The StoryBrand Podcast

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582 afleveringen, van nieuw naar oud

  1. #82: Scott Hamilton—How to Live More Like a Champion

    5 februari 2018 · 44 min

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    When the Winter Olympics start this week, we're going to be captivated by winners. We'll get inspired by seeing years of hard work all come down to one moment of glory. Lees meer

    You may not be fine-tuning your luge run. But as business leaders, we still want to win. We want to surpass last month's goals. We want to beat the competition. We want to lead the industry.

    That's why we have Olympic gold medalist Scott Hamilton back on the Building a StoryBrand podcast this week. He and Donald Miller talk about how to live more like a champion.

    Scott has an amazing way of taking what he's learned about competing and winning at the highest level and turning it into wisdom we can use in everyday life. When you know what champions do differently, you'll start accumulating little wins -- and those will turn into big victories for your business and your life.

    Don't miss this one. You'll walk away inspired and equipped to tackle your most Olympic-sized goals.

    http://buildingastorybrand.com/82

  2. #81: Ron Carson—Insider Economic Advice to Help Business Leaders Win Big

    29 januari 2018 · 54 min

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    These days, our economy shifts and evolves at light speed. It can be overwhelming and intimidating just to follow along with the news. Lees meer

    But if you lead a business, you need to understand how these big-level marketplace changes affect your company. When you do, you'll feel empowered to make smarter decisions about how you hire and invest.

    In this episode of the Building a StoryBrand podcast, Donald Miller talks with economist and investment expert Ron Carson about the many economic issues that impact a business leader.

    You'll discover what the new tax plan means for you, how to spot a strong financial opportunity, specific investment ideas for today's market, what to watch out for when you hire a financial advisor, what's really happening with blockchain technology -- plus a whole lot more.

    You don't have to feel intimidated or overwhelmed by economics. Listen to this episode and discover how a better grasp of economics can make a huge difference in your small business's bottom line.

    http://buildingastorybrand.com/81

  3. #80: Bryan Miles—5 Surprising Ways a Smart Assistant Will Simplify Your Life

    22 januari 2018 · 41 min

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    For your business to truly thrive, you've got to be good at delegation. You know this. But it's so hard to relinquish control of your email, your calendar, and your travel. You've bought into the myth that only you can do it all, and it's sucking the life out of you. Lees meer

    A personal assistant can help -- but only if you set up the relationship in a healthy way. To help us, Donald Miller sits down with Bryan Miles. His company, Belay Solutions, helps high-performing executives achieve more by pairing them with top-notch virtual assistants.

    In this episode of the Building a StoryBrand podcast, they discuss the 5 key ways you can create a positive and productive relationship with your assistant, even if you've been reluctant to delegate in the past.

    Stop trying to do it all. Listen to this episode, and you'll unlock new levels of freedom, creativity, and value for your business.

    http://buildingastorybrand.com/80

  4. #79: Dan Heath—How to Create Powerful Moments for the People You Serve

    15 januari 2018 · 49 min

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    Have you ever felt like something is missing from your customers' experience? Or that you and your team are just "going through the motions?" Lees meer

    Sure, you're delivering a great product, but it's just a business transaction. Worse, you and your team have lost the excitement you used to have about serving your customers.

    That's why I'm thrilled to sit down with Dan Heath on the Building a StoryBrand podcast. As the co-author of The Power of Moments, he's going to show you what's missing in your customer and team interactions. You're going to learn 4 ways to create powerful moments they'll always remember.

    As a leader, you don't need a ton of money or resources to create defining moments for the people you serve. You just need a desire and a little imagination to make your time with them unforgettable.

    After reading this blog post or listening to this podcast, you'll no longer be just delivering a product. Instead, you'll be creating memories that will last forever.

    http://buildingastorybrand.com/79

  5. #78: Daniel Pink—How to Stop Wasting Time and Start Wielding It

    8 januari 2018 · 38 min

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    Do you always feel like you're short on time? Lees meer

    Most days, it seems like there just aren't enough hours in the day to accomplish everything that matters to us.

    But what if the problem isn't how many hours we have — but how we're using them?

    That's the big idea from Daniel Pink, our guest today on the StoryBrand podcast. Daniel has done the research and studied the science, and it turns out that certain times are better than others for doing different types of work.

    Donald Miller sits down with Daniel to help you finally understand the smart way to structure your time. He points out the common time management mistakes he sees and how to fix them. And he shows you a simple way to pay attention to your natural rhythms, so you can maximize your productivity and creativity every day.

    The quest for the ideal schedule ends here! Listen to this episode to stop the constant stress of the time crunch. Then watch your days (and your life!) transform.

    http://buildingastorybrand.com/78

  6. #77: Miles Adcox—How to Make Fear Work for You in 2018

    1 januari 2018 · 44 min

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    We may hide it well, but the truth is most of us business leaders and executives suffer from the same fears that plagued us in middle school — appearing incompetent, vulnerable, and foolish. These fears get in the way of our goals and mess up our relationships. Lees meer

    But not this year. As we move into 2018, we're going to start with how to face your underlying fears in a healthy way. This week, Miles Adcox joins Donald Miller for this week's episode of Building a StoryBrand podcast. As the CEO of the therapeutic retreat center Onsite, he's been helping leaders like you and me understand how we need to embrace our fears rather than give in to the typical fight, flight or freeze responses.

