare. Lees meer
With over 9 years of experience in the mobile gaming space, she has led Live Ops and product development efforts across social casino and casual games. In her most recent role as a Director of Product at MobilityWare, Kate is managing production teams in the Puzzle Suite of the studio responsible for feature roadmap, LiveOps and performance of 5+ games.
You will discover:
- How to figure out the preferred price point
- How to segment for monetization
- What is the best way to monetize
- When it comes to new features or initiatives being introduced into the product, what are the main principles you try to follow?
- How to incorporate monetization with liveops
Show Mentions
- Fav app: Merge Mansion:(iTunes | Google Play)
- MobilityWare
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com
For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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Optimizing and Managing App Store Reviews
17 mei 2021 · 1 uur 10 min
Today's guest is Denis Shelkov who is the Senior App Marketing Manager at AppFollow consulting department. Denis has been providing comprehensive ASO services for the biggest mobile developers for over 4 years, helping them reach first positions of top charts. Lees meer
Topics Covered:
02:00 - How App Store Rating & Reviews Impact ASO
03:21 - Are ratings or reviews more important?
12.40 - How to hack the featured reviews on iOS and Google Play
15:06 - Will negative reviews on launch bury your app?
19:42 - Medica App Audit
31:27 - How does ASA impact ASO after iOS 14 changes?
36:24 - What's the impact on conversion if the rating goes from 3.7 to 4.0 rating
39:57 - Todayist App Audit
52:30 - Quote Dark App Audit
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io
For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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835: How to Sell Your App For Millions (And Not Regret It)
12 mei 2021 · 25 min
Today's guest has been brokering the sale of internet businesses for the past 14 years and mobile apps in the past 6 years. Lees meer
You will discover:
- Top 3 things to do to sell your apps for maximum value
- Do buyers have a preference between subscription apps?
- How to determine your app's worth
- Financial tools that Eric recommends
Eric Owens is the owner and co-founder of APPBusinessBrokers.com.
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
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CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com
For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.
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Instagram: @stevepyoung
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Organic Facebook Marketing
10 mei 2021 · 1 uur 1 min
Today's guest has successfully built a fishing app on the side. He will share how he's using organic Facebook marketing to drive installs and revene. Lees meer
Trevor Lewis is the Developer of the Troll Master app.
Topics Covered:
02:48 - Why you need to start a Facebook page
04:33 - Why you should post to Facebook groups as a Facebook page
09:15 - A photo contest for a co-parenting app
13:58 - Trevor's programming experience before building the app
20:00 - Tips on how to grow a Facebook page
16:22 - What if you
23:22 - Music Player App Audit
34:20 - Trebble App Audit
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
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SPONSORS
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io
For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.
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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
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834: How to Increase Mobile App Subscriptions with Fritz Charles
5 mei 2021 · 36 min
Fritz Charles is the founder of Q2 Mobile Labs, a mobile studio and consultancy, with a specialty on mobile subscriptions. Q2 Mobile Labs began as a mobile gaming studio, producing a portfolio of over 400 apps that produced over 5,000,000 downloads that was sold to a private investor. Fritz led mobile growth strategy at the National Basketball Association, IAC, and Aaptiv, where he focused on conversion optimization and subscription growth. Lees meer
You will discover:
- How do we know if an app is fit for subscriptions?
- How do we decide on subscription length?
- How do we price subscriptions?
- Tools to help A/B test
- How to retain users and increase LTV
- What are the different promotions to increase conversions?
Fritz Charles is the founder of Q2 Mobile Labs.
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com
For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.
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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Successfully Changing From Paid Apps to Subscriptions
3 mei 2021 · 57 min
Discover how Marco Wenisch successfully changed his app porfolio from paid to subscription-based apps. You will discover how he cross-promoted his apps, what ASO strategies worked, and how he launched his new subscription app. Lees meer
Links:
https://www.linkedin.com/in/marcowenisch/
https://www.taculator.com/
Topics Covered:
01:22 - How Marco went from $500 to $10,000 a month
04:49 - How Marco used Apple Search Ads to grow paid app downloads
09:33 - How Marco launched his subscription app
15:23 - How to get Apple Search Ads to show up when installs are low
18:27 - Keywords rain sounds vs "rain,sounds"
19:29 - Marco's conversion rate
21:40 - Any changes for iOS 14 update
23:41 - Youries Discover App Audit
30:28 - Is having a good landing page important for ASO?
