Alle afleveringen
710 afleveringen, van nieuw naar oud
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Hershey vs Mars - Mars Attacks! | 4
6 november 2019 · 25 min
It’s 1965 and Forrest Mars has just become the manufacturer of Snickers and M&M’s. He is now – at last – ready to duke it out with Hershey in a battle to become the number one candy maker in America. Lees meer
And he knows Hershey is far from prepared for his sudden switch from ally to enemy. Hershey is a company wedded to tradition. It has no marketing department, doesn’t advertise, and has a completely complacent sales team.
The question is: can Hershey shake off its docile ways in time to stop Forrest’s relentless advance?
Exciting news! Business Wars is now available globally. That means you can listen to Business Wars in French, German, Spanish, and Brazilian Portuguese:
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Hershey vs Mars - A Candy-Coated Prayer | 3
4 november 2019 · 25 min
It’s the 1940s and Forrest Mars’ plan to create a candy empire is stepping up a gear. He’s plotting to seize control of his dad’s company Mars and turn it into a Hershey killer. Lees meer
First he needs to get his new candy venture off the ground. But to do that he needs help. Help from Hershey.
But while Forrest’s laying plans, Hershey’s trying to get over the death of founder Milton Hershey and grappling with an unexpected opportunity to become a global player.
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Hershey vs Mars - Blast Off | 2
30 oktober 2019 · 23 min
It’s 1923 and the Hershey Chocolate Company dominates the candy bar business. With its milk chocolate Hershey bar and bite-sized Kisses, Hershey seems impossible to beat. Lees meer
But in a Chicago police station, an awkward father-son reunion is about to sire a new challenger in the candy business.
That challenger is Mars and it’ll make its breakthrough by wrapping nougat in chocolate. For now, it’s got no plans to topple Hershey.
But all that’s going to change when a family feud spawns a European offshoot, the launchpad for a new and far more aggressive candy empire.
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Hershey vs Mars - Chocolate Town | 1
28 oktober 2019 · 27 min
It’s 1886 and in New York City, a young confectioner called Milton Hershey is desperately trying to save his business. Lees meer
He’s been struggling for years. He founded his first candy business in Philadelphia, only to watch it collapse. His second venture lasted just weeks. Now, he’s loaded up with debts he cannot pay.
But he’s about to get a visit from a man who will change his fortunes forever, paving the way for him to introduce America to the joys of milk chocolate… and build a sweets-fueled empire.
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Facebook vs Snapchat - TikTok, The New Social Media Sensation | 7
23 oktober 2019 · 29 min
The social media world moves fast, and the next big thing is already upon us. It’s called TikTok. A video-based app where users create short clips to share with the world, TikTok is growing at a rapid rate. The app has already been downloaded a billion times and boasts 500 million active users around the globe. We conclude our series on Facebook vs Snapchat with a look at the next big player in the social media game. Lees meer
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Facebook vs Snapchat - Snapchat’s Comeback | 6
21 oktober 2019 · 25 min
It’s June 2018. Mark Zuckerberg is struggling and morale at the social media giant is low. Facebook has been battered by data breaches and there’s no end in sight. Meanwhile, Evan Spiegel has a chance to turn Snapchat around by refocusing on the teens who’ve abandoned Facebook. Lees meer
As Snapchat unveils new features, the startup begins its next battle: To become profitable. And in order to stay the course, Zuckerberg must earn back the trust of Facebook’s users — and regulators who want to break it up.
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Facebook vs Snapchat - Stock Market Tailspin | 5
16 oktober 2019 · 23 min
It’s April 2017, and Mark Zuckerberg is issuing a new challenge to Snapchat. By making its face filters open source, the tech giant is coming directly for Snapchat's most popular feature. But founder Evan Spiegel has other things to worry about: Snapchat is hemorrhaging users, and its share price is plummeting. Lees meer
But when the Cambridge Analytica scandal breaks, Facebook's most pressing battle moves to the court of public opinion.