    This is an inspiring conversation, and the wisdom Miles shares has the potential to launch our new year in a way that will forever change the way we lead. Don't miss it!

    http://buildingastorybrand.com/77

  7. #76: The Best of 2017, Part 2

    25 december 2017 · 36 min

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    Since it's Christmas, we decided to wrap up all the practical advice from 2017 and give it to you in a single episode. Lees meer

    Tune in to Blake Mycoskie, Chief Shoe-Giver and founder of TOMS, for the first three hires you should make as you scale up your business. Charles Duhigg, author of Smarter Faster Better reveals how to build mental models to help you avoid wasting time on unimportant tasks. Professional storyteller Tricia Rose Burt gives you the story structure that will help you resonate with your audience. And Robert Sutton, author of The A-hole Survival Guide, will tell you how to avoid jerks at the office. We'll finish with advice on how to close deals from Molly Fletcher, author of A Winner's Guide to Negotiating.

    Whether you're traveling today or just waiting around for Christmas dinner to come out of the oven, listen to these episodes you may have missed or review the key points of 2017.

    We hope you've learned as much as we have from our guests this year. And we wish you a happy, healthy business that will bless you and your loved ones as it grows.

    http://buildingastorybrand.com/76

  8. #75: The Best of 2017, Part 1

    18 december 2017 · 29 min

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    Get our most helpful advice from some of our favorite interviews in a single episode! As we close out the year, we've selected five big ideas from our conversations that zero in on building your business. Lees meer

    You get to hear from Seth Godin, marketing genius, about speed versus perfection when it comes to launching your product. You'll learn how to reverse engineer your goals from Fizzle director, Chase Reeves, and how to get your team to focus on and execute your most important goal from 4DX co-author Chris McChesney. Nancy Duarte will teach you how to structure your upcoming presentation. Finally, copywriting extraordinaire Ray Edwards will reveal the magic words you need to use with your customers to make you money.

    If you're traveling over the holidays, this is a great way to find helpful episodes you may have missed or revisit your favorites for fresh insight. We hope that we've helped to grow your business this year by gleaning the best wisdom from our guests and bringing it to you when you most need it.

    http://buildingastorybrand.com/75

  9. #74: Jerry Linenger—How to Accomplish Your Mission Under Extreme Pressure

    11 december 2017 · 53 min

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    You don't get to meet an astronaut everyday. They're really special people who beat terrific odds (less than 1%) to get where they are. Lees meer

    So what an honor it is to have Astronaut Jerry Linenger on the podcast. He was sent on some of the most dangerous and historical space missions of all time. Jerry has faced mechanical malfunctions, fires and system failures all while in space.

    While you might not have to put out a space fire this week, we all have faced extreme pressures before. The principles Jerry used to accomplish his missions won't only work for him. They'll help you bring a stronger sense of purpose to your business, too — no matter what the odds are.

    http://buildingastorybrand.com/74

  10. #73: Whitney Johnson—How to Protect Your Company in a World of Disruption

    4 december 2017 · 35 min

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    As consumers, we admire disruptors like Netflix, Uber, and Apple. But as a business leader, disruption can cause you to lose sleep at night. You've got to stay ahead of the competition or you might get left behind. Lees meer

    In this episode of the Building a StoryBrand podcast, Donald Miller sits down with Whitney Johnson to talk about how to prepare your team to manage change in an age of disruption. She's an expert on this topic and gives you some strategies to help you feel competent and confident in the dynamic business realm you work in.

    http://buildingastorybrand.com/73

  11. #72: Todd Duncan—5 Rules That Will Help You Attract Loyal Customers

    27 november 2017 · 42 min

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    How much can poor customer service cost you? Lees meer

    The answer is more than you think. Donald Miller sits down with Todd Duncan, author of The $6,000 Egg. A best-selling author and thought-leader in the sales industry, Todd outlines five scenarios that illustrate the five rules of spectacular customer service. When you apply them, you'll bring in loyal customers and create trust in your company.

    Customer service is the bedrock of your brand. If your team takes ownership of your company's values and delivers wonderful service to your customers, you'll see exponential growth in your business. You'll also discover that almost every aspect of your company runs smoother.

    http://buildingastorybrand.com/72

  12. #71: Tricia Rose Burt—How to Reach Your Customers with These 3 Storytelling Principles

    20 november 2017 · 58 min

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    How can a professional storyteller help you grow your business? Lees meer

    Simple. Business is about persuading people to buy your products or services. And, psychologists tell us that storytelling is the most effective method of persuasion. So, you're going to need effective storytelling to grow your business.

    In this episode of the Building a StoryBrand podcast, Donald Miller sits down with professional storyteller Tricia Rose Burt to talk about 3 super powerful principles you need to tell a great story. You can apply these to almost any communication you use in your business.

    When you understand these principles of story, your marketing will become much more persuasive and your sales will grow.

    http://buildingastorybrand.com/71

  13. #70: Dorie Clark—How to Start a Business That Will Make You Money

    13 november 2017 · 35 min

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    If you've ever seriously thought about starting a business of your own, you've probably discovered how difficult it is to get good advice on how to do it. Lees meer

    What you need is a map, a blueprint, of how to get from your cubicle to doing what you love. And you need to know how to make money at it. Because, let's face it, making a good living is an important part of your security and happiness.