31:29 - Should we develop Apple Watch and Apple TV
32:59 - How to plan out ad campaigns?
35:41 - floating Stopwatch App Audit
42:23 - Why Facebook over Google?
44:21 - TCG Companion App Audits
51:37 - How to target students with FB ads
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASOMasters.com
B7Dev.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
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99% of Apps Fail - How to Make Sure Your App Idea Succeeds
29 april 2021 · 1 uur 13 min
Ken Vermeille is the founder and CEO of Vermillion Sky. Ken has 15 years of experience in product design and development. Lees meer
Topics Covered:
01:35 How to figure out the one thing that your app should do really well
04:43 Why 99% apps fail
09:36 What makes a great onboarding process?
11:49 Video Chat App Audit
34:33 Bass Parlour
47:02 Do screenshot file names help ASO?
50:43 Troll Master Depth Calculator App Audit
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
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Get your app audited: http://www.appmasters.com/audit
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SPONSORS
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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833: How to Start & Grow a College Ambassador Program with Jake Ellenburg
28 april 2021 · 33 min
Jake Ellenburg is the Chief Marketing Officer at X-Mode. He is responsible for growing multiple brands across various industries with a specialty in creative user acquisition. In just under 4 years, he helped pivot a college safety app (Drunk Mode) to one of North America's largest providers of geolocation data. Lees meer
You will discover:
- How a college ambassador program led to tremendous growth for Drunk Mode
- How they are crushing it with Reddit ads and using memes
- The importance of A/B testing
- How to guide your team instead of micro-managing
Jake Ellenburg is Chief Marketing Officer at X-Mode.
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
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SPONSORS
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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YouTube: AppMasters.com/YouTube
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This Starbucks Secret Menu App Makes $240K
27 april 2021 · 11 min
In this video, we teardown a Starbucks secret menu app that is generating over $20,000 a month! Lees meer
Download app: https://apps.apple.com/app/secret-menu-for-starbucks-vip/id1452407811
You can watch this video: https://youtu.be/lTApBMs0J4s
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
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UX Design Mistakes You Need to Avoid
22 april 2021 · 1 uur
UX design is essential to having a successful app. Lees meer
Chaim Sajnovsky is the CEO and Founder of B7Dev, a full-service development agency, businesses trust us with their app development, big data, machine learning, and server side needs.
We share the best tips for UX design and critical mistakes that app developers make.
Topics Covered:
01:51 - What is the difference between UI/UX
03:14 - Don't make users think
09:57 - What do you need to launch outside of US (eg. UK and Australia)?
13:14 - Office Document
22:41 - How to rank in top 5 for a keyword when you've ben #15 for awhile
27:35 - Galavant App Audit
44:57 - DWP App Audit
You can watch this video: https://www.youtube.com/watch?v=o2w7-nKTT3s
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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YouTube: AppMasters.com/YouTube
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Twitter: @stevepyoung
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Game Design: How to Develop a Successful Game
21 april 2021 · 13 min
Today's guest, Jordan Blackman, has worked on multiple 10 figure products for companies like EA Sports, Ubisoft, Zynga, The Pokemon Company, AMC Networks, Ellen Degeneres, and many more. You will discover a few easy ways to increase your game's monetization. Lees meer
Jordan Blackman is the Owner of Bright Black Associates.
You can watch this video: http://youtu.be/ncq1Wfe3W7c
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
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832: Beginner's Guide to Apple Search Ads with Gabe Kwakyi
20 april 2021 · 26 min
Today's guest is Gabe Kwakyi, CEO & Co-Founder at Incipia. You will discover how to get started with Apple Search ads, the factors that influence keyword and top chart rankings, managing A/B tests, and so much more. Lees meer
This interview was recorded as part of our App Masters Virtual Summit back in November 2011.
Gabe Kwakyi is the CEO & Co-Founder at Incipia.
