Alle afleveringen
1.066 afleveringen, van nieuw naar oud
-
How to Start & Grow a College Ambassador Program
23 januari 2019 · 11 min
Want to know how to start a successful college ambassador program to help grow your downloads for your app? Well I've got CMO of XMode, Jake Ellenburg, to share how they used a college ambassador program to grow downloads for their first company, Drunk Mode, to over 1 million downloads. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/48JH1c-cX48
-
716: This Chatbot Helps You Recruit Better Talent with Christoph Gueldenberg
22 januari 2019 · 35 min
Today's guest is the Co-Founder of jobpal, a recruitment chatbot that helps companies attract better talent and automate their recruiting funnel. You will discover how understanding their customers' pain points lead to those crucial early sales, his strategy to closing deals with big companies and a great tip about how he brings his best customers to big events as testimonials and as a customer appreciation tool. Lees meer
Christoph Gueldenberg is the Co-Founder at Jobpal
-
How Your Ego Inhibits Your Success with Paul Lam
21 januari 2019 · 25 min
Coming up are you letting your mindset and your ego get in the way of your success? Well I have a great conversation with my friend Paul Lam about this very topic and how he overcame his ego to breakthrough and do what it takes to find success. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=BgBIy8j3SRU
-
Live Wallpaper App Making $1 Million a Month
18 januari 2019 · 8 min
We're going to analyze a live wallpaper app that is generating $1 million a month. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/4NeNxtj6xMk
-
Best Free App Store Optimization (ASO) Tool for Tracking Keywords
16 januari 2019 · 4 min
I'm going to share my favorite App Store Optimization Tool for tracking keywords Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=xOGr1FgQ7a0
-
715: How to Leverage Behavioral Science to Improve App Subscriptions with Jeni Miles
15 januari 2019 · 35 min
Today's guest is the Business Development Manager at Google Play, a digital distribution service that serves as the official app store for the Android operating system. You will hear the top things you need to increase app subscriptions, pricing plans and the common pitfalls that he sees with the app developers. Lees meer
Jeni Miles is the Business Development Manager at Google Play.
-
The Right Time to Reach Out to a Venture Capitalist (VC)
14 januari 2019 · 7 min
Coming up I've got my friend Mariah Lichtenstern who runs her own venture capital firm to tell you what you should do before you reach out to a VC and when is it the right time to actually do so. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
The Right Time to Reach Out to a Venture Capitalist (VC)
-
What’s New for App Masters in 2019
11 januari 2019 · 2 min
I created this quick little video to let you know of the changes that are gonna be happening in 2019! Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/MOxu7_RlUYY
-
714: The App The Combines Messaging & Gaming with Kirsten Nelson
8 januari 2019 · 33 min
Today's guest is the founder and CEO at BLUR, the app that rewards you for messaging and playing games. You will hear the inspirational story of how he's been on his own since the age of 16, why you should NOT take "no" for an answer and the trends he saw in the app space that made him pursue this idea. Lees meer
Kirsten Nelson is Co-Founder / CEO at BLUR.
-
713: Carter Thomas, Founder, Blue Cloud Solutions (Throwback)
3 januari 2019 · 38 min
Coming up is the throwback episode with the King of reskinning and App flipping Carter Thomas. I wanted replay this episode because I know lot of you in the audience really credit carded for getting into the app space. So I thought it would be time to go down for memoryline of goldenage of reskinning apps Lees meer
Carter Thomas is the founder of Blue Cloud Solutions.
-
712: Paul Haddad, Co-Founder, Tweetbot (Throwback)
1 januari 2019 · 41 min
Coming up is throwback episode with the creator one of the most popular and loved Twitter apps of all time. They are still crushing it in the Appstores and i still use today. His name is Paul Haddad and he is is the programmer behind Tapbots creator.
-
711: Crossy Road Creator, Matthew Hall (Throwback)
25 december 2018 · 40 min
Coming up we got another throwback episode with the Crossy Road creator Matthew Hall. In this episode, we talk about how he created the game and listen to the part of the show where he talks about why you should study the horrible games along with the most successful ones. Enjoy this throwback episode and Merry Christmas to you all! Lees meer
Matthew Hall is the Founder/Director at KlickTock & Hipster Whale – the creator of Crossy Road.
-
710: Advanced ASO Strategies for Google Play
20 december 2018 · 20 min
Coming up is a coaching call where you will discover advanced app store optimization (ASO) strategies for Google Play. You will hear how to respond to negative reviews, how to optimize your Google Play listing and a failed backlinking strategy that the developer tried. Lees meer
Varol Okan is the founder at Parallel Axiom.