    This week, Donald Miller sits down with Dorie Clark, author of Entrepreneurial You, on the Building a StoryBrand podcast. Dorie's interviewed over 50 highly successful entrepreneurs about how they've monetized doing something they care about, and she's going to share with us all their secrets.

    You're going to learn the 3 key phases to develop your startup. By the time you've moved through these phases, you'll be making good money and doing what you love.

    http://buildingastorybrand.com/70

  14. #69: Chris Hogan—4 Obstacles to a Happy Retirement and How to Overcome Them

    6 november 2017 · 57 min

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    You're going to retire someday. And we're not talking about just a few years of your life. People are living longer. More people will live to 100 than ever. So you might be in financial stress for a good 20 to 25 years of your life if you don't make some changes. Worse, you could end up becoming a burden to the people you love the most. Lees meer

    That's not a pretty picture, but there's some good news. Donald Miller sits down with Chris Hogan, the author of Retire Inspired, on the Building a StoryBrand podcast. He calls his book "America's wake-up call" and his goal is to motivate you to think about retirement now and think about it differently.

    http://buildingastorybrand.com/69

  15. #68: Charles Duhigg—Increase Your Productivity and Reclaim Your Life

    30 oktober 2017 · 39 min

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    Do you feel like no matter how hard you work, you're always behind? Lees meer

    The worst part is you know of highly productive people who have time for everything important — family, health, friends and business. Nothing has to be sacrificed upon the altar of success.

    So, what are their secrets?

    Today's podcast guest will reveal them. Charles Duhigg, the author of Smarter Faster Better, used to be sitting in the same place you are now. He had achieved an incredibly successful career, but was still miserable. His daily life whizzed by in frantic activity that left him feeling empty.

    Charles began investigating these highly productive people who go on vacation, spend time with family, and pursue a fulfilling work life. What he came up with will help you increase your productivity and reclaim your life.

    http://buildingastorybrand.com/68

  16. #67: Chris McChesney—The 4 Disciplines That Will Make You Win In Business

    23 oktober 2017 · 47 min

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    Does running your business feel like you're caught in a whirlwind? Lees meer

    That ringing phone, the unexpected appointment, the stuff piling up from last week? Urgent matters keep popping up. All the while, more important things like growing your company gets pushed aside. You know the answer lies in getting help from your team, but trying to get your team to do something new in the midst of the whirlwind is extremely difficult.

    Today, you'll discover the solution to that problem. Donald Miller sits down with Chris McChesney, co-author of The 4 Disciplines of Execution (4DX). Trying to change the behaviors of the people around you is one of the biggest challenges you'll ever face. With the 4 Disciplines of Execution, you can rest assured you're implementing a system that is tested and proven. Once everyone is moving together in one direction, you and your team will no longer be tending to urgent matters only. Instead, you'll be achieving goals and moving the company forward in exciting ways.

    http://buildingastorybrand.com/67

  17. #66: Nancy Duarte—How to Crush that Upcoming Presentation

    16 oktober 2017 · 49 min

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    If you have an important, high-stakes presentation that needs to move people en masse in a given direction, Nancy Duarte is the person you'd call. Lees meer

    She's written, visualized, and helped people deliver some of the world's greatest talks. Her Guide to Persuasive Presentations is the best-selling Harvard Business Review guide ever. And if you haven't seen Nancy's TED talk — where she lays Martin Luther King's I Have a Dream speech over Steve Jobs' Apple iPhone release and shows you how they're essentially the same talk — then I don't know where you've been in the last six years.

    So I can't tell you enough how honored I am to have Nancy as our guest on this week's episode of Building a StoryBrand podcast. Nancy gives you the tools you need to make your presentation resonate. She's going to show you how to carefully examine and craft seven different sections of your presentation before stepping up on stage.

    http://buildingastorybrand.com/66

  18. #65: Donald Miller—The Framework That Makes Marketing Easy

    9 oktober 2017 · 44 min

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    This week my new book Building a StoryBrand is out! If you've been wanting to clarify your message pick it up today at Amazon or Barnes and Noble! Lees meer

    That said, if you don't want to order it because reading hurts your brain, there's a distant, distant second option I recommend. And that's to listen to this week's podcast because this week, J.J. and I shamelessly plug the book by going through it point by point. It's like the audiobook but with a laugh track!

    The main reason I wrote the book is because I wanted to make marketing easy and I believe it accomplishes that task.

    To get the best points, though, you'll have to buy the book to get. I'm no dummy. Anyway, I hope you read these ideas, apply them and make loads of money. And I hope they make you want to buy the book to make even more.

    http://buildingastorybrand.com/65

  19. #64: Al Andrews—10 Things Powerful People Can Do to Not Screw Up Their Lives

    2 oktober 2017 · 44 min

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    Being successful isn't always what it's cracked up to be. Lees meer

    I mean, look at the headlines. We can all name a few celebrities who crumbled under the pressure of fame and fortune.

