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Nobody Knows You Exist. Advertise More | Ep 734
23 augustus 2024 · 12 min
"Your audience needs to be reminded more than they need to be taught." In this episode, Alex (@AlexHormozi) dives into frameworks and stories about effective advertising for any size of business: how much to advertise when you're getting started, how it can take you to $1M a year, and how to think about the organizational structure of sales & marketing beyond $1M a year.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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8 Ad Strategies for 8 Different Businesses | Ep 733
21 augustus 2024 · 21 min
"Here's what each of these businesses should do to make more money with paid ads." In this episode, Alex (@AlexHormozi) takes you behind the curtain to a private event Q&A where he answered any and all questions on paid ads. In these questions, the smallest business by annual revenue was about $600k a year and the biggest was over $10M, so no matter what size your business is you should find a golden nugget to improve your creative, campaigns, and ROAS.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
Timestamps:
(00:21) Dental Recruiting - How Do I Start Marketing
(01:43) Acupuncture - How to Start
(04:19) Fitness coach/podcast - Brand Consciousness
(07:56) Virtual Assistant Business - How To Start Ads
(11:28) Solar - Things Are Working, how to improve 7+ ROAS
(13:04) Assisted Living - Facebook, Youtube 20:1 ROAS
(14:04) Executive Health - Scale + Compliance
(15:16) Roofing PPC - Expand in Local Market
(17:27) Real Estate - ROAS & Trust are Down
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Brutally Honest Business Advice about People Management | Ep 732
19 augustus 2024 · 13 min
"Every business needs three big functional leaders. Acquisition... delivery... and operations (keeping everyone out of prison)." In this episode, Alex (@AlexHormozi) shares thoughts on key leaders in your business, how to find them, hire them, and have hard conversations with them.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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How to Unf*ck Your Business | Ep 731
16 augustus 2024 · 42 min
"Most small businesses don't grow as fast as they could because they spend their time working on the wrong things." In this episode, which is an excerpt from an audience Q&A, Alex (@AlexHormozi) simplifies what most businesses are doing wrong in and the 4 key levers to pull to fix things.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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Stop Making So Many Promises, Show More Proof | Ep 730
15 augustus 2024 · 6 min
"The guy with 1000 testimonials will get more customers." In this episode, Alex (@AlexHormozi) talks about how much proof of your product or service will drive sales. He breaks down a checklist for good proof to optimize formats, structure, and volume of your testimonials
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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10x Growth In Your Business Is Closer Than You Think | Ep 729
12 augustus 2024 · 8 min
"Why can't we 10x what we're currently doing?" In this episode, Alex (@AlexHormozi) simplifies the path to growth; doing more of what works rather than getting distracted chasing shiny objects. He also shares a brutally honest truth about all seasons of business (growth, stagnation, decline) - they're all stressful, and that's ok.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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How to Make More Profit Than 99% of Businesses | Spotify Video Exclusive
10 augustus 2024 · 32 min
"Optimizing pricing has a 6x stronger increase on profitability than getting more customers." In this episode, Alex (@AlexHormozi) explains just how powerful a lever on your business increasing prices can be. It's one of the most frequent interventions we do in a portfolio company to improve profits, and one that you should consider as well.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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Got Business Problems? Just Talk to Your Customers | Ep 728
9 augustus 2024 · 6 min
"At the end of the day, your customers are the people you serve and they have all the information you need to make your product better." In this episode, Alex (@AlexHormozi) explains the importance of a direct line of communication to your customers to improve your sales, marketing, product experience, and more.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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A Tactical Guide to Make (And Keep) Your First $100,000 | Ep 727
7 augustus 2024 · 26 min
"You have to check out your ego. Your ego's gone for this. You don't care about what other people think." In this episode, Alex (@AlexHormozi) explains a step by step process to make and keep your first $100,000, if that's a goal you're striving for in your current season
