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Branding vs Direct Response | Ep 505
2 maart 2023 · 18 min
Slow and steady marketing wins the race. Today, Alex (@AlexHormozi) talks about the key difference between Branding vs. Direct Response, the opportunity to maximize your value, and how slowly building your brand will set you up for success in the long run.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:20) - Main difference between Branding vs Direct Response
(3:02) - Branding can be a potential opportunity for maximizing value.
(5:59) - It’s very rare to find a “Direct Response” company these days
(9:13) - Give people the words that describe your brand instead of redefining it yourself
(13:24) - There aren’t enough older people to pass on their advice
(15:29) - Goodwill compounds faster than revenue
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(This episode is a re-run. Original airdate was March 24, 2022) Lees meer -
4 Traits of an Entrepreneur | Ep 504
28 februari 2023 · 15 min
“The hardest thing to know is what you don't know.” Today, Alex (@AlexHormozi) talks about the four frameworks he and his company use to analyze the skill of an entrepreneur and how these frameworks tell them how good of an entrepreneur the person is and how much we're willing to bet on the fact that they're gonna be successful.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(2:32) - 1st Trait: Surround yourself with people wealthier than you
(3:46) - 2nd Trait: Pay to learn and develop your skills
(6:28) - 3rd Trait: Get people to do other tasks for you
(8:55) - 4th Trait: Be in an environment where you can prove your skill
(11:07) - Assess which trait you’re lacking in & work on it
(12:03) - Ignorance & 2 ways to figure out what’s possible
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Acquisition and Creating a Licensable Model (on Anik Singal) Pt. 1 - Sept. '22 | Ep 503
25 februari 2023 · 22 min
“Once you basically figure out the model, you can copy and paste a tremendously personalized solution to many people.”. Today, join Alex (@AlexHormozi) as he guests on Anik Singal’s The Fighting Entrepreneur to talk about big plans and goals for Acquisition.com, gives advice on making a company investable, and how creating a licensable model for local businesses can provide incredible value. This is part 1 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Anik Singal’s YouTube Channel!
Timestamps:
(1:01) - Alex shares his big plans and goals for Acquisition.com
(7:07) - On building simple, traditional information businesses that provide value & best outcomes
(9:26) - The goal of Acquisition’s portfolio companies & advice on making a company investible
(16:03) - How can we make our product offerings more valuable for customers?
(18:30) - On creating a licensable model for local businesses to use our system
(20:31) - Key product offerings and revenue sources for Gym Launch when it was sold
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Why You Should Stay Poor to Succeed | Ep 502
23 februari 2023 · 24 min
Take advice from poor people on how to be rich! Today, Alex (@AlexHormozi) talks about the 28 ways to stay poor and how these ways can help drive more success for you.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:41) - What is “Inversion Thinking” anyway?
(1:36) - Ways #1-9 - Start tomorrow, blame your circumstances...
(5:30) - Ways #10-18 - Tolerate mediocrity, prioritize looking rich over being rich...
(13:02) - Ways #19-28 - Repeat your mistakes, assume you are always right...
(21:45) - The power of inversion thinking when it comes to taking advice from poor people
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(This episode is a re-run. Original airdate was May 10, 2022) Lees meer -
How to Network with Billionaires | Ep 501
21 februari 2023 · 17 min
It’s all about stacking goodwill. Today, Alex (@AlexHormozi) answers the question “how do I get connected with people who are far ahead of me?” and shares with us the exact thing he did to gain the trust of these people and improve his networking skills.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:38) - Ignorance is the highest cost in your success
(2:49) - Providing value is how you connect with people above you
(4:51) - There are two options when it comes to networking with successful people
(9:56) - Do the work first. Trade skills for more skills.
(11:36) - Rules to remember when providing value or favors
(12:58) - People who give move faster in life than takers
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Ignorance, Difficulty in Scaling, and Finding Talent (on BiggerPockets) Pt. 2 - Aug '22 | Ep 500
18 februari 2023 · 38 min
The biggest threat you have to your business is ignorance. Today, join Alex (@AlexHormozi) as he guests on BiggerPockets to talk about the difficult stage when it comes to scaling, bringing more value and money, and finding the right talent for your team. This is part 2 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on BiggerPockets’ YouTube Channel!
