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1.066 afleveringen, van nieuw naar oud
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Incipia's Natalie Rozenblat TikTok Marketing for App Downloads
15 oktober 2020 · 1 uur 11 min
Today's guest is Natalie Rozenblat, Marketing Strategist at Incipia. She shares everything you need to know about driving mobile app downloads on TikTok. Lees meer
Topic Covered:
(03:12) - What is working on TikTok
(04:43) - Macro influencers working better on TikTok
(06:21) - Macro influencers vs micro influencers
(13:17) - How much to actually pay your influencers
(17:26) - Do you Reach influencers with a personal or Business account?
(18:05) - How to track ROI on TikTok campaigns?
(19:01) - The 101 on Google UAC
(20:06) - Intimately us App Audit
(34:14) - Drinkster App Audit
(40:47) - What do you think about Apps vs Websites
(48:40) - MTT Basics Poker Tournament Strategy App Audit
(58:39) - Writey App Audit
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Join us live every Friday at 9am PST on YouTube!
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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805: How to Drive Downloads on Reddit with Ryan Angerami
13 oktober 2020 · 42 min
Today's guest is the Director of Growth Partnerships at Reddit. You will discover how Reddit fits into the UA ecosystem, how to target the different subreddits and how to balance community engagement with direct response KPIs. Lees meer
Ryan Angerami is the Director of Growth Partnerships at Reddit.
Show Mentions:
- Fav app: SpotHero
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Mobile Game Monetization & Growth with Jasmine "Zeno" Hinchen
8 oktober 2020 · 1 uur 5 min
This week's special guest is Jasmine "Zeno" Hinchen who is the CEO at Giodaco - a consultancy that identifies revenue and monetization strategies that will maximize earning opportunities for games, apps, and businesses. Lees meer
Topic Covered:
(04:40) - What’s working with ASO on Google Play
(11:10) - How to drive downloads with YouTube influencers
(13.06) - Facebook group as a community space for your app
(22.12) - How will the IDFA changes affect UA
(23:50) - DripDrop App Audit
(29:04) - What is biggest mistake game developers make
(34:47) - SuperMama App Audit
***************
Join us live every Friday at 9am PST on YouTube!
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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804: How This Indie Developer 3X His Revenue with Chris Onuigbo
6 oktober 2020 · 33 min
Coming up is an indie success story that you are going to love. You will discover how he used reddit to come up with his app idea and get downloads from that community, the mindset barrier that he overcame to 3X his app revenue and when he knew to stop working on his other app ideas to focus on this one. Lees meer
Chris Onuigbo is the Founder at Grounded.
Show Mentions:
- Beta Testers
- Fav app: Reddit
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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How to Make an App That Does NOT Suck
1 oktober 2020 · 1 uur 1 min
Today's guest is Chaim Sajnovsky, Founder at B7Dev.com. We will answer your app development questions and give you the common pitfalls that you need to avoid. Lees meer
Topic Covered:
(02:36) What is your initial thoughts on iOS14 and how developers can utilize iOS 14
(13:07) C41 Photo competition App Audit
(21:25) How can we improve keyword ranking for specific keyword if it is stuck at same position for long time
(26:07) What do you think of partnering with nonprofit to give portion of proceeds to back to commuinty to gain some degree of social proof
(27:48) KAKU App Audit
(33:57) What do you think of a spinning wheel where you can win coupons
(35:40) Finding goog translators
(40:49) Messaging app with a premium subscription model
(44:37) Duesl RPG-Fantasy Adventure App Audit
***************
Join us live every Friday at 9am PST on YouTube!
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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803: App Annie's Lexi Sydow on What's Working in Mobile Today
29 september 2020 · 46 min
Today's guest is the Senior Market Insights Manager at App Annie. You will discover how iOS 14 will impact mobile advertising, the categories of apps that are growing pre-pandemic and during the pandemic, and the most impactful marketing channel marketers need to be focused on. Lees meer
Lexi Sydow is Senior Market Insights Manager at App Annie.
Show Mentions:
- App Annie Ascend
- Fav app: Houseparty
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Avoid These App Development Mistakes
28 september 2020 · 29 min
In this video, Chaim Sajnovsk and I talks about the common mistakes that we see first time (or even advanced) app creators make. Lees meer
There are no perfect path to success but we want to help you avoid the pitfalls and the things that could set you up for failure.