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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Starting a Business Will Lose You Friends... And That's Ok | Ep 726
5 augustus 2024 · 10 min
"You have to like your goals more than you like your friends." In this episode, Alex (@AlexHormozi) talks about the "lonely chapter" - the awkward, transitional period where you don't really fit in with your old social circle as you adjust to the demands of starting a new business. It's not something to fear, it's something to expect and go through anyways.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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Listen to These 23 mins Before You Try to Sell Anything | Ep 725
2 augustus 2024 · 23 min
"There's no generic business consulting that can deliver as consistent of an outcome [for customers] as a very niche business" In this episode, Alex (@AlexHormozi) shares the story of scaling the sales system when Gym Launch was getting started. He breaks down fundamental selling principles that he had to learn before he started to succeed with sales and scaling a niched down licensing business.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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GENIUS Strategy To Make Everyone Want to Buy Your Stuff | Ep 724
31 juli 2024 · 31 min
"Customers are bloodhounds for value." In this episode, Alex (@AlexHormozi) explains a framework for different ways that you can make your offer more attractive and ultimately drive to more positive word of mouth, repeat purchases, and higher conversions.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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I Discovered the Easiest Business To Make $1,000,000 A Year | Ep 723
26 juli 2024 · 23 min
"The reason why this thing is really fast is the same reason why it's not going to make you a billionaire" In this episode, Alex (@AlexHormozi) He breaks down the pros and cons of the education or coaching business, how quickly it can scale, but the roadblocks to scale that it's likely to run into along the way.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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4 Problems Every Business Needs to Solve to Survive | Ep 722
24 juli 2024 · 39 min
"You have to learn to say no to people who are not the ideal customer" In this episode, Alex (@AlexHormozi) covers the 4 most common problems that business owners need to solve in order to break through to high levels of scale. You're going to hear definitions, examples, and tactical solutions for each that will help you get to wherever your business is right now to where you want it to go.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
Timestamps:
(00:08) - Problem #1
(4:20) - Problem #2
(12:50) - Problem #3
(19:40) - Problem #4
(29:30) - Bonus Problem
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How to (Legally) Destroy Your Competition | Ep 721
22 juli 2024 · 43 min
"You only need ONE of these for your business to get absolutely massive." In this episode, Alex (@AlexHormozi) shares 9 ways to legally acquire market share from your competition and dominate your industry. No matter what kind of business you have; service, e-commerce, SaaS, or other; something here will be applicable to help you acquire more customers and keep them for longer.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(00:39) - Network effects
(03:46) - Exclusive control over a resource or technology
(06:52) - Government regulations and licensing
(09:44) - Economies of scale
(12:12) - Vertical integration
(15:35) - Strong brand identity
(17:42) - Strategic pricing
(21:24) - Exclusive contracts w/ 3 different parties
(25:09) - Huge capital requirements
(27:24) - Intellectual property
(30:56) - Acquisitions and mergers
(35:51) - Innovative business models
(40:03) - Control over distribution channels
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If You're Broke, What Business Do You Start? | Spotify Video Exclusive
20 juli 2024 · 25 min
"You don't need to get this perfect the first time." In this episode, Alex (@AlexHormozi) walks you through a step by step process for starting your first business or launching a new offer.
You'll learn how to
clarify who you're selling
understand what to sell them
how you'll sell it
and a bonus tip for getting your first 5 customers
Timestamps
(00:41) Step 1
(04:41) Step 2
(11:57) Step 3
(13:34) Step 4
(17:52) Step 5
(19:36) Bonus
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
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The Number That Will Scale Your Business More Than Anything Else | Ep 720
19 juli 2024 · 28 min
"When you finally crack this, you will have license to print money for as long as you possibly can." In this episode, Alex (@AlexHormozi) breaks down the LTV:CAC ratio and why understanding it is such a fundamental aspect to your business's growth. It's one of the key numbers Acquisition.com looks into when evaluating investment opportunities because it captures the core economic engine of the business more than almost anything else.