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Facebook vs Snapchat - Facebook Fights Back | 4
14 oktober 2019 · 23 min
It's September 2015 and Snapchat has just hit on a game-changer for the young company: filters that augment users' faces. Thanks to some celebrity love, the new feature becomes wildly popular. But Mark Zuckerberg is watching closely, and acquires a competing startup. Lees meer
Then, Zuckerberg switches up his strategy. His new philosophy: Don't be too proud to copy. Unfortunately for Spiegel and Murphy, this is going to have devastating consequences.
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Facebook vs Snapchat - The Offer | 3
9 oktober 2019 · 26 min
It’s November 2013, and Mark Zuckerberg is about to make Evan Spiegel and Bobby Murphy an offer he thinks they can't refuse. But when Spiegel and Murphy do the unimaginable, it prompts Facebook to compete — by copying. Lees meer
Snapchat is gathering steam, but data leaks are hurting the company's credibility and Spiegel's reputation. To survive, they're going to have to do the hardest thing for a startup — grow up.
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Facebook vs Snapchat - Children of Privilege | 2
7 oktober 2019 · 27 min
It's the new millennium and Mark Zuckerberg is bored in high school. He's a prodigious student so smart he's already taking graduate level coding classes at Mercy College. Soon, he's going to build a product that will change the Internet forever. Now he just has to graduate high school. Lees meer
Evan Spiegel, meanwhile, grows up rich and spoiled. He parties his way through high school and lands in a fraternity at Stanford. But things are about to get serious for Spiegel as Zuckerberg reaches out.
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Facebook vs Snapchat - Vanishing Act | 1
2 oktober 2019 · 26 min
It’s April 2011, and Evan Spiegel is about to present his class project. Right now, it's called Picaboo. Soon, it's going to become Snapchat. But for Spiegel, this is more important than grades--at stake are potential investors and the future of communication as we know it. Lees meer
Mark Zuckerberg, meanwhile, is sitting on the world's biggest social networking site, boasting 500 million users. But he knows his success depends on staying relevant. To do so, he's going to have to compete with Snapchat.
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WWF vs WCW - The Future of Pro Wrestling | 7
30 september 2019 · 26 min
World Wrestling Entertainment is the dominant name in professional wrestling but new promotions are now challenging the WWE’s dominance. We conclude our series on WWF vs WCW with David Shoemaker, author of The Squared Circle: Life, Death, and Professional Wrestling. Shoemaker joins us to talk about whether or not these new companies can succeed against Vince McMahon's behemoth and what it means to be the best professional wrestler in the world. Lees meer
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WWF vs WCW - Down for the Count | 6
25 september 2019 · 30 min
It’s 1998 and the slugfest between Vince McMahon’s WWF and Ted Turner’s WCW is reaching a critical juncture. Lees meer
McMahon’s on a mission to pull wrestling fans back to his TV shows with a strategy focused on maximum controversy. And to help him in his mission, he’s getting back-up from a high-flying TV executive and a bunch of Wall Street bankers.
WCW chief Eric Bischoff is determined to stop WWF’s comeback at all costs. But he’ll soon discover that his most dangerous enemy isn’t McMahon — it’s the executives on his own team.
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WWF vs WCW - Shock Tactics | 5
23 september 2019 · 27 min
It’s 1996 and with Monday Nitro topping the TV ratings, WCW is out to end WWF’s time as the biggest player in the wrestling business. Lees meer
It’s plotting to establish two brands: one that WCW boss Eric Bischoff hopes can suck away WWF’s family audience, another that will seek to capture the young males who crave more violent and outrageous entertainment than the WWF offers.
But Vince McMahon has a plan of his own. He’s going to push the WWF in a new direction by embracing controversy. But it’s a strategy that will put him on a collision course with the cable network the WWF depends on for its survival.
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WWF vs WCW - New World Order | 4
18 september 2019 · 26 min
It’s 1995 and the Monday Night Wars are underway. WCW’s new show Monday Nitro is grappling with the WWF’s Monday Night Raw to win TV viewers’ attention. Lees meer
WCW isn’t pulling its punches either. Under the command of Eric Bischoff, WCW is dropping spoiler bombs, luring away WWF’s top wrestlers and trashing the WWF brand.
And as WCW gains momentum, Bischoff is plotting a killer blow – a shock role reversal that will force WWF boss Vince McMahon to rethink how his wrestling promotion works.