    While well-known artists may deal with the problems of success on an amplified level, most successful leaders have similar struggles and are in danger of the same downfalls.

    That's why I'm so excited about this week's episode on the Building a StoryBrand podcast. I sit down with Al Andrews, the founder and executive director of Porter's Call, a service that counsels and supports recording artists. Al has a client list with names you'd certainly recognize so he's very familiar with the problems fortune brings. As he shares his wisdom about how he helps his clients stay healthy and grounded, you'll find help as a leader too.

    After listening to this episode, you'll learn 10 paradigm shifts you need to make as a leader on the road to success.

    http://buildingastorybrand.com/64

  20. #63: Ray Edwards—8 Magic Phrases That Will Make You Money

    25 september 2017 · 47 min

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    If you've ever tried to write sales copy for your product, then you've probably felt the intimidation of the blank page. Lees meer

    Worse, when you've finally beat the blank page blues, your copy doesn't deliver the results you wanted. Your words fail to persuade your customers.

    That's why I'm thrilled to sit down with Ray Edwards on the Building a StoryBrand podcast. As the author of How to Write Copy That Sells, Ray's going to reveal some magic phrases that will help you write great copy. After listening to this podcast, you'll no longer be intimidated by the blank page and you'll find your sales copy is finally doing its job — reaching the people who need your product and making you money.

    http://buildingastorybrand.com/63

  21. #62: Chris Guillebeau—How to Launch a Side Hustle That Will Make You a Profit in a Month

    18 september 2017 · 41 min

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    Ever thought about quitting your job to start a business of your own? Lees meer

    Not everyone is ready to risk a secure job to launch a new enterprise. Some people really like their day job. And for many, a regular paycheck is a blessing.

    That's why I'm honored to have Chris Guillebeau joining us on the Building a StoryBrand podcast. He's the author of Side Hustle: From Idea to Income in 27 Days and he's going to show us how to quickly and easily create an additional stream of income without giving up the security of a full-time job.

    Whatever your reason for starting a side hustle, listen to this podcast to learn the simple process it takes to make it happen. Chris blazes a clear path to help you earn extra income fast.

  22. #61: Blake Mycoskie—The 3 Most Important Hires You Need to Make to Grow Your Business

    11 september 2017 · 43 min

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    If you had a chance to sit down with a world-renowned businessman, what would you ask? Lees meer

    As an entrepreneur, you'd likely want him to go back to the point where you are and find out what crucial decisions he made to help his business go big.

    Blake Mycoskie, Founder and Chief Shoe Giver of TOMS, is one of the top young businessmen in the world and perhaps the most visionary entrepreneur in forming social-minded businesses and consumers.

    On the podcast this week, I sit down with Blake to talk about his entrepreneurial journey. Blake shares a fascinating story of how he became a fashion mogul by giving shoes away through his One for One model, and he gives some powerful advice regarding you as an entrepreneur. During the interview, I hone in on the three critical hires he made to scale up his business during the embryonic stage of TOMS.

    http://buildingastorybrand.com/61

  23. #60: Chase Reeves—4 Steps That Will Make You a Successful Entrepreneur

    4 september 2017 · 53 min

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    Do you feel like your job isn't what you should be doing? Perhaps you have a side hustle that you wish could be your main hustle? Or you have an entrepreneurial itch that just won't go away? Lees meer

    If so, you'd probably like some help in making your business dreams a reality. Someone who can guide your through the journey from beginning to end.

    That's why I'm happy to have Chase Reeves joining us on the Building a StoryBrand podcast. He's a co-founder of Fizzle and their mission is to help you earn a living independently doing something you care about. In this episode, he outlines four steps to start you down the right path.

    Follow these simple steps and you'll discover there's wonderful wisdom in them. They will spark your business dreams to life and make your entrepreneurial journey a success.

    http://buildingastorybrand.com/60

  24. #59: Robert Sutton—How To Deal With People Who Treat You Like Dirt

    28 augustus 2017 · 52 min

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    Many of our favorite movies and TV shows portray jerks at work. From droning Lumbergh in Office Space, clueless Michael in The Office, to sleazy Mr. Hart in 9 to 5, we find these characters so funny because they're true. Lees meer

    It isn't funny, however, actually working with these jerks. According to a recent study, 75% of workers deal with bullies in the workplace. This has a huge effect on the economy, your workplace, and your health.

    So, what can you do?

    Robert Sutton sets out to answer that question in his new book, The A--hole Survival Guide (his book just says the word). His strategies will provide relief to anyone who feels pushed around by a jerk. You can avoid them, outwit them, disarm them, send them packing, and develop protective psychological armor. Finally, at the end of this post, you can see if you might be adding to the jerk population.

    Nobody wants to lose life hours to a bully. Listen to this episode of the Building a StoryBrand podcast. You'll preserve your sanity and have a plan of action to deal with that jerk at the office.

    http://buildingastorybrand.com/59

  25. #58: Craig Ross—Teams That Do Big Things Take These 7 Steps

    21 augustus 2017 · 39 min

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    Do you and your team members suffer from DSD — Distracted, Stressed, and Disconnected? Lees meer

    Sure, you believe in what your team is doing. And you believe in the people on your team. But it feels like no matter how hard you all work, the results keep eluding you.