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
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UserTesting Review & Live Reaction
19 april 2021 · 22 min
In this video, I'll show you why you should do user testing and what questions to ask. Lees meer
I'm going to react live to a user testing video and you'll get to hear the questions I asked along with my reactions -- brutally honest and critical ones included.
You can watch this video: http://youtu.be/_ufc1byTKb4
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
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Case Study: The #1 Source of In-App Purchase Sales
15 april 2021 · 57 min
Today's guest is an indie iOS developer success story and creator of Countdown for Disney Vacation. You will discover how he increased his revenue by increasing his in-app purchase price and the #1 source of all his sales. Lees meer
Nick Bonatsakis is an accomplished software consultant with over a decade of experience working on everything from scalable full-stack web applications to award-winning mobile apps.
Countdown for Disney Vacation: https://apps.apple.com/us/app/countdown-for-disney-vacation/id1532628272
Topics Covered:
02:51 - How Nick 5X his revenues
05:01 - Where he converts over 50% of his users
06:57 - How adding the word "free" to his pricing page increased conversions
08:48 - The sharing feature that gets the most downloads
12:03 - How he's getting 50 email subscribers a week
14:23 - How to leverage Apps Gone Free campaign with rewarded videos
21:48 - Spontaneous App Audit
33:06 - Division Calculator App Audit
41:00 - Should you give credit to contributors of the app? And where?
43:42 - Aspire App Audit
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
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831: The Simple Process for Creating a Top Charting Game
13 april 2021 · 34 min
Today's guest is David Reichelt, the creator of Color Switch. You will discover his simple approach for designing a top charting game, how David approached the re-launch of his game and how he's using his tremendous success to build Color Switch 2. Lees meer
This interview was recorded as part of our App Masters Virtual Summit back in November 2011.
David Reichelt is the creator of Color Switch.
Show Mentions
- TinkerToys
- Color Switch 2
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
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-
App Ideas to Make Money - The Proven Method
12 april 2021 · 12 min
Discover the proven method to come up with app ideas that are guaranteed to make money. Lees meer
You can watch this video: http://www.youtube.com/watch?v=w-RQ16TOz8w
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
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How to Get Started with Facebook Automated App Ads
7 april 2021 · 14 min
Here's the easiest way to get started with Facebook Automated App Ads and how to eventually scale the campaign. Lees meer
Today's guest is Gina Kwong who runs Mobile Growth at Electronic Arts (EA). She focuses on global growth for EA’s mobile titles and has great experience in creative testing, especially across channels.
You will discover:
- How to approach UA with a new app
- What SDKs and tracking you need before running user acquisition
- How to get start with Facebook Automated App Ads
- How to scale Facebook Automated App Ads
You can watch this video: http://www.youtube.com/watch?v=NRNPoK23nto
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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830: The Meet Group Founder and CEO Geoff Cook
6 april 2021 · 45 min
Geoff Cook is currently the CEO and co-founder of The Meet Group, a social dating and livestreaming company. He has been on the board of The Meet Group (NASDAQ: MEET) since 2011 until its sale in 2020. Lees meer
Geoff sold the company for $500 million in September 2020 -- one of the last large public deals prior to the declaration of a global pandemic by the WHO. He started his first company from a Harvard dorm and sold it for millions of dollars at age 24 in the year 2002. He sold his second company for $100 million in 2011.
You will discover:
- How he started his first company and exited it for millions
- If selling the company changed the way he approached business
- The surprising tactic that led to myYearbook surpassing a million users in nine months
- The clever way he figured out to build a live streaming feature into his dating apps
- What's trending in China
Geoff Cook is the Founder and CEO of The Meet Group.
Show Mentions
- Geoof's Wired Article
- Foundr Interview
- vPaaS
- Fav app: Clubhouse
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
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YouTube: AppMasters.com/YouTube
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This Meme Maker App Makes $60K a Month
5 april 2021 · 13 min
Want to how to make memes? Check out this easy-to-use meme generator app that is making over $60K a month. We study what they are doing right and what they can do better. Lees meer
We want to inspire you to learn from the best practices of successful apps, but also show you the opportunities that still exist in the App Store.