You'll learn
Why It matters
How to improve LTV
How to improve CAC
How it will make you tons of money and scale predictably
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
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Why Most Businesses Owners Are Stuck | Ep 719
17 juli 2024 · 23 min
"...Once I realize that, this is where my work begins. In this episode, Alex (@AlexHormozi) explores the idea that many business owners (including him in the early days) don't have clarity as what the core problem or constraint to tackle in their business is. But once this is unlocked you can create generational wealth.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Follow Alex Hormozi’s Socials:
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13 Years of Brutally Honest Business Advice in 90 Mins | Ep 718
15 juli 2024 · 1 uur 30 min
"There’s a reason Tesla started at the top." In this episode, Alex (@AlexHormozi) compresses his most brutally honest advice from 13 years of business. These come from experiences selling 9 companies and scaling the Acquisition.com portfolio to $250M+ in annual revenue. You’ll get insights on sales, pricing, business models, people, and the infinite game of entrepreneurship.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(00:00:13) Sell to rich people until you have the money to sell to everyone else.
(00:08:57) You lack priorities, not information.
(00:22:56) Things are hard because your team isn’t as good as you think they are. Your standards are too low.
(00:26:57) Lots of rules mean you have dumb people.
(00:36:25) If you want to get bigger, get better.
(00:43:50) You work all day but you can’t get anything done because you allow too many things that don’t matter to distract you. Sometimes you have to let the fires burn.
(00:52:18) A brand takes a long time to build but is the most valuable thing you can own.
(01:02:29) You need to know the inputs and outputs of your money-making system.
(01:10:17) Stop looking for hacks.
(01:17:39) The best people cost more but make way more than they cost.
(01:22:26) The big, obvious thing is the problem, not the hundred other things.
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Most Business Owners Have a Focus Problem | Ep 717
12 juli 2024 · 24 min
"Your lack of ability to make decisions will kill you." In this episode, which was originally delivered to an audience at an Acquisition.com Scaling Workshop, Alex (@AlexHormozi) shares a lesson that he's had to learn repeatedly - focus. A lack of ability to focus is the Kryptonite to many entrepreneurs, and chasing shiny objects will keep your business smaller than almost anything else. Paradoxically, leaning into new opportunities is what got many first time entrepreneurs their first success, but focus is what will take you to $10M, $100M, and beyond.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:09) My Business Backstory / How I Learned The Importance of Focus
(2:40) You Have To Learn To Say “No” / My Definition of Focus / What Focus Means / What Is Focus?
(3:42) Justine Musk Quote
(4:25) $B Opportunities
(5:22) Steve Jobs Quote / The Juicy “No’s”
(7:02) The Greatest Superpower of Entrepreneurs / Volume Negates Luck / The Perfect Clay Pot
(10:05) The Perfect Competitor
(11:15) Why Do We (I) Say “Yes”?
(13:02) Fighting The Same Boss
(14:51) Hiring My First Sales Director
(17:06) Why I Document My Journey
(19:38) World class Results
(21:12) People Will Always Make Room For Winners
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This Email Strategy Made Over $2,400,000 [STEAL IT] | Spotify Video Exclusive
11 juli 2024 · 22 min
"Make more offers, make more money." In this episode, Alex (@AlexHormozi) shares a case study breakdown of an email campaign that was run for one of Acquisition.com's portfolio companies. It brought in $2.4M in almost pure profit from a week long campaign.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Follow Alex Hormozi’s Socials:
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You Need to Understand this if You Want Your Business to Scale | Ep 716
10 juli 2024 · 22 min
"If you want to build an asset that makes you generationally wealthy, this is for you." In this episode, Alex (@AlexHormozi) shares that for most businesses that he's started and worked with, there's a core value driver that must be understood in order to truly scale. And if the entrepreneur does NOT work on this and instead gets distracted on other problems, they won't grow as quickly.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(5:30) - What Business?
(7:50) - Supplement Example
(9:30) - Paired Incentives
(15:00) - What is solving the problem worth?
(16:00) - The Woman in the Red Dress
(20:00) - Every Business Has Shit
(26:30) - Marry Your Business
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This Simple Productivity System Made Me $100 Million | Ep 715
8 juli 2024 · 37 min
"Understanding the difference between the two kinds of work has been the biggest unlock in my life." In this episode, Alex (@AlexHormozi) defines "Maker" vs "Manager" work, why they matter for leverage, how teams can build more awareness and intentionality around them, and ultimately how putting this system into practice can make you a lot more money.