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Check out our app marketing agency: http://www.appmasters.com/
Never miss an app marketing growth hack: http://www.appmasters.com/newsletter
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SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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ZINIO Mirela Cialai's App Marketing - Analytics & Retention
24 september 2020 · 1 uur 16 min
The key to unlocking app growth? User engagement! Lees meer
This week's guest is Mirela Cialai, Senior Global Marketing Director at ZINIO.
Topics Covered:
(06:50) How marketing has changed during COVID
(10:02) Should you have lifetime plan with the subscription plans?
(12:15) Who owns user engagement - the Product team or Marketing team?
(14:59) Rivers App Audit
(26:50) How to properly activate your users
(29:51) How to re-engage dormant users
(37.30) Tunnel VPN App Audit
(47.38) StretchMinder App Audit
(59.55) FocusByte - Focus Timer App Audit
***************
Join us live every Friday at 9am PST on YouTube!
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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802: Save Development Costs with This App Blueprint with Daniel Vasquez
22 september 2020 · 46 min
Today's guest helps non-technical entrepreneurs go from idea to App Store. You will discover the App Blueprint that will take the headache out of building apps, how to accelerate your startup phase, and how he got a company to pay them $40K to build an app that is now a part of their portfolio. Lees meer
Daniel Vasquez is the Co Founder of 3E Development.
Show Mentions:
BUNIBOX
Canva
Grid Kings
3E Development YouTube
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Auditing The Most Downloaded Game - Subway Surfers
21 september 2020 · 15 min
In this video, we'll analyze and audit the most popular mobile game of all time which has crossed over 3B downloads and today still remain in the top charts. How was this game, which was released in 2012, been able to stay in the charts and still grows over $1M a month? Lees meer
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Check out our app marketing agency: http://www.appmasters.com/
Never miss an app marketing growth hack: http://www.appmasters.com/newsletter
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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AppTweak Marie-Laure Cruyt's App Store Optimization Tutorial
16 september 2020 · 1 uur 12 min
This week we have Marie-Laure Cruyt, Chief Product Officer at AppTweak, to answer all of your ASO questions. Lees meer
You will discover what's working in app store optimization today, the factors that drive keyword rankings, and are black hat ASO strategies worth it?
Topic Covered:
06:47 - Backlinks and keyword rankings
07:48 - What you should be focusing on for Google Play keyword rankings?
09:47 - Keyword density for Google Play
24:46- Does revenue impact iOS keyword rankings?
26:45 - Should you soft launch your app?
39:46 - How long does it take to rank for keywords?
40:47 - Should you launch with all your IAPs free?
42:46 - When should I hire someone to help with ASO?
46:47 - All about app bundles
55:47 - Do other localizations help other countries?
Links:
https://www.linkedin.com/in/marie-laure-cruyt-45bb7085/
https://www.apptweak.com/
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
***************
Join us live every Friday at 9am PST on YouTube!
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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801: Why You Want to Build an App in a Competitive Space with Malcolm Parrish
15 september 2020 · 42 min
Are you feeling like does the world need another weather, podcast or scanner app? Well today's guests shares why he decided to create a scanner app and why you might want to build an app in a competitive space. Also, he reveals the best performing ad creative, how to optimize Facebook ads for conversions, and how to integrate influencer marketing with your Facebook ads. Lees meer
Malcolm Parrish is an App Entrepreneur and Software Engineer at Seven Mile Apps.
Show Mentions:
- ScanMagic
- Influencer Marketing Mastery
- Fav app: VideoLeap
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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5 Ways to Increase Mobile Game Revenue
14 september 2020 · 32 min
Today, we are going to talk all about the best practices that you need to have in place. These are the fundamentals, the building blocks that you need to have in place to monetize to better. Lees meer
Watch this video on Youtube: https://youtu.be/Fgy49TyaRt0
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
***************
Check out our app marketing agency: http://www.appmasters.com/
Never miss an app marketing growth hack: http://www.appmasters.com/newsletter
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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TheoremReach Tom Hammond's Roast My App (Game Dev Edition)
10 september 2020 · 57 min
This week our special guest is Tom Hammond, Co-Founder and CEO at TheoremReach where they help developers earn more revenue by easily adding fun, rewarded surveys to your app. We will be roasting your apps and providing you with actionable growth and monetization strategies. Lees meer
Tom Hammond: https://www.linkedin.com/in/tom-hammond/
TheoremReach: https://www.theoremreach.com/
***************
Join us live every Friday at 9am PST on YouTube!