You can watch this video: http://www.youtube.com/watch?v=Py-QYaWeltw
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
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App Growth Summit Founder Joins App Masters Live
1 april 2021 · 1 uur 2 min
This week Louis Tanguay, Managing Director & Founder of App Growth Summit, joins us to answer all your app marketing related questions. Lees meer
App Growth Summit is an invite-only global conference organization dedicated to producing the highest-quality events which help the world’s top mobile app publishers and developers discover how to increase their app’s performance & sustainability through our regional limited-vendor events
Topics Covered
02:09 - How marketers need to adjust to a post-IDFA world
03:15 - Why on-boarding and UX will be more important
04:15 - Best practices for on-boarding and UX
06:33 - Why Apple is implementing IDFA
17:48 - How Louis pivoted his events business into a virtual one
23:23 - Mehndi Designs App Audit
31:11 - Wraprz App Audit
51:21 - Yvett App Audit
57:43- Google now has reward interstitial ads
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
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829: How to Test New App Marketing Channels with Susan Azari
30 maart 2021 · 29 min
Today's guest is Susan Azari, the Mobile App Commercial Lead at The Very Group. She is an experienced marketer with over 7 years experience across a number of verticals including beauty, fashion, and tech. Lees meer
You will discover:
- How do you decide which KPIs to focus on?
- The levers to pull when you want to increase retention
- How to balance testing new app marketing channels vs proven ones?
- The new app marketing channel that's working for them
- What's the most important A/B test to run to increase organic downloads
- How paid ads contribute to ASO
- Her most memorable email marketing campaign
Susan Azari is the Mobile App Commercial Lead at The Very Group.
Show Mentions
- Fav app: Clubhouse
- Loop Me
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
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App Marketing Live & Update on My Apps
25 maart 2021 · 1 uur
This week is a solo show where I'll update you on the revenue and download numbers of my newest app - Moonlight. I will pull back the curtains how I manage growth, ASO tests that I'm running, and how I'm optimizing for conversions. Lees meer
Moonlight app:
https://apps.apple.com/app/moonlight-sleep-sounds/id1529371572
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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YouTube: AppMasters.com/YouTube
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828: How to Get Your App Preloaded on Devices with Martin Lancee
23 maart 2021 · 32 min
Today's guest is Martin Lancee, the Head of Consumer Growth at LinkedIn. At LinkedIn, Martin is responsible for (1) developing and executing the company's strategy to accelerate mobile growth, (2) liaison between LinkedIn and Apple/Google for app store and BD opportunities, and (3) driving new integrations via product partnerships. Lees meer
You will discover:
- Where to put your attention when it comes to growth at a big company
- How he got buy in from all parties to move forward with a preload strategy
- How to get started with a preload (on-device) strategy
- How he overcome being a professional app for a preload campaign
- How to get started with a preload strategy as a start-up
- How to calculate ROI for preloads
- Why Preloads pay per install did NOT work
- What GEOs are best for preloads
Martin Lancee is the Head of Consumer Growth at LinkedIn.
Show Mentions
- Digital Turbine
- IronSource
- Digital Turbine Episode
- Singular
- Fav app: LinkedIn Learning
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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Indie iOS Developer Success Story - Water Tracker App
18 maart 2021 · 1 uur 8 min
Today's guest is an indie iOS developer success story and creator of a water tracker app. You will discover how he increased his conversion by optimizing his pricing page, how he came up with this idea, and what's working for him from growing his downloads. Lees meer
Topics Covered:
01:43 - How he came up with the idea
04:15 - The inspiration for his beautiful design
04:38 - How this app launch differed from his previous app launches
09:50 - What growth strategy did he focus on
14:41 - What ASO strategy really drove growth?
16:56 - How he gets such high number of ratings
23:27 - The pricing page change that led to 10% increase in monthly revenues
28:01- Lifetime in-app purchase or subscriptions?
28:06 - When do you show your paywall?
42:25 - How do you keep yourself motivated on working on single app?