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WWF vs WCW - Prime Time | 3
16 september 2019 · 25 min
It’s 1994 and WCW is stepping up its game. To get the jump on WWF, Ted Turner is writing big checks to steal away the WWF’s biggest stars and sponsors. And as WCW’s star power increases, so does its popularity with wrestling fans. Lees meer
But the WWF is in no position to fight back. It’s struggling to keep the lights on, there’s discontent among its roster of wrestlers, and Vince McMahon is preoccupied with staying out of prison.
And now Turner wants to deliver a killer blow. A new Monday night wrestling show that will go head to head with the WWF’s flagship TV program Monday Night Raw.
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WWF vs WCW - Bulking Up | 2
11 september 2019 · 26 min
It’s the dawn of the 1990s and Vince McMahon’s WWF is the king of wrestling. But trouble’s brewing: a steroids scandal is about to deal a body blow to the WWF and its family-friendly reputation. Lees meer
The scandal will leave WWF stuck in damage control mode as it fights to stem the losses from falling TV ratings, ticket sales, and pay-per-view buys.
Meanwhile, Ted Turner’s trying to get World Championship Wrestling fighting fit with help from a former Pizza Hut regional manager, a self-proclaimed Cowboy, and a back-up announcer who wants to bring wrestling to Disney World.
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WWF vs WCW - Titan Rising | 1
9 september 2019 · 30 min
It’s the early 1980s and there’s peace in the wrestling business. For years regional wrestling companies have maintained order by sticking to their own slices of US and Canadian territory. Lees meer
But that’s all about to change. Vince McMahon has just taken over the World Wrestling Federation, and he wants war. He’s on a mission to crush all opposition and establish the WWF as the only wrestling game in town.
But his assault on the wrestling status quo will also make him a powerful enemy: cable TV mogul Ted Turner.
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Electric Bikes | 7
4 september 2019 · 28 min
Harley Davidson built its brand on big, loud and heavy bikes. So why is the company staking its future on an electric motorcycle? It turns out Harley's main demographic, baby boomers, are aging out of the motorcycle scene and the company is looking for its next target market. But will people be interested in a bike that is so fundamentally different than what the company is known for? And how do motorbikes overall fit into an auto industry that is becoming increasingly electric? Journalist Bradley Brownell writes about the auto industry and motorcycles, and has even test driven Harley's new electric bike. He joins us to talk about Harley Davidson, the motorcycle industry and its electric future. Lees meer
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Harley and the Biker Wars - Live to Ride | 6
2 september 2019 · 25 min
By the early 1980s, Harley-Davidson is fighting to survive. Japan has glutted the American market with bikes, creating a war Harley can’t fight alone. The company turns to the U.S. government. It’s something they tried in the ‘50s with no success, but now there’s a man in the White House who loves the all-American Milwaukee brand. Lees meer
In the years ahead Harley stands tall, surviving all manner of battles. But there’s one foe that never stops: time. The company needs to appeal to a new generation of young riders who may not be attracted to Harley hogs — or motorcycles at all. It’s yet another vexing chapter for the 116-year-old company that refuses to die.
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Harley and the Biker Wars - The Freedom Machine | 5
28 augustus 2019 · 25 min
It’s 1969, and the iconic film Easy Rider stars Peter Fonda, Jack Nicholson and—most prominently—Harley choppers. It boosts the brand’s cool cred even higher with the American counterculture, much to the chagrin of the aging, conservative company owners in Milwaukee. They’ve long-hated the fact that the Hells Angels ride Hogs, but now the top Angel reveals some shocking news on his true feelings about Harleys. Lees meer
Finally, there’s a new light in Milwaukee. Willie G. Davidson, son of Harley’s president, rises as chief of style and design. He not only appreciates the outlaw bikers, he looks like one. Harley-Davidson needs to embrace the image that’s grown around the bikes, and Willie G. seems like the man to lead the charge. But can he pull it off?