    Worse, you go home exhausted and give your family the only thing you've got … leftovers. You'd love to find a way to turn your team around, but how?

    On the podcast this week, Donald Miller interviews Craig Ross, one of the authors of Do Big Things: The Simple Steps Teams Can Take to Mobilize Hearts and Minds, and Make an Epic Impact.

    Craig is wanting teams to get big results without losing their souls. He'll take you through 7 essential steps teams must execute to do extraordinary things while making DSD a thing of the past. When your team has heart, you'll not only get the job done, you'll become legendary within your company and your family.

    http://buildingastorybrand.com/58

  26. #57: Anthony Iannarino—Energize Your Sales Abilities With These 7 Expert Tips

    14 augustus 2017 · 35 min

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    Are you in a sales slump? What if I told you the reason for your lagging sales isn't the fluctuating market. Neither is it your product or company. It's not even the competition. Top sellers across various industries and companies prove that sales performance isn't situational. Lees meer

    The key to sales success is you.

    This is good news because you can start making money right away with some key adjustments to how you sell. By learning the behaviors, attitudes and a few vital skills of the aces in the industry, your revenue stream will skyrocket.

    Sales expert Anthony Iannarino joins Donald Miller this week on the Building a StoryBrand podcast. As author of The Only Sales Guide You'll Ever Need, Anthony is going to reveal the secrets of star salespeople who consistently outperform their peers.

    If you're tired of wasting time at the office and are ready to become a true sales pro, listen to this episode and take your sales abilities to the next level.

    http://buildingastorybrand.com/57

  27. #56: David Covey and Stephan Mardyks—7 Traps That Can Tank Your Success (And How to Avoid Them)

    7 augustus 2017 · 49 min

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    Running a company can sometimes feel like a treacherous journey. Lees meer

    A bad financial decision will cost you a ton of money. If you don't give enough attention to your relationships, you might lose your family. And a lack of focus sucks away precious time.

    It'd be so much simpler if you had a map to guide you through it. Some sort of blueprint to show you where you might fall so you can avoid the hassle of trying to dig your way out.

    That's why I'm thrilled about this episode of the Building a StoryBrand podcast with David Covey and Stephan Mardyks, co-authors of Trap Tales: Outsmarting the 7 Hidden Obstacles to Success. In this episode, they highlight the major traps business leaders slip into and show you how to steer clear of them.

    Listen now so you can avoid these common pitfalls and save time, money and your relationships.

    http://buildingastorybrand.com/56

  28. #55: Seth Godin—5 Huge Paradigm Shifts that Will Change the Way You Do Marketing

    31 juli 2017 · 46 min

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    This week, we're honored to welcome Seth Godin to the Building a StoryBrand podcast. Unless you've been living in a cave for the last fifteen years, you recognize Seth Godin as a preeminent influencer in the marketing world. Lees meer

    And in an industry that can be so noisy, cheesy, and in-your-face, Seth's thinking stands out. It's deep and it's well-reasoned. And it's humanistic, affirming at its core that marketing is ultimately about people and the relationships we build with them.

    In this conversation, Donald Miller and Seth Godin cover a lot of ground, including:

    *How to ship your projects quickly without sacrificing quality
    *Why the old models of marketing are failing and what it takes to succeed today
    *The psychology behind why people buy (most of us miss it)
    *The perils of not understanding the world we're marketing in
    *Why now is an ideal time to be a creative person

    At every point in the conversation, Seth challenges us to think differently about marketing. And when we do, we'll find a massive opportunity to set our businesses apart and make more meaningful connections with our customers. Listen now!

    http://buildingastorybrand.com/55

  29. #54: The Best of 2017 (So Far), Part 2

    24 juli 2017 · 44 min

    Afspelen
    If you want to grow your business, of course you've got to get the everyday stuff right: product quality, customer satisfaction, marketing, personnel, logistics, etc. Lees meer

    But there's more to success than those elements. To see the right kind of growth in our business, we also need to focus on our personal growth.

    That's why this week's episode is designed to give you a moment of reflection this summer. In our second of two podcasts featuring The Best of 2017 (So Far), we've compiled the most powerful advice from our podcast guests for staying balanced and healthy while your business grows.

    This week, listen to Part 2 of The Best of 2017 (So Far) as we highlight 5 key ways you can move forward professionally while staying balanced personally.

    http://buildingastorybrand.com/54

  30. #53: The Best of 2017 (So Far), Part 1

    17 juli 2017 · 42 min

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    For these next two episodes, we've selected several excellent clips for you to revisit or catch up on what you may have missed. Summer is a time for recreation, rest and reflection. Because we've covered so much great content, we wanted to take some time to think back on what we've learned. Whether you're on a vacation or staycation, mull over the highlights of what we've covered in 2017 and evaluate whether you've incorporated them into your business and your life. Lees meer

    Some principles are so essential, they need repetition and time to sink in. This is our way of making space for that to happen. Listen to this week's episode as we recap the most important ideas from 5 of our most popular interviews.

    http://buildingastorybrand.com/53

  31. #52: David Horsager—The 8 Pillars of Trust that Will Make or Break Your Business

    10 juli 2017 · 43 min

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    Why does trust matter so much in business? Lees meer

    In this episode of the Building a StoryBrand podcast, we're going to show you how to build trust in your company. Donald Miller interviews David Horsager, leadership speaker and author of The Trust Edge. David tells us that loss of trust costs us a lot, bringing skepticism, frustration, low productivity, lost sales, and turnover into our business.