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
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Get your app audited: http://www.appmasters.com/audit
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SPONSORS
GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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Instagram: @stevepyoung
Twitter: @stevepyoung
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827: User Acquisition for a New Product with Gina Kwong
16 maart 2021 · 42 min
Today's guest is Gina Kwong who runs Mobile Growth at Electronic Arts (EA). She focuses on global growth for EA’s mobile titles and has great experience in creative testing especially across channels. Lees meer
You will discover:
How to approach UA with a new app
What SDKs and tracking you need before running user acquisition
How to get start with Facebook Automated App Ads
How to scale Facebook Automated App Ads
How should UA managers collaborate with product teams
How to get started with Google UAC
Gina Kwong is Growth at Electronic Arts (EA).
Show Mentions:
- Fav app: Star Wars Galaxy Heroes
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Data Analytics for Growth Marketing
11 maart 2021 · 1 uur 1 min
With over 12 years of experience in creating actionable data, Lior Barak shares how focusing and structuring your data will help explode your mobile app growth. Lees meer
He helps companies automate their data automation to simplify their decision making. His product helps create a clear data strategy, that saves companies time and money.
Topics Covered:
03:50 - How to figure the ONE metric that will turn a user into a customer
07:11 - How to figure the features that are often used
10:07 - What are the general metrics that EVERY app needs to be focused on?
13:17 - What's the best tool to measure app retention?
16:28 - App Audit Co-parenting
27:32 - App Audit Fast scan
48:54 - App Audit Photo time Golden hour
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Avoid These App Launch Mistakes (Part 4) - App Startup Series
10 maart 2021 · 21 min
Discover ALL the app launch mistakes that you want to avoid including how to soft launch your app and the proper way to ask for user feedback. Lees meer
TOPICS:
- How to get beta users
- How to soft launch your app and make it available for pre-order
- UI / UX mistakes
- Think of onboarding flow as a “drunken download”
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
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Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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826: Easy Ways to Increase Mobile Game Monetization with Jordan Blackman
9 maart 2021 · 37 min
Today's guest, Jordan Blackman, has worked on multiple 10 figure products for companies like EA Sports, Ubisoft, Zynga, The Pokemon Company, AMC Networks, Ellen Degeneres, and many more. Lees meer
You will discover a few easy ways to increase your game's monetization, his process for evaluating a product and the biggest mistakes he see when it comes to mobile games.
Jordan Blackman is the Owner of Bright Black Associates.
Show Mentions
- Playmakers Podcast
- Game Analytics
- How To Double Your Game's Conversion Rate in The Next 90 Days
- Fav app: Waking Up
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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How to Hire Developers - How to Create an App Startup (Part 3)
8 maart 2021 · 26 min
Should you hire a freelancer or app development agency? Are you getting a warranty for your code? And how do you ensure that your code will actually be delivered? Lees meer
In part 3 of our YouTube series on how to build an app startup, you will discover how best to hire developers and get the most accurate quotes.
Topics covered:
Freelancer vs dev shop
Should the developer have made similar apps in the past?
Build for both or start with one platform (Google vs Apple)
How to ensure dev won’t steal app idea
How to ensure dev won’t resell your code?
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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How to Fund App Marketing Without Losing Equity
4 maart 2021 · 1 uur 4 min
Get up to $2M of funding for full scale development, deployment and marketing. We know how hard it may be to get funding for your apps and games. Lees meer
This is why GamesBoost42 built a framework that can quickly give you access to the capital you need. You retain your ownership rights and the freedom to build the apps and games you want, and Gamesboost42 provides you with funding so that you can develop your app on your terms.
Today's guest is Andrew Postnikov, Chief Business Development Officer at GamesBoost42.
Topics Covered:
01:23 - Difference between GamesBoost42 and traditional investors
08:50 - How does GamesBoost42 work - do I give up profits or equity?
11:48 - How publishing works with GamesBoost42
17:45 - Dad joke #1
18:24 - DrinkDrama App Audit
27:07 - What happens when the relationship between developer and GamesBoost42 ends?
35:26 - GamesBoost42 analytics
39:32 - Drumschool App Audit
48:35 - Battlexic App Audit
57:03- What's the to work with GamesBoost42?
SPONSORS
GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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How to Build a Minimum Viable Product- How to Create an App Startup (Part 2)
3 maart 2021 · 23 min
Lower your app development costs and discover the basic framework to build your minimum viable product (MVP). Lees meer
In part 2 of your "How to Create an App Startup" series, you will discover the best way to build your MVP and communicate the idea to a developer.