Timestamps:
(0:21) - Finding the right talent for your team
(5:18) - Difficulty in reaching millions & the toughest stage in scaling
(13:42) - Advice on bringing more value to your employer & making more money
(19:14) - The hardest part in the beginning of entrepreneurship is ignorance
(27:03) - How does the money come in the door? Where do you start?
(30:32) - Alex answers some quick-fire questions & shares his opinion on TikTok
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How I Made My First Million | Ep 499
16 februari 2023 · 32 min
Paying attention to profit can possibly make you millions. Today, Alex (@AlexHormozi) talks about how a key moment in his life became the catalyst of his decision-making, the struggles he went through, and the success that followed 6 to 12 months after with Gym Launch.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:24) - Starting with a clean slate after going downhill
(7:05) - No matter what life hits you with, always move forward
(16:32) - Things were starting to get worse
(20:08) - Switching gears & the birth of Gym Launch
(23:52) - The foundation of your business matters
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(This episode is a re-run. Original airdate was April 5, 2022) Lees meer -
When I Built 4 Businesses in a Row | Ep 498
14 februari 2023 · 42 min
“You need someone who has skin in the game.” Today, Alex (@AlexHormozi) shares with us the frameworks and lessons he learned from the many mistakes that led to those four businesses in a row so that you can use them too to grow your business!
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:57) - My 1st business, Gym Launch, & the lessons I've learned
(18:03) - Creating my 2nd business: Prestige Labs & why I regretted it
(27:28) - Diving into software as my 3rd business after Prestige Labs
(35:20) - My 4th & current business (aka that I’ll do for the rest of my life): Acquisition.com
(40:28) - Get the right person in the right seat doing the right playbook on the first shot
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It’s All About the “Not Being Cute” Approach (on BiggerPockets) Pt. 1 - Aug '22 | Ep 497
11 februari 2023 · 36 min
“The ability to work itself is trainable…” Today, join Alex (@AlexHormozi) as he guests on BiggerPockets and talks about ways to earn six figures, identifying your customer profile, his thoughts on online millionaire gurus, the skill of hiring, the “don’t be cute” approach, and more. This is part 1 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on BiggerPockets’ YouTube Channel
Timestamps:
(0:37) - Quick background on Alex & getting to know facts about him
(8:50) - Alex’s thoughts on online millionaire gurus & the “don’t be cute” approach
(15:03) - Ways to get to six figures & identifying your customer profile
(26:33) - Finding like-minded people in his entrepreneurial journey
(29:56) - Scaling up your business & learning the basics
(32:11) - The skill of hiring well and its problem
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My Journey from a DUI to $3M | Ep 496
9 februari 2023 · 13 min
Within 12 months, life went from 0 to 100 real quick. Today, Alex (@AlexHormozi) talks about one of the most pivotal moments in his life that took him from a head-on collision with a DUI & no money to his name to having $3 Million in profit and not knowing what to do with it.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:53) - What my life looked like prior leading to my DUI
(6:52) - It's about not being afraid to take certain decisions
(8:56) - 2 takeaways: Most people don’t regret doing things & you have to be confident with the decisions you make
(10:26) - Going all-in with Gym Launch and the decisions that were left to move forward
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(This episode is a re-run. Original airdate was March 21, 2022) Lees meer -
Conversations That Changed My Life | Ep 495
7 februari 2023 · 34 min
When things in life start to seem easier, that’s when you should be going harder. Today, Alex (@AlexHormozi) shares with us the 20 conversations that were pivotal in shaping the entrepreneur he is today and breaks down each vital lesson he learned from these conversations.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:08) - #1-4: Character, opportunity, offers, and timing
(6:19) - #5-8: Level of effort, perspective, giving too much, and fat pitches
(13:08) - #9-12: Repetition, learning budget, mutual agreement, and a bigger total addressable market
(19:40) - #13-16: It’s not about you, personal branding, fame has pros & cons, and doing more
(27:08) - #17-20: Investing, leveraging your product, and 2 lessons from Warren Buffet
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How Do You Build a Brand? (on Behind the Brand with Bryan Elliot) Pt. 2 - March '22 | Ep 494
4 februari 2023 · 43 min
“I see brand as reputation, and I see reputation as what people say about you when you're not there.” Today, join Alex (@AlexHormozi) as he guests on Behind the Brand with Bryan Elliot and share his criteria on what makes a brand, what he thinks of fast tracking to financial freedom, and the beliefs he longer follows. This is part 2 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Behind the Brand’s YouTube Channel!