-
Strategies for International Expansion for Mobile Apps
19 december 2018 · 5 min
Are you just focused on the western markets? Well in this video you're going to discover all about international expansion including a few simple things you can do to get started. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/z-10MxueYT4
-
709: Chris Barton, Co-Founder of Shazam (Throwback)
17 december 2018 · 33 min
We are going back in time to August 2013 when I got my first "big-time" guest on. He is none other than the Co-Founder of Shazam, Chris Barton. The podcast has allowed me to make so many great connections and Chris is definitely one of them. He has allowed me to interview him at a meetup along with speaking at my very first event that I hosted and someone I consider a friend. Lees meer
Here it with the old theme music. Enjoy!
Chris Barton is the Co-Founder of Shazam.
-
708: Marketing to the Smallest Viable Market with Joey Prather
13 december 2018 · 15 min
Coming up is a coaching call with a 19-year-old founder of an idea sharing app. You will discover how to find the smallest viable market, what kind of keywords you should target and out of the box advertising channels. Lees meer
Joey Prather is the Co-Founder at ThinQbator.
-
How to Setup Apple Search Ads
12 december 2018 · 6 min
Coming up, you're gonna discover how to set up Apple Search ads campaigns for optimal success. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/Qxd1u6S-DQ0
-
707: How to Research Mobile Game Niches with Ryan Yada
10 december 2018 · 29 min
Today's guest has over 20M downloads for his game studio. You will learn how he discovers mobile game niches, what to look for in a keyword and personal growth tips to overcome mental blocks. Lees meer
Ryan Yada is the Co-Founder and Co-Pilot of Flowmotion Entertainment.
-
706: How to Find Micro-Influencers on Instagram with NG Gordon
6 december 2018 · 49 min
Today's guest is a former professional tennis player and software founder and now he's a micro-influencer. You will discover how he became an influencer, his 4-step process for finding the right influencer to promote your app and finally, what to say to these influencers to make sure they are worthy of promoting your product. Lees meer
NG Gordon is the Speaker, Influencer Marketing at DearMishuDad.
-
705: How to Plan an Ad Roll Out with Vincent Meyer
3 december 2018 · 33 min
You're about to discover how today's guest increased his ad revenue by simply removing his banner ads. Plus, he shares the messaging that they use to get better engagement with their video ads, how to plan your ad monetization roll out and finally why you better have a tracking system in place before you start. Lees meer
Vincent Meyer is CMO at Zeno Media.
-
704: Mobile App Analytics with AppsFlyer’s Ben Jeger
29 november 2018 · 33 min
Are you trying to figure out which analytics tool to use? Well, I've got Ben Jeger a Managing Director at AppsFlyer to talk all about app analytics. You will discover how to jumpstart your marketing campaigns, how to find the best converting keywords for your Apple Search ads and how to balance long-term growth with short-term revenues. Lees meer
Ben Jeger is the Managing Director DACH & Nordics at AppsFlyer.
-
Apple Search Ads for Paid Apps
27 november 2018 · 7 min
You're going to discover how Apple Search Ads work for your paid apps. Lees meer
If you have good organic traffic and people are converting, then search ads will be very helpful for you. However, if you have less traffic, Apple won't consider your app as good or relevant, so you won't get a lot of impressions. As a result, your search visibility will be limited. You will not appear on some searches when a user looks for the app. Also, for those who think that their ranking will increase if they use search ads, this will only happen if your app is better than your competitors. This is because your conversion rate is NOT as good as the other apps, so it won't help you a lot.
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/IBvjv-jMzjo
-
703: Viral Growth for a Hyperlocal App with Jegor Ivanov
26 november 2018 · 37 min
Are you building a social network or a hyperlocal app? Well today's guest shares how he was able to get viral growth by using an unknown variable reward. You will also discover how to get more engagement from your push notifications, how to get users to generate more content and why you should NOT do when it comes to highlighting your share features. Lees meer
Jegor Ivanov is the Product Manager, Growth at Jodel.
-
Mobile Game Audit & Comparison with Bumper.io
23 november 2018 · 6 min
Coming up -- we're gonna take a look at a game from someone within the audience and we're gonna give them harsh, brutal feedback to help improve that game. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/yDG2uDzfJo4
-
702: How to Improve Your Current Game with Ozzie Haniffa
22 november 2018 · 17 min
Coming up is a coaching call with an indie game developer. We talk about how to add variability in his games, how to test your simple game ideas and why ASO is not necessary for casual games. Lees meer
Ozzie Haniffa is an indie game developer.