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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800: How to Grow Google Play App Downloads & Retention with Simon Bacher
8 september 2020 · 36 min
We got a masterclass for you on how to grow your Google Play downloads and more importantly your retention. You will discover how he uses Facebook groups to get downloads and user feedback, the key learnings from the 100's of A/B tests he runs a week, and how localizing his app led to even more growth. Lees meer
Simon Bacher is the Founder of Ling Languages.
Show Mentions:
- OneSky
- Dropbox Paper
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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Side Hustle App Marketing Strategies
7 september 2020 · 18 min
In this video, I'm going to share 3 amazing side hustle entrepreneurs who came up with creative strategies to launch their app to drive awareness, get initial downloads and find product market fit. Lees meer
Watch this video on Youtube: https://youtu.be/iNsAMULuSvk
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
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Check out our app marketing agency: http://www.appmasters.com/
Never miss an app marketing growth hack: http://www.appmasters.com/newsletter
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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How to Project LTV, Downloads & Cash Flow with Martin Macmillan
3 september 2020 · 1 uur 1 min
Pollen VC offers credit lines that are secured by your app store revenues, so you can access your cash when you need it most. As your business grows your credit line grows with it. Take control of your finances and grow your business without the need to raise dilutive equity financing or rely on cumbersome bank facilities. Lees meer
Martin Macmillan: https://www.linkedin.com/in/martinmacmillan/
Pollen VC LTV Calculator: https://pollen.vc/financial-forecaster-start
***************
Join us live every Friday at 9am PST on YouTube!
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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How to Instantly Increase Keyword Rankings
2 september 2020 · 14 min
Here's how you can instantly increase your keyword rankings by using a keyword install campaign. Please beware that Apple and Google may NOT like you running these campaigns. Lees meer
So proceed with caution.
KeyApp.top: https://keyapp.top/
Watch this video on Youtube: https://youtu.be/SHUPnCVeXX4
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
***************
Check out our app marketing agency: http://www.appmasters.com/
Never miss an app marketing growth hack: http://www.appmasters.com/newsletter
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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799: How to Systemize Your Business with Zlatko Bijelic
1 september 2020 · 34 min
Are you feeling like you're doing too much in your business? Well today's guest shows how he figures out what to systemize and how to overcome that feeling you get when you say "I can't systemize this, only I can do this". Also, he reveals how he first used Upwork to build out his own agency. Lees meer
Zlatko Bijelic is the Founder at Tako Agency - creators of Sparetoolz.
Show Mentions:
Tako Talk Podcast
Hey
Sparetoolz
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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5 Deadly App Marketing Mistakes
31 augustus 2020 · 17 min
Discover the key lessons we have learned from helping over 3,326 apps with their app marketing. Avoid these 5 deadly app marketing mistakes and set yourself up for success. Lees meer
Focusing too much on downloads
Waiting too long to monetize
Give users multiple options to buy
Relying too much on ASO
Too much energy focused on Apple Feature & PR
Watch this video on Youtube: https://youtu.be/NLYhtWOq_d4
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
***************
Check out our app marketing agency: http://www.appmasters.com/
Never miss an app marketing growth hack: http://www.appmasters.com/newsletter
***************
SPONSORS
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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17X Increase in Revenue & Over 8K Downloads Case Study with Rudo Halmi
27 augustus 2020 · 1 uur 18 min
I picked an app from the audience to do a premium app audit. Lees meer
You are going to discover the product changes we made to increase revenue by 17X.
Also, you will see our exact ASO process for optimizing keywords, how do we decide where to put the keywords, and what keywords we actually target.
You will also discover my favorite growth hack that drove over 8,000 downloads.
Rudo Halmi https://halmi.sk/
App Audited: https://apps.apple.com/us/app/geometry-solver/id1226352729
***************
Join us live every Friday at 9am PST on YouTube!