Special shoutout to Paul Graham who wrote a piece on this concept 14 years ago.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:35) - The Manager
(3:15) - The Maker
(8:03) - The Maker/Manager Conflict
(16:11) - The 3-Pronged Approach
(16:36) - The Solution: Managers (Step 1)
(17:41) - The Solution: Managers (Step 2)
(18:33) - The Solution: Managers (Step 3)
(19:50) - The Solution: Makers (Step 1)
(21:09) - The Solution: Makers (Step 2)
(25:33) - The Solution: Makers (Step 3)
(26:06) - The Solution: Makers (Step 4)
(27:20) - The Solution: Organizations (Step 1)
(30:44) - Alex’s Calendar
(35:54) - The Solution: Organizations (Step 2)
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Stop Trying to Get Rich. Get Better | Ep 714
5 juli 2024 · 34 min
"Getting rich is an output, getting better is an input." In this episode, Alex (@AlexHormozi) breaks down a fallacy that many small business owners fall into, which is that they need more leads in order to scale. This episode explores an alternative way to scaling; what if you just improved your product or service that nobody ever left?
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(00:31) Business Owners All Ask This Question
(01:36) Building Back To Front
(2:05) The Business You Don't Want to Be In
(4:03) How To Actually Get To $1m Per Month
(6:23) My Friend’s Business
(11:12) What The Biggest Businesses Avoid
(15:24) Keeping Your Promises
(19:56) What Metrics You MUST Understand
(24:07) Nobody Thinks
(28:47) Break Stuff Move Fast
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13 Years of Marketing Advice in 85 Mins | Ep 713
4 juli 2024 · 1 uur 25 min
"In the beginning, you just want to get flow through the system." In this episode, Alex (@AlexHormozi) shares marketing lessons learned from 13 years scaling and selling businesses. Tactics are relevant for everyone from those just getting started to seasoned marketers looking to optimize their funnel just a little more.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Follow Alex Hormozi’s Socials:
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Why You Should Document Your Business Mistakes | Ep 712
1 juli 2024 · 31 min
"I can't keep repeating these same mistakes... I have to find a way to learn from this." In this episode, Alex (@AlexHormozi) breaks down the importance of documenting failures in business & the process he's been doing for over a decade that he attributes much of his success to.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:52) An Interesting Thing Happened...
(4:15) Small Business Owners Have This Problem
(10:00) What I Learned From ALAN
(13:25) How this helps with Content
(17:39) Biggest Meta-Lesson
(20:03)Document Everything Publicly
(26:24) Bonus Q&A
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9 Things Top Sales People Do Differently | Ep 711
28 juni 2024 · 51 min
"The perfect salesperson would take maximum calls, have maximum conversion rate, and have maximum consistency." In this episode, Alex (@AlexHormozi) breaks down the 9 things that top salespeople do differently. These are observations from building multiple 7 and 8 figure sales teams across his companies and the Acquisition.com portfolio.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(00:39) - Maximise Hours (#1)
(2:53) - Pull Up Calls (#2)
(5:47) - The 2 Sop’s (#3)
(6:40) - BAM FAM (#4)
(10:18) - Multiply Your Leads (#5)
(12:50) - Pre-Call Prep (#6)
(16:16) - Take Notes (#7)
(17:17) - Talk Less Sell More (#8)
(22:13) - Breathe The Script (#9)
(26:10) - Kill The Zombies (#10)
(34:03) - Ask Hard Questions (#11)
(36:55) - Ask Again (#12)
(41:17) - See Everything As A Skill (#13)
(42:07) - Kill For Sport (#14)
(44:47) - Track Data (#15)
(49:23) - Never Blame Circumstances (#16)
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7 Obscenely Easy Ways to Get New Customers This Week | Ep 710
26 juni 2024 · 21 min
"These have made me millions of dollars." In this episode, Alex (@AlexHormozi) breaks down 7 different tactics for getting customer referrals, which are an incredible way of getting leads because they close at higher rates, stay longer, buy more, and also are usually FREE.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(00:23) Ask customers who else they know after a sale
(7:54) Offer a discount to customers in exchange for introductions
(10:28) Offer more free services
(11:07) Offer them money
(12:52) Referral at success
(15:02) Handwritten card
(17:28) "Spouse program"
(18:41) BONUS!