-
How to Increase Retention for Casual Mobile Games
20 november 2018 · 10 min
Kevin Wolstenholme is the founder of RisingHigh Studio and RisingHigh Academy. He runs a two-person indie game studio with 13 games with 13 Apple homepage features. Lees meer
They also produce training for game developers and have achieved 6 Apple features this year. Plus, several publisher deals signed.
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/CRL8hBrf-Xo
-
701: How Job Today Grew to 5M Jobseekers Being Mobile Only with Todor Madzharov
19 november 2018 · 36 min
Today's guest helped grow JOB TODAY to over 5M jobseekers without a web presence. You will hear how their two controversial features actually led to their growth, how they decreased their CPIs in half by converting static images into a video ad and lastly how to actually measure the performance of your retargeting campaigns. Lees meer
Todor Madzharov is Head of Marketing at JOB TODAY.
-
How to Sell Your Mobile Apps for Maximum Value
16 november 2018 · 7 min
Eric Owens is the owner and co-founder of APPBusinessBrokers.com. He's been brokering the sale of internet businesses for the past 14 years and mobile apps in the past 6 years. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/ai_GoMYrGu0
-
700: Beta Launch Strategies with William Heathershaw
15 november 2018 · 35 min
Do we really need another screen time app? Well today's guest shares why he decided to build his screen time app and what makes his different. Also, you will discover how to post in FB groups without sounding spammy, why PR failed as a marketing channel and why you should ask your users if they have considered uninstalling your app. Lees meer
William James Heathershaw is CEO at UncleWilliam.org.
-
How Color Switch Creator Generates Mobile Game Ideas
15 november 2018 · 9 min
You're going to discover how Color Switch creator, David Reichelt, generates ideas for mobile games. It's a simple process that anyone can use to come up with ideas for business, apps and more! Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/bZQyXT_mbSo
-
699: How to Build Tools for Content Marketing
12 november 2018 · 29 min
Today's guest will share how they have used web tools and mobile apps as a content marketing strategy. You will discover how to come up with the right ideas, what constitutes a successful campaign and finally listen to how one tool worked better as a chat bot versus a microsite. Lees meer
Justin Adler is the Co-Founder and COO at NorthOne.
Carter Grieve is the Head of Growth at NorthOne.
-
How to Get Good Rankings in the iOS App Store
9 november 2018 · 4 min
Coming up , i'm going to share with you the single best tip, it will help you to increase app store Ranking. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=yJJNA-ogOYw
-
698: Building the Right App at the Right Time with Ken Vermeille
8 november 2018 · 40 min
Today's guest is the Chief Growth Officer at Lingvist, a language learning app. You will discover how he's been able to grow their user base by 30x in a very crowded space, how h Lees meer
Want to know how to build features that your customers will actually want to use? Well today's guest shares his 4-step process on how to turn your app idea into a product that users will love. Plus, listen to his tips on the types of questions you should ask potential customers.
Ken Vermeille is the CEO at Vermillion Sky.
-
How to Hire a Virtual Assistant (VA)
7 november 2018 · 6 min
Are you looking to hire a virtual assistant that's going to help you scale your business and even help you hire more VAs? Well you're going to discover our process for hiring the right virtual assistant for your business. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/_92NHUPxKmo
-
697: Growth in a Market Overshadowed by Competitors with Scott Dodson
6 november 2018 · 35 min
Today's guest is the Chief Growth Officer at Lingvist a language learning app. You will discover how he's been able to grow the user base by 30X in a very crowded space, how he drove that growth by focusing on retention and the impact that localization has made on the app. Lees meer
Scott Dodson is the CGO (Chief Growth Officer) at Lingvist.
-
696: How to Use Data to Drive More Conversions with Lior Barak
1 november 2018 · 30 min
Are you looking to use data to help you make better marketing decisions? Well, today's guest shares how to set up user flags to drive more conversions, why too many KPIs will drive you bonkers and how many users you need to make sense of the data. Lees meer
Lior Barak is the Marketing Automation Expert at Tale About Data.