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
***************
SPONSORS
Discover our greatest growth hacks to driving massive downloads. Learn more on AppMastersAcademy.com
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
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798: 3 Things You Need Before Running an Influencer Marketing Campaign with Christy Choi
25 augustus 2020 · 41 min
Today's guest is the Co-Founder of First Influencer a performance-based influencer marketing agency. You will discover her unique approach to influencer marketing, the most important metric to pay attention to when hiring influencers, and the 3 things you absolutely need before running an influencer marketing campaign. Lees meer
Christy Choi is the co-founder at First Influence Inc.
Show Mentions:
- Impact Radius
- Dovetale
SPONSORS
Discover our greatest growth hacks to driving massive downloads. Learn more on AppMastersAcademy.com
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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The Apple Search Ads Campaigns You Should Set Up
24 augustus 2020 · 8 min
In this video, I want to show you two search ads campaigns that you should be utilizing if you just launched your app and want to get your initial downloads to test your subscription paywall or to test your retention rate.You should also add these search ads campaigns if you are tying to look for ways to grow your downloads are these campaigns are going to give you the biggest bang for your buck. Lees meer
Topics covered:
(00:18) The penultimate search ad campaigns that you should be utilizing when you want to optimize your downloads, test retention rate, AND test your subscription paywall.
(01:02) Quick, easy steps on how to set up your ad campaign.
(01:28) What is an exact match ad campaign?
(01:45) Just how much is the ideal budget setting for a search ads campaign?
(03:00) Keywords, keywords, keywords: How do you choose them?
(03:41) Discovery campaign: Boosting your ad campaign.
(05:00) More tips in choosing keywords for your ad campaign.
Watch this video on Youtube: https://youtu.be/Kmh3DFGWKVA
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
***************
Check out our app marketing agency: http://www.appmasters.com/
Never miss an app marketing growth hack: http://www.appmasters.com/newsletter
***************
SPONSORS
Discover our greatest growth hacks to driving massive downloads. Learn more on AppMastersAcademy.com
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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App Store Optimization A/B Testing with Geeklab
20 augustus 2020 · 1 uur 16 min
Jesse Lempiäinen is the Co-Founder at Geeklab. Lees meer
Geeklab allows you to A/B test different store pages to improve your app store conversion and lower your CPIs.
Topics covered:
(06:12) In order of priority, what should you first A/B test (icon, screenshots, etc)?
(08:35) Do app preview videos increase conversions?
(12:20) Do black hat ASO techniques work?
(20:35) Moonshades App Audit
(28:55) Portrait vs landscape screenshots which ones convert better?
(31:37) What causes billing error issues
(34:10) Here's a process for validating an app idea before you build it
(40:30) Word Games App Audit
(45:30) Dosl App Audit
(58:30) Kidcentric Appp Audit
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797: How to Have an Investor Mindset While Building The Product with Susie Hultquist
18 augustus 2020 · 40 min
Today's guest spent the the bulk of her career as an investor and most recently managing $2 billion of Consumer Stocks. You are about to discover how she made sure her idea can be a sustainable business, how she created brand ambassadors, and finally how to create a brand not just a product. Lees meer
Susie Hultquist is the Founder and CEO of Spokin.
Show Mentions:
- Fav app:Goop
- Fav book: Barking Up The Wrong Tree
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Growth & Monetization for Game Devs with Tom Hammond
13 augustus 2020 · 57 min
Tom Hammond, Co-Founder and CEO at TheoremReach where they help developers earn more revenue by easily adding fun, rewarded surveys to your app. Lees meer
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796: How to Approach Growth in the Telehealth Market with Felix Huang
11 augustus 2020 · 27 min
Today's guest is the Growth Marketing Manager for a TELUS Health. You will discover how they are using SMS marketing to grow their app downloads, how showing too many features in an ad campaign completely failed and how they are optimizing their onboarding experience to reduce friction. Lees meer
Felix Huang is the Growth Marketing Manager at Babylon by TELUS Health.