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Harley and the Biker Wars - Japan Takes No Prisoners | 4
26 augustus 2019 · 26 min
It’s 1963. After battling the wave of British bikes vying for the high-dollar U.S. motorcycle market, Harley-Davidson is slammed by a tsunami of machines from Japan. Kawasaki, Yamaha, Suzuki and—the biggest, most popular of them all—Honda. Lees meer
It’s a nightmare that will force the company to the edge of bankruptcy as the Japanese redefine the industry. Whether Harley can change with the changing times remains to be seen.
On the literary front, writer Hunter Thompson canonizes the Hells Angels with his bestselling book dissecting the outlaw biker crew, highlighting their passion for Harleys.
As Honda’s sunshiney ‘60s ad jingle says, you meet the nicest people on a Honda. It begs the question, who do you meet on a Harley?
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Harley and the Biker Wars - Uneasy Riders | 3
21 augustus 2019 · 20 min
By the late 1940s, World War II has ended, but Harley’s battle with a few disenfranchised veterans is just beginning. Bored and looking for kicks, these men are forming clubs based around a love of boozing, brawling and Harley Hogs. The motorcycle riots in the small town of Hollister, California bring huge headlines, and a few years later Hollywood stokes the fires with The Wild One. The first biker gang movie features Harleys front and center, and it’s publicity that the bosses in Milwaukee hate with a passion. Lees meer
As the company turns 50, it gets a unique gift when its archrival finally bites the dust. But the competition remains stiff as Harley revs up to deal with invaders from England and — on the plus side — there’s a glowing Hog nod from the King of Rock n’ Roll.
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Harley and the Biker Wars - The Hog Is Born | 2
19 augustus 2019 · 24 min
It’s 1903, and Harley-Davidson is entering the spanking new motorcycle market. Of the hundreds of fledgling brands, the bike to beat is Indian, and Harley has the company in its crosshairs. But a decade later, Harley is on the defensive, scrambling to distance itself from the deadly sport of board track racing and solidify its image as a respectable brand. Lees meer
Indian has its own image problem when Mexican rebel leader Pancho Villa starts leading charges on a Powerplus model. But when the U.S. sends General Blackjack Pershing to hunt Villa down, Pershing’s troops are riding Harleys.
But World War I proves a decisive turning point as both companies fight their way closer to the top of the motorcycle world.
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Harley and the Biker Wars - The British Invaders | 1
14 augustus 2019 · 25 min
By the late 1940s, Harley-Davidson has become America’s leading motorcycle manufacturer. The family-owned Milwaukee brand has battled hundreds of companies since its first bike rolled out of a backyard shack in 1903. Now they’re facing the birth of the outlaw bikers, disenfranchised WWII vets who love their Harleys—and love to cause trouble. It’s an association that conservative Harley owners can’t stand. Lees meer
And fierce competition is coming in from British bike makers. Triumph is churning out lightweight, sporty machines that are the polar opposite of Harley’s heavy hogs, and everyone is vying for a piece of the lucrative U.S. market. Things get so cutthroat that Harley-Davidson appeals to the government. It’s an appeal that will not have happy results for the Milwaukee contingent. And the problems are just beginning.
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Business Battles | Monster vs Beats by Dre | 1
7 augustus 2019 · 26 min
With all the hype around portable and smart speakers, it’s easy to forget that they didn’t always exist. In fact, it took one fateful meeting with Monster Cables and Interscope Records to really kick the industry off. In this one-episode Business Battle, we explore the time when headphones became fashion, what it takes to get people to shell out $350 for a pair, and what happens when a million dollar mistake becomes a billion dollar mistake. Lees meer
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Cereal Wars-The Most Important Meal | 7
5 augustus 2019 · 28 min
Breakfast is the most important meal of the day! Or is it? While that phrase sounds scientifically and nutritionally sound, it’s origins can be traced back to cereal company marketing departments. We conclude our series on the cereal wars with Alex Mayyasi, editor of Gastro Obscura. Alex has traced the origins of breakfast as a meal and how cereal marketing came to be so aggressive. Lees meer
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Cereal Wars - Going Soggy | 6
31 juli 2019 · 25 min
It’s the year 2000 and, for the first time in almost a century, Kellogg’s is no longer America's top cereal maker. Now a new CEO is in the driving seat, and he’s on a mission to win back the cereal crown from General Mills. Lees meer
But even as the two rivals slug it out for number one, they’re both facing a new reality: a market that’s losing its appetite for cereals as people abandon their breakfast bowls for grab-and-go morning meals of granola bars, bagels and Egg McMuffins.