    Trust affects a leader's impact and the company's bottom line more than any other single thing. The good news is you can earn trust over time by building and maintaining these eight key pillars. Listen to this episode, learn how to form a trusting relationship with your team and your customers, and watch your bottom line increase.

    http://buildingastorybrand.com/52

  32. #51: Molly Fletcher—6 Strategies that Will Help You Run Your Business Fearlessly

    3 juli 2017 · 47 min

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    What do elite athletes have that business leaders need? A fearless mindset. In this episode of the Building a StoryBrand podcast, Donald Miller sits down with Molly Fletcher, a former sports agent who has taken what she's learned from leaders in the world of sports to leaders in the workplace. Representing elite athletes during their sports careers has given Molly an insider view of what drives them to surpass the rest. She reveals that the best-of-the-best athletes have a fearless mindset. Listen to this episode and put some of these same fundamental habits to work for you in your business so you can achieve your maximum potential. Lees meer

    http://buildingastorybrand.com

  33. #50: Ken Blanchard and Claire Diaz-Ortiz—How to Create a Mutually Beneficial Mentoring Relationship

    26 juni 2017 · 49 min

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    How did you get to where you are now in your business? Lees meer

    I'm sure you could list a lot of factors. But every successful business leader will always point to specific people in their lives who mentored them along the way.

    Books and classes are powerful, but nothing can replace actual people stepping into your life to guide you.

    In this episode of the Building a StoryBrand podcast, Ken Blanchard and Claire Diaz-Ortiz join Donald Miller to talk about mentorship. They share a process for mentoring that will help you begin a strong mentoring relationship, whether you need a mentor or want to become one.

    The six elements they outline in their process (forming the acronym MENTOR) will show you how to begin a mentoring relationship that could make all the difference in another person's life -- and in your own.

    http://buildingastorybrand.com/50

  34. #49: Francis Jones—Are You Making These 8 Beginner Email Marketing Mistakes?

    19 juni 2017 · 41 min

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    If you haven't gotten serious about email marketing, it's time. Lees meer

    In this episode of the Building a StoryBrand podcast, we're going to take away the confusion behind getting started with email marketing. Donald Miller sits down with Francis Jones of Infusionsoft. Francis shares eight common email mistakes he sees beginners make when they start email marketing -- plus what to do instead. Listen to this episode and schedule an hour of time to implement even one of these ideas, and you'll make a dramatic impact on your business.

    http://buildingastorybrand.com/49

  35. #48: Caitlin Crosby—3 Powerful Lessons for Aspiring Social Entrepreneurs

    12 juni 2017 · 41 min

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    Imagine you see a homeless couple on the side of the road holding a sign that says "Ugly, Broke, and Hungry." Lees meer

    You stop to hear their story and take them out to dinner.

    And before the last course is served, you've invited them to be your business partners.

    That's the story of Caitlin Crosby, the founder and creative visionary behind the company The Giving Keys and this week's guest on the Building a StoryBrand podcast.

    The Giving Keys employs people who are trying to transition out of homelessness to engrave keys with different inspiring words. You buy a key and wear it for awhile, and then you look for a chance to pass it on and pay it forward to somebody you feel needs the message on that key more than you do.

    Caitlin's story is remarkable for so many reasons, not the least of which is that she never set out to be a social entrepreneur. If you're a creative person running a business or believe in the power of entrepreneurship to make a difference in the causes we care about, don't miss this inspiring interview.

  36. #47: Chris Anderson—6 Ways To Make Your Next Speech Absolutely Unforgettable

    5 juni 2017 · 34 min

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    Go on, admit it. If you're a business leader, you've stayed up late binge-watching -- no, not Game of Thrones -- but TED talks. Lees meer

    And it's totally understandable. TED talks take complex topics and present them in a way that everybody understands. There's something about making things clear, regardless of what you're talking about, that the human mind engages. That's the magic of TED.

    This week on the Building a StoryBrand podcast, Donald Miller sits down with Chris Anderson, the CEO of TED. Chris shares six principles that make a TED talk successful. If you need to communicate any big idea to a large group of people, whether it's in a speech or a board meeting or a lecture, you're going to find his advice invaluable.

  37. #46: Luke Laird—An Inspiring Look at a Hit Songwriter's Creative Process

    29 mei 2017 · 47 min

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    Can you be both a disciplined, focused business leader and a deeply creative person? Lees meer

    For us here at StoryBrand, the answer is a resounding yes. In fact, the worlds of creatives and business leaders overlap more than we might assume.

    If you're leading a business, you need to embrace your creativity. When you do, you'll unlock levels of innovation and inspiration in your work that will give you a competitive advantage. And anyone who does creative work needs to focus and master their industry so their work gets the attention it deserves.

    To help us as business leaders understand the creative process better, Donald Miller invited Luke Laird to join this episode of the Building a StoryBrand podcast. He's a Grammy-award-winning producer and songwriter who's penned 23 number-one hits for major country artists like Carrie Underwood, Blake Shelton, Eric Church, and Tim McGraw.