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Are You Being Insulting Without Realizing It? | Ep 709
24 juni 2024 · 17 min
"Instead of talking sh*t behind someone's back, talk it to their face." In this episode, Alex (@AlexHormozi) shares the valuable distinction between insult and critique and breaks down how to have tough conversations with your team when you're trying to get better together.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:44) Life changing concept
(2:06) How do you give feedback without being insulting?
(4:30) Mock critique conversation
(7:10) Real story of someone who became an *sshole
(13:45) How this can make organizations stronger
(16:41) Closing remarks
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Maybe You're Not Good Enough (Yet) | Ep 708
21 juni 2024 · 23 min
In this episode, Alex (@AlexHormozi) shares a brutally honest truth that you should consider. If you've been doubted, if you've lost a sale, if a conversation didn't go your way... That maybe it's not someone else's fault. Or the circumstance. Or a bias someone has against you. If you want to have the impact you say you want, maybe you need to get better.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:40) Examples of "needing to get better"
(3:17) It might not be because of bias
(4:35) Examples from when I needed to get better
(8:17) Get honest with yourself
(15:58) "What would it take?"
(21:30) Beat your victim mentality away
(22:00) Closing remarks
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Getting Rich Isn’t Fun… | Spotify Video Exclusive
20 juni 2024 · 14 min
"If it's hard, good. It means no one else will do it, more for you.” Today, Alex (@AlexHormozi) navigates the unvarnished truths of entrepreneurship and personal growth, spotlighting the importance of resilience, communication, and networking. He discusses the often-overlooked challenges in building business success, emphasizing the incremental nature of growth and the value of hard work over quick gains.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:46) - A day in the life of running a business
(2:05) - Networking, influence, and the value beyond money
(5:06) - Personal branding and the impact of appearance
(7:39) - The journey of entrepreneurship and personal development
(12:41) - Making business education accessible and entertaining
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How to Build a Valuable Business You Can Sell Someday | Ep 707
19 juni 2024 · 19 min
"Keep the Goose, Sell the Eggs." Today, Alex (@AlexHormozi) shares a valuable framework for understanding if your business is sellable, and if it has multiple components of it, which could be the most valuable aspects of it to sell.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps
(00:24) - Story of someone trying to sell his business
(01:16) - The Golden Goose
(03:24) - The Big Picture You Have to Understand
(06:21) - How to Verify What Your "Goose" Is
(9:56) - Mrbeast Holdco Example
(14:38) - How Rollups Work
(18:42) - Closing Remarks
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This Isn't Fun But it Will Make You So Much Money | Ep 706
17 juni 2024 · 20 min
"You can't be busy and be broke. Pick one." Today, Alex (@AlexHormozi) speaks about one of the core ways to scale as a small business - do the unscalable. It's a belief that holds many back that are scared of doing work that won't be feasible at a different revenue number.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:43) - People being scared of doing the scalable
(4:06) - You can't be busy and be broke. Pick one
(4:40) - Two most powerful questions to ask your customers
(11:30) - Don't copy the time management of rich people
(13:30) - Doing the unscalable
(20:13) - Closing remarks
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Your Business Is NOT What You Think It is | Ep 705
14 juni 2024 · 41 min
“People don’t know the actual business they’re in.” Today, Alex (@AlexHormozi) dives into the core elements driving business success, emphasizing the significance of sales, marketing, brand, media, and distribution. Using real-world case studies, he illustrates strategic pivots and the importance of recognizing unique business challenges, offering invaluable insights for entrepreneurs, gym owners, software developers, and supplement companies.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:22) - Understanding the gym business
(2:54) - Lessons from the software industry
(5:12) - The cleaning business revelation
(8:52) - Scaling service-based businesses
(12:48) - The hard truths of entrepreneurship
(20:23) - Maximizing enterprise value
(23:48) - Case study: The canned cocktail business
(26:21) - The importance of repeat customers
(30:42) - The hail mary strategy
(36:13) - Confronting the real problem
(38:09) - Concluding thoughts
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How to Win At Anything | Spotify Video Exclusive