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Cereal Wars - Trix of the Trade | 5
29 juli 2019 · 26 min
It’s the 1980s and General Mills is making waves with a new cereal based on the world’s hottest video game: Pac-Man. Lees meer
But Kellogg’s is hoping to cash in on a different trend: the growing clamour among adults for healthier breakfasts.
So it’s plotting a taboo-busting ad campaign that will rewrite the rules of cereal promotion and spark an all-out battle among the cereal makers to win over the health conscious.
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Cereal Wars - Cereal Offenders | 4
24 juli 2019 · 27 min
It’s the late 1950s and General Mills is playing catch-up. While Kellogg’s and Post are thriving on the back of animated characters and sugary cereals, General Mills’ cereals are looking stale. So now the Cheerios maker is on a mission to create its own roster of cartoon heroes who can charm children into demanding its cereals. Lees meer
As General Mills fights back, Post is looking to the stars. It's planning a direct attack on Kellogg’s best-selling cereal with help from the space race.
But after years of selling sugary cereal with loveable characters, the cereal giants are about to face a backlash on Capitol Hill.
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Cereal Wars - Sugar Rush | 3
22 juli 2019 · 25 min
World War II is in the rearview mirror, and breakfast cereal is on the brink of a new calorific era. Post Cereals decides to break from its healthful past and start sugar coating its cereals. It’s a move that leaves Kellogg’s and General Mills in a quandary: should they follow Post’s lead or stick to their nutritional traditions? Lees meer
But sugary cereal isn’t the only new challenge the cereal giants are wrestling with. A new, exciting medium called television is taking off fast and changing the rules of cereal promotion. And this TV and sugar boom is going to put children at the heart of the cereal business.
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Cereal Wars - Breakfast of Champions | 2
17 juli 2019 · 25 min
It’s 1904 and Quaker Oats is about to make an, ahem, explosive entry into the cold cereal business. With the Kellogg brothers at risk of being left behind, Will Kellogg finally decides it’s time to stand up to his brother. He cuts ties and brings the original corn flakes to market — aided by some shrewd advertising and an army of housewives — but sets off a legal battle that pits brother against brother. Lees meer
But there’s about to be another entrant to the cereal business. General Mills is an upstart out of Minneapolis with an idea for a new cereal that will help the company stand out from the competition. The donut-shaped oat puffs even have a catchy name: Cheerioats.
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Cereal Wars - A Divine Mission | 1
15 juli 2019 · 24 min
It’s the late 1800s and America is in the grip of a bellyache epidemic. But, thanks to a divine revelation, help is on the way in the form of Dr. John Harvey Kellogg and his sanitarium in Battle Creek, Michigan. In his quest to calm the nation’s bowels, Dr. Kellogg is feeding his patients a new kind of breakfast: ready-to-eat cereal. Lees meer
But when he refuses to exploit the full profit potential of his creations, one of his former patients seizes the opportunity to become a breakfast millionaire — much to the frustration of Dr. Kellogg’s long-suffering younger brother Will.
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Gibson vs Fender - The Future of the Electric Guitar | 7
10 juli 2019 · 26 min
Ian S. Port, author of The Birth of Loud: Leo Fender, Les Paul, and the Guitar-Pioneering Rivalry That Shaped Rock 'n' Roll joins us to talk about the future of the electric guitar as music creation becomes increasingly digital. Lees meer
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Gibson vs Fender - Attack of the Robot Guitars | 6
8 juli 2019 · 24 min
In the '90s and 2000s, new ownership has revitalized both Fender and Gibson and rekindled their rivalry. Through acquisitions, artist endorsements and their rapidly expanding custom shops, both brands are in a heated battle to win the hearts and minds of guitar lovers worldwide. Lees meer
Gibson CEO Henry Juszkiewicz doesn't want to just dominate the electric guitar market. He wants to reinvent it. And with guitar sales declining, he goes all-in on new technology that will either revitalize Gibson — or sink it.