Topics:
The best way to show the developer your idea
How to decide MVP features
How to create a specifications doc
Tools to help you create an app prototype
B7Dev
http://b7dev.com/
SPONSORS
GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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825: How to Overcome Objections to App Subscriptions with Dan Clark
2 maart 2021 · 38 min
Today's guest is Dan Clark, the CEO of Brain.FM. You will discover how he went from working for free to now CEO of the company. Lees meer
Other topics covered during the interview:
- How he found out about the app and applied to work for free
- Why he used reactive native to build the first version
- Why he decided to NOT build the app himself
- How he grew by investing in the science of the app
- How to overcome objections to the app's subscription
- Was it hard to work for another company after having your own company
- How to decide whether to build a lifestyle business vs going bigger
- Why he brought on a COO
- The lessons learned from going from a lifestyle business to one with employees
- Why referral marketing is one of the best channels
- What's working with LinkedIn ads?
Dan Clark is the CEO of Brain.FM
Show Mentions
- Amplitude
- Fireflies.ai
- Fav app: Roam Research
SPONSORS
GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Do This Before Building Your App - How to Create an App Startup (Part 1)
1 maart 2021 · 19 min
Discover the critical steps you need to think about before you start building your app idea. Lees meer
Topics:
Create a company not just an app
How to do market research
How to simply validate your app idea
How to turn your idea into a working prototype
How to fund your app idea
B7Dev
http://b7dev.com/
SPONSORS
GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Overpass Apps Joins App Masters Live
25 februari 2021 · 1 uur 2 min
This week we have Eric Wroolie from Overpass Apps joining us to answer all your app development related questions. He's got a popular YouTube channel where we shares a lot of great advice for app developers. Lees meer
Overpass is a mobile app development agency based in Oxfordshire in the UK
Topics Covered:
04:06 - Trends in the app store
05:51 - Ad revenue getting harder to monetize
07.02 - How YouTube can help your business
16:33 - Motivational Quotes App Audit
24:26 - Native vs Flutter or Xamarin
29:34 - Should you be concerned about cyber attacks while building app?
32:06 - What benefits do you get by having a user register for your game?
34:40 - What is the minimum daily downloads to get revenue traction?
35:44 - Goddness app audit
44:37 - Should you monetize with monetize with Facebook?
45:30 - Why is Admob revenue getting more difficult
54:59 - Reward full screen ads vs video ads
SPONSORS
From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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824: How Indies Can Adjust to IDFA with Lior Barak
23 februari 2021 · 36 min
Today's guest is Lior Barak, a data strategist with over 12 years of expeirnece in the field. Lior worked for companies such as Nielsen, Cisco, Lovoo, Zalando and more. He is the author of "Data is Like a Plate of Hummus", Co-host of "WHAT the Data?!" Podcast and Co-founder of Tale About Data. Lees meer
You will discover...
How indies can adjust to IDFA
What metrics make the biggest difference for your app business
How to build in-house data analytics tools
Why you must have a communication line with your customers
`What's the primary growth channel, is it still Facebook and Google?
Lior Barak is the Co-founder of Tale About Data.
Show Mentions
- Fav app: Trello
- WHAT the Data?
- Data is Like a Plate of Hummus
- Apple article about data
- Lior Blog Post: Serving users no dollars
- Lior Blog Post: Wabi-Sabi your data
SPONSORS
From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Lets build that app from idea to launch
18 februari 2021 · 56 min
Today's guest is Chaim Sajnovsky, Founder at B7Dev.com, you will discover how to build an app from idea to launch. Lees meer
You will discover why you need to create a company, not just an app, should you budget for marketing or should everything go into development, and how to leverage your app for free with technology.
Topics Covered:
02:42 - How to leverage free technology for your app
09:27 - Where should you start if you want to learn how to code
12:24 - Chaim's thoughts on Flutter
14:08 - Any Widget App Audit
24:24 - Do we need social media if we have a low budget for an app launch?
28:00 - What SDKs should every app have?
30:52 - Zareklamy App Audit
41:12 - Learn Basics in Cloud Computing App Audit
47:04 - Do you need an NDA before working with an app development company?
SPONSORS
From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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