13 juni 2024 · 47 min
“If you do not change, you did not learn.” Today, Alex (@AlexHormozi) explores winning strategies for life and business, emphasizing self-improvement, goal setting, and learning from failures. Discover how to break down complex tasks, understand your motivations, and harness the power of perseverance and intelligence for success in personal development.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:39) - The five pillars of success
(6:23) - Breaking down the how: simplifying complex tasks
(16:27) - Understanding learning, intelligence, and confidence
(21:09) - Navigating external and internal conditions for success
(24:26) - Unlocking your potential: the power of downtime
(26:08) - The essence of extraordinary: persistence over time
(29:47) - Changing your environment, changing your life
(35:54) - When to start? The time is now
(42:49) - Embracing hardship: the path to true achievement
(46:52) - The moment to change is now
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How to Recover From Huge Mistakes in Business | Ep 704
12 juni 2024 · 26 min
"Messing up is a part of business.” Today, Alex (@AlexHormozi) discusses the significance of managing business mistakes effectively and transforming negative customer experiences into positive ones. He highlights strategies such as prompt accountability, issuing refunds, and delivering exceptional service, fostering loyal customers and boosting business reputation.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:11) - Story 1: The bent gym equipment
(2:41) - Story 2: The Ritz-Carlton experience
(5:07) - Principles for handling mistakes
(10:49) - The angry boat concept
(11:54) - Going above and beyond
(16:41) - Empowering employees to fix mistakes
(20:50) - Turning mistakes into opportunities
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This Idea Will Make Your Business Unstoppable | Ep 703
10 juni 2024 · 33 min
“It’s not that you have anxiety, it’s that you didn’t do the work that you know you should have done.” Today, Alex (@AlexHormozi) highlights the crucial role of thorough preparation in achieving success in various fields like sales, marketing, and customer success. By reshaping views on effective preparation, Alex provides valuable insights to help alleviate anxiety and imposter syndrome, ultimately enhancing performance and enabling listeners to excel in their endeavors.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:37) - The importance of preparation
(2:01) - Types of preparation
(5:33) - Consulting and preparation
(8:35) - Ad preparation and scaling
(18:40) - Preparation for one-time events
(25:12) - Final thoughts on preparation
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How 1 Woman Turned 5800 Followers into $1 Million Per Year | Ep 702
7 juni 2024 · 19 min
”You can make an absolute killing just talking about what you're really good at. Today, Alex (@AlexHormozi) shares how a dietitian successfully monetized a small, niche Instagram audience, earning nearly a million dollars annually. Highlighting the value of targeted, value-driven content over vanity metrics, this episode reaffirms that genuine engagement and a dedicated audience lead to significant financial gains.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:15) - A surprising encounter: the dietitian's story
(3:43) - The importance of niche content
(6:36) - Lessons from personal experience
(9:31) - The value of a dedicated audience
(13:32) - Followers make you famous, business makes you rich
(18:02) - Focus on business metrics, not vanity metrics
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I Built a $10 Million Trash Collecting Business from Scratch | Spotify Video Exclusive
6 juni 2024 · 37 min
”’No's’ are just coins that you tossed in the machine where you roll before you get your win.” Today, Alex (@AlexHormozi) shares detailed strategies for launching a successful trash collecting business. The podcast covers engaging potential customers, leveraging personal networks, utilizing free services for credibility, mastering door-to-door sales techniques, and effectively implementing paid advertising campaigns.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:19) - The core four: essential strategies for business growth
(7:29) - Mastering free content for customer acquisition
(14:56) - Cold outreach: the power of direct engagement
(18:59) - Mastering sales techniques: the art of the 'no' question
(19:58) - Sealing the deal: knowing when to stop talking
(20:17) - Navigating customer relationships with humor and offers
(22:42) - The power of door-to-door sales and learning from rejection
(24:07) - Cold outreach strategies: building lists and crafting offers
(27:19) - Maximizing paid advertising: crafting effective ads
(29:20) - Expanding reach and engagement through diverse ads
(35:55) - A comprehensive approach to customer acquisition