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Gibson vs Fender - Back From the Brink | 5
3 juli 2019 · 24 min
It's the early 1980s, and for the first time in 30 years, the U.S. guitar market has gone cold. Bands are switching to synthesizers and kids are ditching their garage bands for computers and video games. Lees meer
A group of employees has bought the Fender brand but not its factory. Now they need to find a place to keep making guitars — fast. And Gibson has new owners, too — who bring plenty of rock 'n' roll attitude to the job, but little experience. Can these new stewards of guitar's most hallowed brands save their companies from the scrap heap?
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Gibson vs Fender - Les Pauls Unleashed | 4
1 juli 2019 · 22 min
In the 1960s, rock'n roll's popularity continues to grow. But one of the genre's most popular guitars, the Les Paul, is no longer being made. Now the guitar's namesake must convince an out-of-touch Gibson to put the favorite guitar of Eric Clapton and Keith Richards back into production. Lees meer
Meanwhile, Gibson's rival Fender has a new parent company: CBS. Thanks to their deep corporate pockets, Fender is manufacturing and selling more guitars than ever. To keep pace, Gibson also finds a new corporate owner. But in their race for market dominance, are both guitar companies sacrificing quality for quantity?
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Gibson vs Fender - The Stratocaster Blasts Off | 3
26 juni 2019 · 24 min
Gibson's Les Paul sets a new standard for the solid-body electric guitar, and rival guitar maker Fender needs to respond. The company does so in 1954 with a sleek, futuristic guitar unlike anything else on the market: the Stratocaster. It's a hit. Lees meer
With their higher volume and heavier tones, the Les Paul and Stratocaster help give rise to a new style of music: rock 'n' roll. It opens up a whole new market for electric guitars -- but which company will dominate?
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Gibson vs Fender - Loud and Clear | 2
24 juni 2019 · 27 min
It's 1950, and Fender's first solid-body guitar, the Esquire, is the laughingstock of the music industry. To guitar makers used to elegantly made hollow-body guitars, Fender's thin, simple plank of solid wood is a joke. But its bright, powerful sound and lack of feedback make it a hit with guitar players. Lees meer
Gibson's ambitious young president, Ted McCarty, knows his company has to counter with a solid-body electric guitar of its own. To market the instrument, Gibson will turn to the most famous electric guitarist in the world, a man who happens to be an old friend of Leo Fender's — Les Paul.
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Gibson vs Fender - Les and Leo | 1
19 juni 2019 · 25 min
In the 1930s and ’40s the market for electric guitars is growing, but it’s hindered by the instruments’ flawed designs. But a small group of mavericks is rethinking the guitar for the electronic age. Lees meer
One of them, guitarist Les Paul, tries unsuccessfully to convince one of America's oldest guitar companies, Gibson, to mass-produce his "Log" — one of the first solid-body electric guitars. Gibson turns him down flat. But when a radio repairman turned inventor named Leo Fender sees Paul's Log, he's inspired to attempt his own version of a solid-body electric — and his creation will go on to forever change the way guitars are made.
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Anheuser-Busch vs Miller - Fighting the Crocodile | 6
17 juni 2019 · 25 min
It’s a new century and the beer industry is changing fast. Beyond America, new brewery empires are forming and they want to buy their way into the lucrative U.S. market. Lees meer
And Miller is the first to fall, bought out by a South African company that wants to pull the Milwaukee brewery out of the doldrums.
But Anheuser-Busch isn’t worried. It’s the biggest brewer on the planet by some margin. But the king of beers is about to discover that its throne isn’t as secure as it thinks.
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Anheuser-Busch vs Miller - Surprise Attack Dog | 5
12 juni 2019 · 25 min
It’s the 1980s and Miller’s glory days are over. Drinkers are deserting High Life and Anheuser-Busch is about to launch a $50 million attack on Miller Lite. Lees meer
With the pressure mounting, Miller hunts for a way to revive its momentum. It’s a search that see the company travel to Japan, disguise itself as a microbrewery, and go head hunting.