Show Mentions:
- Fav app:
Motivation
JobGet
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Try This If Your Users Are NOT Coming Back to Your App
10 augustus 2020 · 10 min
Today you are going to discover an easy, simple step by step way that you can ask users to enable the push notifications and the simple drip campaign that you can use to bring your users back into the app and eventually close that sale. Lees meer
Watch this video on Youtube: https://youtu.be/nSihido1IPA
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App Store Optimization Live with Steve P. Young
6 augustus 2020 · 57 min
Every question you wanted to know about ASO answered live with yours truly. Lees meer
You will discover how to spy on your competitors' Spanish Mexico localization, how keyword density affects keyword rankings, and how to utilize and amplify a giveaway campaign to drive downloads and reviews.
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Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
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How to Increase Virality for Your App
5 augustus 2020 · 9 min
Use this simple framework to increase your app's virality. Lees meer
You better have users
Make your customers look good
Create a win-win for both users
Watch this video on Youtube: https://youtu.be/r-sJlq0iyoY
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795: How to Increase Your Subscriptions with Fritz Charles
4 augustus 2020 · 42 min
Coming up is a friend of mine who is the Head of Growth at Universe. You will discover how to figure out the right pricing for your subscription plan, the philosophy of having trials on your subscriptions, do indie developers need to figure out LTV? Lees meer
Fritz Charles is the Head of Growth at Universe.
Show Mentions
- RevenueCat
- ChartMogul
- Copilot
- Coin Gamma Podcast
- Fritz's Interview on Earn Your Leisure
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Millions of Downloads as Indie App Developer with David Barnard
30 juli 2020 · 1 uur 17 min
David Barnard founded Contrast in 2008 and has been building apps ever since. His apps have seen millions of downloads and have been featured by by Apple and just about every tech and lifestyle site, including the NY Times, WSJ, GQ, TechCrunch, CNN, and more. Lees meer
David recently joined RevenueCat as Developer Advocate to help subscription app developers build and grow their apps.
Topics covered:
(5:30) The mistake that beginner app developers make
(7:50) The secret to getting a marketing edge
(10:30) How to get massive press & Apple Features
(16:01) This campaign works better than press
(20:00) Build an app to sell or dominate a market?
(30:42) The best traffic source for David
(37:51) Subscription Paywall Best Practices
(46:36) Best way to get quickest installs upon launch
(49: 17) How to transition to a subscription app
(59:24) Monthly vs yearly subscriptions
(1:03:58) How IDFA affects mobile app monetization
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794: Subscription Conversion Hacks with Murphy Brantley
28 juli 2020 · 32 min
Today's guest is a friend of mine and more importantly a successful indie app developer. You will discover how decreasing his onboarding flow from 7 to 4 screens led to an increase in conversions, why he picks round prices for yearly subscriptions and how he's using Apple Search Ads Basic and Advance to get incredible cost-per-installs. Lees meer
Murphy Brantley is the Indie App Developer.
Show Mentions
- Fav app: Credit Karma
- Murphy's app: Robot Call Blocker
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How to Keep Games in the Top Charts with David Reichelt (July 17, 2020)
23 juli 2020 · 1 uur
Want to know what it takes to build a top-charting game that also has longevity? Today's guest is Color Switch creator, David Reichelt. Lees meer
Download Color Switch World on iOS and Google Play.
Topics covered:
(12:26) What platform did David use to build Color Switch World
(15:22) Marketing for games, does it matter.
(17:46) How to keep games in the top charts
(25:06) Is it possible for a one-person team to succeed.
(41:16) How David defines "failure"
(50:16) Self publish or find a mobile game publisher.
(53:06) What did David learn from working with this publisher
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793: How to Position Your App in a Competitive Market with James Setzer
21 juli 2020 · 32 min
Today's guest is an indie app developer that you're going to love. He shares how he finds profitable app ideas and positions them in a competitive market. Lees meer
Plus two strategies that I absolutely love:
1) how he uses giveaways to get his initial downloads and ratings;
2) how he studies the newest, top grossing apps to see what they are doing right.
James Setzer is the Owner and Founder of DreamBuilders Simple Solutions.