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What to Do When People Shamelessly Steal Your Stuff [Hint: Get Over It] | Ep 701
5 juni 2024 · 16 min
“You should want to have as many people as possible copying you because it means you're leading the way.” Today, Alex (@AlexHormozi) challenges the concept of thought ownership and highlights the importance of viewing competition as an opportunity for growth. He emphasizes serving customers, improving your product, and achieving success through innovation, rather than obsessing over intellectual property theft.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:31) - Thought ownership: a misguided notion
(2:36) - Real-world examples of idea theft
(3:12) - Legal realities and futility
(4:25) - The competitive nature of business
(9:28) - Focus on customers, not competitors
(14:27) - No idea is owned especially in business
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You're Not Behind: My System for Outlearning Everyone | Ep 700
3 juni 2024 · 26 min
"Winners win and they win because of who they are, not because of what happens to them." Today, Alex (@AlexHormozi) explores the five levels of competence and their impact on individual success in business, programs, and self-improvement. Highlighting the importance of a positive mindset, continuous learning, and replication of successful behaviors, he emphasizes how personal growth (not external conditions) determines success.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:02) - The power of positive action
(4:38) - Transforming mindsets
(7:21) - Negative active to champion
(15:48) - The bottom-up approach
(23:21) - Replicate before you iterate
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The Ultra Rich Playbook [Legal and Tax-Free] | Ep 699
31 mei 2024 · 27 min
"The single greatest and most valuable skill that a human being can have is the ability to come to their own conclusion..." Today, Alex (@AlexHormozi) shares his strategies for achieving a net worth of over $100 million through smart investing and value generation. Learn how the ultra-wealthy build their fortune with unique insights into income generation, passive investing, private equities, and the importance of selecting high-leverage opportunities.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:33) - The four strategies of the ultra rich explained
(10:13) - Scaling down billionaire tactics to achieve a $10 million goal
(16:55) - Common themes across wealth-building strategies
(18:07) - Debunking the Warren Buffett strategy myth
(20:40) - The ultimate wealth-building advice
(27:02) - Conclusion
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This is How to Deal with Haters | Ep 698
29 mei 2024 · 15 min
“If people know that they can control your behavior by pushing this button to get this response from you, more people will hit that button.” Today, Alex (@AlexHormozi) shares effective tactics for managing hate and criticism, drawn from his experiences as a successful entrepreneur behind Acquisition.com. He emphasizes the power of persistence, resilience, and humor in turning negativity into motivation and maintaining a positive public image.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:45) - Dealing with criticism and negativity
(2:49) - The art of ignoring
(4:13) - Turning hate to your advantage
(9:54) - Handling lies and protecting your reputation
(12:42) - The four box strategy
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What It Really Takes to Grow Your Business | Ep 697
27 mei 2024 · 29 min
“All businesses have sh*t. The challenge is knowing which sh*t you're willing to deal with.” Today, Alex (@AlexHormozi) delves into the crucial aspect of truly understanding your business's core challenges and its nature to unlock substantial growth. He emphasizes the disparity between initial expectations and the real core problem within each venture, advising entrepreneurs to focus on their business's actual challenges rather than pursuing seemingly easier opportunities, for achieving significant success.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:03) - The essence of knowing your business
(6:23) - Expanding your horizons
(10:54) - Consulting and professional services
(13:21) - The big picture: solving the right problems
(16:06) - Avoiding “the woman in the red dress”
(26:13) - The importance of commitment and focus
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Why Hard Work Beats Happiness Every Time | Ep 696
24 mei 2024 · 18 min
“Most people just don't know how to work that hard.” Today, Alex (@AlexHormozi) talks about the art of self-improvement and the importance of being useful, emphasizing on mastery through repetition and dedication to quality work. He provides a deep dive into the journey from seeking happiness to finding satisfaction in long-term goals, underscoring the role of hard work and the pursuit of usefulness for individual growth and success.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:56) - Redefining the term “happiness”