    Whether you're a business leader trying to embrace your creativity or an aspiring artist trying to make it, here are three takeaways from Luke Laird about the creative process. He also brought his guitar along to showcase some of his work, so make sure you give this episode a listen!

    http://buildingastorybrand.com/46

  38. #45: Auntie Anne Beiler—4 Ingredients You Need to Grow a Successful, Purpose-Filled Business

    22 mei 2017 · 42 min

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    If you've ever smelled that warm and buttery smell in the mall, and minutes later, had an Auntie Anne's pretzel in your hand, you're not alone. Lees meer

    Auntie Anne's has 2,000 locations in 26 countries. They've made 1.8 billion pretzels -- enough to go around the Earth 50 times. And their success is about a lot more than just that amazing smell.

    Auntie Anne's founder, Anne Beiler, is an incredible leader with a unique backstory. She joins Donald Miller on this episode of the Building a StoryBrand podcast to share the lessons she's learned growing this company. Her story will inspire you in so many ways, especially if you're passionate about personal growth and building a company with a greater purpose.

    For a blog post summary of the episode with practical takeaways, visit http://buildingastorybrand.com/45

  39. #44: Ernie Johnson—3 Life Lessons That Will Inspire You to Slow Down and Live Differently

    15 mei 2017 · 42 min

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    Is it possible to live a life of service and sacrifice even while pursuing a career that matters deeply? Lees meer

    When you look at the life of sportscasting legend Ernie Johnson, Jr., you can't help but say yes.

    On this episode of the Building a StoryBrand podcast, Donald Miller sits down with Ernie Johnson. They share a heartfelt conversation about leading a life of significance and making room to help others, even while we pursue our careers.

    Don't miss this inspiring episode. The life lessons here are rich and hard and absolutely worth your time.

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/44 to help you apply what you learned in the interview to your life and business.

  40. #43: David McKeown—How to Predict Whether or Not Your Business Will Succeed

    8 mei 2017 · 54 min

    Afspelen
    What if there were a roadmap that showed you all the major milestones your business was going to hit as it grows? Wouldn't it be great to know what's coming next and how to navigate well? Lees meer

    That framework exists, and we're going to explore it in depth on this week's episode of the Building a StoryBrand podcast. Donald Miller sits down with David McKeown of PredictableSuccess.com. He and his father Les have developed this framework over decades, and they've seen it prove out in countless companies, regardless of their size or industry.

    When you understand these seven stages, you'll understand how to strike a perfect balance between innovation and processes. And when that happens, the success of your business becomes a lot more predictable.

    Listen now and take the guesswork out of growing your small business.

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/43 to help you apply what you learned in the interview to your business.

  41. #42: Ian Cron—Can the Enneagram Make You a More Effective Leader?

    1 mei 2017 · 51 min

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    The better we understand people, the better leaders we'll be. Lees meer

    And one of the best tools for understanding yourself and those around you is the Enneagram.

    If you haven't encountered it before, the Enneagram is simply an ancient personality framework. There are nine core types, and we tend to gravitate toward one of them in our youth as a way of coping with the world.

    This week on the Building a StoryBrand podcast, Donald Miller talks with Enneagram expert Ian Cron about how to use this powerful framework to make both yourself and your business healthier.

    They unpack each of nine personality types and then discuss how understanding the Enneagram can help you become a stronger, more empathetic leader.

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/42 to help you apply what you learned in the interview to your business.

  42. #41: Allan Heinberg—3 Powerful Takeaways Marketers Can Learn from a Master Storyteller

    24 april 2017 · 1 uur 1 min

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    What's the most powerful tool in the world for captivating the human brain? Lees meer

    It's storytelling.

    As business leaders, sometimes we struggle to keep our audience's attention for a few seconds. But storytellers have figured out how to keep an audience's attention for hours. If we want to captivate our customers, we need to understand the art of storytelling.

    So today on the Building a StoryBrand podcast, Donald Miller talks with Allan Heinberg, one of the world's most accomplished storytellers. He's written for Grey's Anatomy and Sex and the City and is currently the showrunner for Shonda Rhimes' show The Catch.

    In this episode, you'll find a wealth of wisdom for how to captivate your audience of prospective customers. (There's also a fair amount of geeking out about character development and the creative process!)

    PLUS! Don't miss the BONUS SEGMENT with musician Drew Holcomb. Drew stopped by our office to talk about the business of music and to play a couple of songs for us. Listen now!

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/41 to help you apply what you learned in the interview to your business.

  43. #40: Juliet Funt—The Brutal Cost of Overload and How to Reclaim the Rest You Need

    17 april 2017 · 46 min

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    Most of us business leaders are glued to our phones. Work can feel all-consuming. We end each day fatigued and overloaded, and everything suffers as a result. Lees meer

    But life isn't supposed to look like this. We need what Juliet Funt calls "white space" -- strategic rests and pauses between our busy-ness.

    This week, Juliet joins Donald Miller on the Building a Story Brand podcast, and she helps us understand the importance of these pauses for our work, the four big reasons we struggle with it, and what we can do to reclaim our rest and thoughtfulness.