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Anheuser-Busch vs Miller - Miller Killers | 4
10 juni 2019 · 23 min
It’s the late 1970s and Miller is hurtling towards the top of the brewing industry on the back of High Life and Lite. Anheuser-Busch’s new leader August Busch III knows he must act fast to stop the threat. Lees meer
But before he can do that there’s internal problems that need fixing. A strike has shut down the company’s breweries and threatening to leave the business disunited and demoralized at the worst possible moment.
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Anheuser-Busch vs Miller - It’s Miller Time! | 3
5 juni 2019 · 23 min
Come the early 1970s, Miller has a new owner: tobacco giant Philip Morris. Armed with the Marlboro maker’s millions and marketing skills, Miller is about to shake up the beer business with a campaign targeting blue-collar workers thirsty for a cold pint...or three. Lees meer
But at Anheuser-Busch, a generational rift is brewing — one that could have major repercussions for the beer business. The tensions between conservative-minded CEO Gussie Busch and his forward-thinking son and heir August Busch III are fast approaching the breaking point.
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Anheuser-Busch vs Miller - Swinging for the Majors | 2
3 juni 2019 · 25 min
By 1933 Prohibition is over, and that means the race is on to dominate a beer market that’s been reset. Under the leadership of Anheuser-Busch heir Gussie Busch, the company is out to reclaim the beer throne. But there’s a challenger for the crown — Milwaukee’s top brewery, Schlitz. Lees meer
But as these two giants lock horns in the fight for dominance, Miller Brewing is struggling to realize its dream of becoming a major league brewer. And it won’t sit by on the sidelines.
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Anheuser-Busch vs Miller - The Beer Barons | 1
29 mei 2019 · 27 min
It’s 1893 and Chicago is about to host The World’s Columbian Exposition. It’s going to be the biggest show the world’s ever seen, and that means it’s time for Adolphus Busch to shine. Lees meer
He’s the owner of Budweiser brewery Anheuser-Busch and the most flamboyant beer baron of the Gilded Age. Busch is determined to use the show to overshadow and outspend his nemesis, Captain Pabst, the owner of America’s number-one brewery.
But there’s a distraction he’s got to deal with first. A small-time brewer from Milwaukee called Miller has just launched a rival beer. Its name? Budweiser.
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Netflix vs Blockbuster Revisited - What’s Next for Digital Streaming | 9
27 mei 2019 · 33 min
On today's special interview episode, renowned media futurist Rich Greenfield returns to fill us in on the latest developments in the streaming wars and how these changes might impact viewers in the coming years. Greenfield is a media and tech analyst with BTIG who has been following the industry for decades. Lees meer
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Netflix vs Blockbuster Revisited - Streamers Everywhere | 8
22 mei 2019 · 21 min
It’s spring 2019, and the Mouse House is determined to challenge Netflix for streaming supremacy. Disney CEO Bob Iger draws gasps at an industry event when he announces the new Disney Plus streaming service will cost just seven bucks a month. Then the company drops another bombshell — it’s buying out Comcast’s stake in Hulu, the destination for edgy, adult fare, to expand its streaming empire. Now whatever content Disney makes, it’ll have a platform to host it. Lees meer
But Disney isn’t the only company eyeing Netflix’s crown. Apple, Comcast, Viacom, and WarnerMedia are all sharpening their knives. In the battle for eyeballs, anyone could emerge the victor.
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Netflix vs Blockbuster Revisited - Break the Wheel | 7
20 mei 2019 · 25 min
Netflix goes from being a streaming company to a movement in which consumers all over the world decide what to watch, and when and how they watch. The future that Reed Hastings and Marc Randolph envisioned two decades earlier has arrived. The unfettered reign of cable television has ended. Lees meer
In 2019, AT&T’s acquisition of HBO’s parent company Time Warner in 2019 throws HBO’s future into even more turmoil. In a post-Game of Thrones world, can the cable network survive? Or will Netflix’s march to domination be complete?
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Netflix vs Blockbuster Revisited - Binge | 6
15 mei 2019 · 23 min
Hollywood execs thought Netflix was crazy to give up advertising and spin off opportunities by letting viewers flop on a couch and watch a whole season of a show all at once. But Netflix knew it was onto something. All of their studies and focus groups revealed something new: viewers who binged content formed an emotional attachment to Netflix. Lees meer
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