Show Mentions
- Fav app: Asana
- James's fav app of his: VPN
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5 Beginner App Store Optimization Mistakes
20 juli 2020 · 14 min
I’m going to share 5 basic ASO tips that you should know before you hire an expert or try to do it on your own? Lees meer
Double your keywords using the Spanish Mexico localization
Targeting high traffic, high competition keywords
Using your title and subtitle for branding
Optimizing screenshots
Asking for reviews too late
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
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Influencer Marketing for Indie App Developers with Christy Choi (July 10, 2020)
16 juli 2020 · 56 min
Joining us is Christy Choi, Co-Founder at First Influence, a performance-based Influencer Marketing Agency based in Hollywood, CA. Lees meer
As one of the leading agencies in the space working within various industry verticals, they execute various social media campaigns across a diverse array of platforms, such as Instagram, YouTube, Facebook, Twitter, and more.
Their clients range from fast-growing startups to Fortune 500 companies such as: Samsung, Drop, LG, SkillShare, Ritual, and more.
Topics covered:
(06:07) - Advice on outsourcing influencer marketing for indie app developers
(12:38) - What is the most efficient formula app marketing on TikTok.
(16:27) - How does influencer marketing compare to paid channels like Facebook, Google or Apple search.
(18:42) - How to niche down when it comes to influencers.
(21:42) - Is Quora a good platform for app marketing.
(22:33) - What tools do you use to measure ROI for influencer marketing.
(30:12) - How long does an influencer marketing campaign run.
(31:31) - What influencer marketing channel is the most effective today.
(33:11) - Youtube integration is the most popular way of promotion
(37:07) - What are the current Youtube trends.
(42:11) - How to run an influencer marketing on just iOS.
(48:03) - What's the best way to market a new messaging platform.
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Try This If You Are Not Making Money From Mobile Games
13 juli 2020 · 8 min
In this video, I want to share with you a simple technique that you can use to make money from your mobile games. Lees meer
First thing first, let’s get one thing out of the way. Your game better have great... Retention
Without retention, you might as well forget about downloads and making money.
In fact, the popular mobile game publisher Voodoo looks for games that have at least a 50% D1 retention and a 20% Day 7 retention.
Now with that out of the way, let’s get to that simple strategy that will help you make more money.
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
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Succeeding as an Indie App Developer with Rich Wagstaff (July 3, 2020)
9 juli 2020 · 1 uur 2 min
Join us live every Friday at 9am PST on YouTube! Lees meer
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
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This week, we have my friend Rich Wagstaff to share how he's been able to find success as an indie mobile app developer.
Check out Rich's apps:
Crossword Star
3 Minute Mindfulness
Topics covered:
How his new screenshot increased conversions by 30%
Does a lower conversion rate for downloads affect rankings for your main keyword?
How to find keywords for niche apps
New app vs improving existing app if you are experiencing a reduction in downloads
How to find a designer to improve screenshots
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791: The Secret to 3X Your Valuation with Chuka Ikokwu
7 juli 2020 · 40 min
Want to know how to easily 3X your valuation? Well, today's guest shares why having an ethnically diverse team will not only create a more effective team, but also help you 3X your valuation. You will also discover what KPIs to focus on in the beginning, the levers to increase your app's retention and how to build and launch a successful mobile game. Lees meer
Chuka Ikokwu is the Founder & CEO at Divercity.io.
Show Mentions
- 764 Episode
- Fav app: IMDB: (iTunes | Google Play)
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KPI for Mobile Apps LIVE with Steve P. Young & Chuka Ikokwu
2 juli 2020 · 58 min
Join us live every Friday at 9am PST on YouTube! Lees meer
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
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Wish you had a data scientist on your team? Well, this is the next best thing! We will be breaking down the KPIs that you should be focused on while building and growing your mobile app.
This week our special guest is Chuka Ikokwu, Founder at DIVERCITY.
Topics covered:
The analytics you should look at when running UA
How to increase your app's retention
Do "starter packs" work in increasing retention?
What is the most important metric for education apps?
Is Firebase analytics good for mobile apps?
Advice on how you can start your own startup
Do lower in-app purchases make users purchase more?
Does running ads in cheaper countries affect the rankings in the US?