-
695: Peak Brain Training Head of User Acquisition, Thiago Monteiro
29 oktober 2018 · 34 min
We have the Head of User Acquisition at one of the top apps, Peak. You will discover how he's using retargeting campaigns to decrease CPI and increase subscribers, how he calculates lifetime value and how he automates his acquisition campaigns to save time and decrease costs. Lees meer
Thiago Monteiro is the Head of User Acquisition at Peak
-
694: Backlinks for Google Play App Store Optimization with Sarmad Sultan
25 oktober 2018 · 23 min
Coming up is a coaching call where we do a deep dive on app store optimization. You will discover how Sarmad got 100 reviews for his app in a matter of days, how to squeeze out more keywords and how he used backlinks to increase his keyword rankings. Lees meer
Sarmad Sultan is the ASO Team Lead at Content Arcade
-
3 Things You Need When Pitching Apple for a Feature
24 oktober 2018 · 7 min
Coming up iam going to share with you 3 simple things you need to land with an Apple Feature Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/QtopSUuCu_o
-
693: Why Rewarded Engagement Drives Better Users with Daniel Todd
22 oktober 2018 · 35 min
Looking to drive low cost downloads that targets female sports fans? Well today's guest shares why rewarded engagement drives better users than incentivized traffic. Also, you will discover how he's using Facebook ads to drive downloads for his own apps and why automating this process has allowed him to scale with just 7 team members. Lees meer
Daniel Todd is currently the CEO/Founder of Influence Mobile. He is also a Disney TechStars mentor and adviser to several start-ups. In 1999, he co-founded the online media company Zango. While there, Zango ranked several times in the Inc 500 fastest growing companies ranking as high as #7. Businesses he created have generated over one billion dollars in revenue.
-
692: What to Do When Apple Search Ads Won’t Work with Ben Price
18 oktober 2018 · 20 min
Coming up is a coaching call where you will discover what to do when Apple search ads won't work, copywriting tips to use on your pricing page and a full explanation of the Spanish-Mexico ASO tip that helps double keywords. Lees meer
Ben Price is the founder of SnapShot Postcard.
-
How to Create Courses & Books From Your Mobile App
16 oktober 2018 · 24 min
Coming up you're going to discover how to diversify your App Business and create an Empire from courses and ebooks. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/8ucI6J8NViw
-
691: How to Turn an Average Game into an Amazing One with Manuel Boca
15 oktober 2018 · 37 min
Want to know how to turn an average game into an amazing, mind-blowing one? Well today's guest has millions of downloads to his games and he'll share what types of analytics you should be tracking and how to fully understand your users. Plus, you will discover some amazing retention strategies to make sure your users come back to your game. Lees meer
Manuel Boca is a partner at Kobra, a newly founded game publishing company.
-
690: App Store Optimization for a Social Network with Juan Pablo Coppel
11 oktober 2018 · 19 min
Coming up is a coaching call with the creator of an app that is a Tinder for dog owners. You will discover how to approach ASO when your users may not be searching for an app like yours. Lees meer
Juan Pablo Coppel is the founder of MatchDog
-
Analyzing an App Making $100K a Month
9 oktober 2018 · 7 min
You're going to discover how it's monetizing, what does the pricing page look like and what kind of features it has. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/tww5UBi58vY
-
689: Retention and Engagement Strategies with Arthur Castro
8 oktober 2018 · 36 min
Are you wondering how to make sure you have strong retention and engagement metrics? Well today's guest tells us how design impacts these numbers and why talking to your users is the best feedback you will ever get. Also, you're going to discover how he's landed a feature by both Google and Apple for all the clients he's worked with and lastly what you need to know when launching in a Latin America market. Lees meer
Arthur Castro is the Former Head of Product & Design at Former Head of Product & Design at InstaCarro and now Product Lead at Yellow and Co-Founder of Product Arena
-
How to Make Eye Catching App Icon
5 oktober 2018 · 6 min
Want to know how to create an eye-popping app icon that will help you increase your downloads? Well, I'm going to show you a dead-simple way to do just that. Lees meer
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/6QbyqHqLkJk
-
688: How Do Search Ads Affect Keyword Rankings with Elie Gebran
4 oktober 2018 · 15 min
Coming up is a coaching call where you will discover how search ads impact your keyword rankings, a cool ASO trick that I recently discovered and why you might consider targeting demographics keywords rather than features. Lees meer
Elie Gebran is the creator of ARvid.
-
Subscription Apps: Simple Way to Retain Subscribers
2 oktober 2018 · 4 min
You're going to discover a dead simple way to increase the retention rate of your subscription based app. It will literally take minutes to implement. Lees meer
Watch Video on YouTube and Subscribe to our Channel
https://youtu.be/hjR8E8UcDzY
-
687: Calm’s Director of UA, Matt Horiuchi, on Ad Strategies That Retain Users
1 oktober 2018 · 26 min
We've got an action packed episode with the Director of User Acquisition at Calm, Matt Horiuchi. You are going to discover ad strategies that actually retain users, why high production value is not that important in video ads and how to make sure you have the right attribution in place when running influencer marketing campaigns. Lees meer
Matt Horiuchi is the Director of User Acquisition at Calm.