    This is an inspiring conversation, and the wisdom Juliet shares has the potential to give us better quality of work at the office and better presence with our loved ones at home. Don't miss it!

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/40 to help you apply what you learned in the interview to your business.

  44. #39: Chris Zook—How to Turbocharge Your Company's Growth with "The Founder's Mentality"

    10 april 2017 · 41 min

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    Why do some companies stay young, agile, and competitive, while others get bogged down and decline? Lees meer

    That's the big question that this week's guest, Chris Zook, set out to answer. After years of research, he and his team at Bain Insights found three key elements that showed up in successful companies, and they called them "The Founder's Mentality." On this episode, Donald Miller sits down with Chris to understand how these three elements make a company healthy on the inside and create more profit and more impact on the world.

    Listen now!

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/39 to help you apply what you learned in the interview to your business.

  45. #38: Lee Cockerell—5 Lessons from a Disney Exec to Help You Develop Amazing People Skills

    3 april 2017 · 48 min

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    Why do leaders fail? Lees meer

    It's not because they don't know what they're doing. It's usually because they've failed to listen to and develop their staff. They've failed to respect and communicate well with them. Basically, they've failed at people skills.

    To help us master the fine art of people skills, Lee Cockerell, the former Executive VP of Operations for Disney, joins Donald Miller on this episode of the Building a Story Brand podcast.

    Lee built his sterling career by focusing on people, and in this conversation, he shares five major takeaways we can all use to help our teams grow -- and see our businesses grow as a result.

    ***PLUS! A BONUS SEGMENT*** Just in time for the Masters tournament this week, Donald talks with professional golfer Ryan Moore about what it's like to play the Masters and what makes its unique brand of tradition and excellence so special. Don't miss it!

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/38 to help you apply what you learned in the interview to your business.

  46. #37: Mel Robbins—Hack Your Motivation and Accomplish More With This Surprisingly Simple Strategy

    27 maart 2017 · 37 min

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    Motivation is overrated. If you want to accomplish the things that will grow your life and your business, you can't rely on it. Lees meer

    And today's guest on the Building a Story Brand podcast, Mel Robbins, is with me on this notion that motivation isn't the key to success. More than that, she's discovered a simple mental strategy we can use to bypass motivation in order to make wise decisions that grow our businesses, make healthful decisions, and strengthen our relationships. It's incredibly simple and intuitive, as you'll see, and it has the power to dramatically impact your life.

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/37

  47. #36: Daniel Tardy—Nine Strategies That Will Make Your Meetings More Productive

    20 maart 2017 · 38 min

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    Why are most meetings so awful? Lees meer

    A lot of us leave every meeting feeling like we've wasted our time and gotten nowhere on a problem -- only to get back to our desks farther behind on our "real jobs."

    But with a little intention, we can make meetings not just productive, but also energizing and fun.

    On this episode of the Building a Story Brand podcast, Donald Miller sits down with Daniel Tardy the SVP of EntreLeadership, Dave Ramsey's business coaching division. They walk through nine strategies we can use that will make our meetings more productive and more fun. With this advice, you can lead dynamic meetings that bring out the best in your team and actually move the needle for your business.

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/36

  48. #35: Elon Musk's Biographer, Ashlee Vance—What Can Everyday Entrepreneurs Learn from the Life of Elon Musk?

    13 maart 2017 · 42 min

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    There's nobody like Elon Musk. Lees meer

    As the founder and CEO of both SpaceX and Tesla (among other ventures), he is arguably the world's most visionary entrepreneur.

    And on the podcast this week, Donald Miller interviews Ashlee Vance, the man who wrote Musk's definitive (and bestselling) biography.

    As entrepreneurs ourselves, what can we learn from a pioneering leader like Elon Musk?

    Listen to this interview for an inside look at Musk's life and discover the big takeaways we can use to build our businesses, even if we're NOT building rockets.

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/35

  49. #34: Stephen Mansfield—10 Warning Signs of a Leadership Crash (and How to Fix Them)

    6 maart 2017 · 52 min

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    Why do leaders crash and burn, taking their companies and families down with them? Is it the inevitable result of pressure or a character flaw? Or can it all be prevented? Lees meer

    In this episode of the Building a Story Brand podcast, Donald Miller sits down with leadership expert Stephen Mansfield to talk about the 10 warning signs of a leadership crash -- and how to fix them.

    The list will surprise you. Listen today and discover how to protect yourself from a leadership crash.

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/34

  50. #33: Carrie Green—6 Steps That Will Make You a Better Entrepreneur

    27 februari 2017 · 40 min

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    If you're trying to start and grow a business, you know it's not an easy road. Rewarding, yes. Eventful, yes. But easy? Not at all. Lees meer

    But like any journey, you're better off if you've equipped yourself properly for it.

    And that's why I am so honored to have Carrie Green joining us on the Building a Story Brand podcast. She's the founder of the wildly successful Female Entrepreneur Association, and in this episode she shares six steps entrepreneurs can follow to grow their businesses.

    Wherever you are in your entrepreneurial journey, listen now so you can take the next right step for your company.

    Get the worksheet that goes along with this episode at http://buildingastorybrand.com/33