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790: How Apple Search Ads Boost App Visibility and Growth with Thomas Kriebernegg
30 juni 2020 · 34 min
Today's guest is my friend and the CEO and Co-Founder at App Radar. You will discover how to use Apple Search Ads for new apps, how to leverage ASA and ASO to outrank your competition, and what are the average benchmarks for Apple Search Ads metrics. Lees meer
This interview was from our latest App Masters Virtual Summit. To view all the interviews, check out AppMastersSummit.com
Thomas Kriebernegg is the CEO & Co-Founder at App Radar.
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How to Pick The App Idea That You Should Pursue
29 juni 2020 · 8 min
You got all these apps ideas, but how do you know which ideas you should focus on? How do you build them out quickly so you don't break the bank and really focus on the features that are going to help you reach the next milestone. This interview is a snippet from our latest App Masters Virtual Summit. Lees meer
Get access to the full interview:
http://www.appmasterssummit.com/
Grow Your Downloads With Our Exact Strategies:
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789: How to Increase Mobile Game Revenue Using Rewarded Surveys with Tom Hammond
23 juni 2020 · 34 min
Want an easy, simple way that you can use to increase your mobile game revenue? Well today's guest shares why adding rewarded surveys can double your revenue even with as little as 20 daily active users. Also, you will discover why rewarded surveys increase app engagement, what types of content is best for rewarded surveys and what are the components of a very successful monetization scheme. Lees meer
This interview was from our latest App Masters Virtual Summit. To view all the interviews, check out AppMastersSummit.com
Tom Hammond is the Co-founder and CEO at TheoremReach.
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How to Start a Digital Marketing Agency From Scratch
22 juni 2020 · 10 min
Discover the simple 4-step process on how you can start your own marketing or consulting agency. This is the same process I used to build a multi-six figure business and become an expert in the app business. Lees meer
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
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Do This Before You Advertise Your Mobile App
17 juni 2020 · 11 min
In this video, you are going to discover a few tools that you can use to make sure you do NOT waste money on your mobile advertising. Lees meer
Check out SocialPeta: https://www.appmasters.com/socialpeta
Let’s face it, the ad networks are the ones that are winning when it comes to mobile ads.
Whether we are A/B testing ad creatives or running a test budget, these ad networks are the ones making all the money.
With the tools that I’m about to share you’re going to be able to...
Discover ad creatives that are working for the top advertisers
Figure out what kind of budget you need to crush your next milestone
Save a fortune on your own tests
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
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788: Advance ASO Strategies for Google Play with Sarmad Sultan
16 juni 2020 · 34 min
Well today's guest shares advance ASO strategies to take your Android app to the next level. You will discover how to use backlinks to increase your keyword rankings, how to localize your app for increased exposure, and the exact email templates he uses to get the most desired backlinks. Lees meer
Sarmad Sultan is an ASO consultant.
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How to Generate Leads & Sales with Video Marketing With No Audience
15 juni 2020 · 7 min
YouTube is the #1 sales generator for my business. See how you can use video marketing to generate sales and leads even when you do NOT have an audience. Lees meer
Save $100 off Video Husky: https://appmasters.com/videohusky
Download Screenflow: https://appmasters.com/Screenflow
Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/
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Marketing for Game Devs | App Masters Live (June 12, 2020)
11 juni 2020 · 1 uur 9 min
Join us live every Friday at 9am PST on YouTube! Lees meer
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
***************
This week our special guest is Tom Hammond, Co-Founder and CEO at TheoremReach. He shares why rewarded surveys is a must in any mobile game and his advice to game publishers out there who are pursuing a career in app publishing or looking to launch their own game studio.
Topics covered:
Is having the maximum number of games published in the store better than just one very well polished?
What's the secret sauce in promoting mobile games these days?
What is the best free email marketing platform I can use to reach out to 100K+ users?
How to lower your cost-per-install
What is the best network for monetization?
Where to find the most popular and category of games?
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787: How a Kickstarter Campaign Led to an Investor with Artur Zvinchuk
9 juni 2020 · 37 min
Are you trying to raise money to finish your app? Well today's guest shares how his successful Kickstarter campaign led to his first investor. You will also discover why it pays to show vulnerability in your Kickstarter campaign, how to validate your value proposition and how they are using data to build new features. Lees meer
Artur Zvinchuk is the Co-founder at Youpendo.
Show Notes:
- Fav App: Babbel
- Youpendo Kickstarter Campaign
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