(3:33) - The art of mastery through repetition
(6:13) - The philosophy of work: input, output, and mastery
(9:20) - Achieving mastery: the long road to excellence
(15:41) - The pursuit of goals: writing as a case study
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I Made $6 Million in 60 Days to Show It’s Not Luck (Part 2) | Spotify Video Exclusive
23 mei 2024 · 24 min
“Most businesses don't solve the first problem and then don't give themselves the opportunity to solve the next one.” Today, Alex (@AlexHormozi) shares with us how he achieved a $6 million increase in enterprise value within 60 days by addressing critical issues in one of his 13 portfolio companies. He focuses on the value of customer onboarding, CRM and KPI tracking, and backend development, highlighting strategies for reducing time to first value, improving customer satisfaction, and creating a profitable backend model.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:37) - The problem-solution cycle in business
(1:10) - Maximizing customer value
(4:15) - Identifying and solving key business problems
(12:28) - Revolutionizing customer onboarding
(16:06) - Implementing CRM and customer KPI tracking
(19:13) - Creating a profitable backend and boosting enterprise value
(23:22) - Summarizing the journey to increased enterprise value
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How Loving the Work Fuels Unstoppable Success | Ep 695
22 mei 2024 · 17 min
“The goal is to have nothing left.” Today, Alex (@AlexHormozi) explores the power of setting challenges and striving for excellence in both personal and professional life, emphasizing the importance of dedicated, hard work for continuous improvement. He proposes that true fulfillment and success are achieved through the pursuit of meaningful work and the joy of the process, rather than focusing solely on the outcomes.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:28) - The journey of creating exceptional work
(3:50) - Redefining happiness beyond pleasure seeking
(5:42) - The endless pursuit of goals and challenges
(7:55) - The philosophy of work as the ultimate goal
(13:36) - Living fully: leaving nothing in the tank
(16:03) - Work as the core of every goal
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What I Realized about Mentorships | Ep 694
20 mei 2024 · 15 min
“A great mentor will make sure you’ll move ahead in the path, even if he gets left behind.” Today, Alex (@AlexHormozi) shares with us an eye-opening perspective about mentors and mentees, what the purpose of mentors are in our lives, and the true meaning of “passing it on”. Is there a mentor in your life that comes to mind?
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:31) - Mentorship dynamics: Elevating each other
(6:17) - The legacy of mentors and the path to success
(10:28) - Sharing knowledge and building a better world
(13:18) - Reflections and gratitude: The impact of mentorship
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(This episode is a re-run. Original airdate was on October 6, 2022) Lees meer -
Lessons Learned from Failed Partnerships | Ep 693
17 mei 2024 · 11 min
"You have to be able to allocate time money effort into the thing that's get you the most back.” Today, Alex (@AlexHormozi) shares valuable insights past failed partnerships, emphasizing the importance of equity, contributions, and disciplined profit generation for business success. He provides practical advice for entrepreneurs on wise spending, navigating equity distribution, and making strategic decisions for sustainable business growth.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(2:05) - Partnership dynamics: equity and contribution
(5:52) - The realities of business ownership and profit distribution
(7:33) - Profit as a discipline: The importance of spending wisely
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How to Handle Mess Ups | Ep 692
15 mei 2024 · 25 min
“There is no more useless emotion than feeling sorry for yourself.” Today, Alex (@AlexHormozi) delves into the crucial role of handling mistakes in business and transforming them into opportunities. He provides tactical advice on exceeding customer expectations, empowering teams to proactively address issues, and the long-term benefits of customer satisfaction, all key strategies for turning dissatisfied customers into brand champions.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:16) - Turning mess ups into opportunities
(2:50) - Transforming negative experiences into positive outcomes
(5:05) - Principles of handling mistakes effectively
(10:09) - The angry boat strategy: How to own your mistakes
(15:33) - Creating brand champions through exceptional service
(22:47) - Tactical advice for businesses & empowering your team
(24:25) - The long-term benefits of making things right
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