Timestamps:
(0:50) - What is a deep belief you had that you no longer believe in?
(8:57) - The criteria Alex uses when he hires people
(16:24) - How do you create a competitive advantage?
(25:49) - Is there a fast route to financial freedom?
(35:49) - Definition of a brand & how do you build one?
(38:34) - Final parting words of advice from Alex & about his books
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How to Sell a Business | Ep 493
2 februari 2023 · 41 min
Win negotiations before you even start them! Today, Alex (@AlexHormozi) talks about the steps and the process he learned from selling a business in order for you to know what to expect and what to look out for in order to get the best deal for your business.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(2:48) - My process of selling businesses
(4:03) - Phase 1: Prerequisites
(11:36) - Phase 2: Find a banker or broker
(19:44) - Let’s start the process
Follow Alex Hormozi’s Socials:
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(This episode is a re-run. Original airdate was April 28, 2022) Lees meer -
7 Million Dollar Lessons | Ep 492
31 januari 2023 · 16 min
“Capitalism is the only system where both people say thank you after an exchange.” Today, Alex (@AlexHormozi) shares with us the seven lessons he learned in his first job that gave him million-dollar results. He dives into each lesson’s background story and how you too can practice them in your own business.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:17) - Lesson #1 - How to deal with angry customers
(4:33) - Lesson #2 - Creating new products
(6:33) - Lesson #3 - Getting people to say yes by saying no
(8:05) - Lesson #4 & 5 - Sawdusting and providing benefits to the customer
(11:53) - Lesson #6 - Double the amount of products people would buy
(13:34) - Creating continuity for your product & become top of mind
Follow Alex Hormozi’s Socials:
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The Obstacles to My Success (on Behind the Brand with Bryan Elliot) Pt. 1 - March '22 | Ep 491
28 januari 2023 · 45 min
“This is not the life I want to lead. I am not happy doing this every day. I would prefer to not be alive if this is what my life will be continuously.” Today, join Alex (@AlexHormozi) as he guests on Behind the Brand with Bryan Elliot and takes us back to when it all started, the trials and tribulations he had to endure, and the day his journey as an entrepreneur would change forever. This is part 1 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Behind the Brand’s YouTube Channel!
Timestamps:
(0:40) Alex’s early beginnings in business & trying to live up to expectations
(10:07) - Fear as a driver to hustle and the use inversion thinking
(17:30) - Finding interests in business and fitness (together)
(21:11) - The hardships Alex had to face and learning them the hard way
(36:19) - Early blueprints of Gym Launch and finally cracking the code to their success
(43:01) - “I had to learn how to do business on my own in order to learn how to partner later”
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Why 20 Year Olds Stay Poor | Ep 490
26 januari 2023 · 24 min
If you’re young and think you know everything? Reality check: you don’t. Today, Alex (@AlexHormozi) talks about why there are so many 20-Year-Olds who aren’t earning as much money as they think they deserve, why they should focus on learning & skill stacking, and why hustling and actually loving the game will benefit them as they grow older.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:41) - The longer you delay your earning cycle, you compound your learnings
(7:29) - Start from the bottom, don’t fast-track your way to make money
(8:59) - Keep hustling, keep learning. You’re not as good as you think you are
(11:55) - If you love the game, you don’t care about the short-term earning
(17:26) - 2 steps to stop yourself from falling into this trap of “earning fast”
(18:46) - Understand what season you’re in & focus on compounding your skills
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Billionaire Recession Advice: Sell to the Rich | Ep 489
24 januari 2023 · 38 min
“Rich people have the same problems that poor people do. They just want them solved differently.” Today, Alex (@AlexHormozi) talks about how raising your prices will actually benefit you more than you realize & the implications of raising your prices, the strategies on how you can sell to the rich, and ultimately know which type of customer you're trying to sell to in order to create a successful business!
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(2:54) - 5 things you should know about raising prices from a customer’s perspective
(7:53) - 5 significant things that will change once you raise your prices
(15:59) - Solving rich people's problems & using the value equation
(22:26) - Rich people will always look for the “best", not “best value”
(30:53) - When you sell to rich people, you get to charge rich people prices
(35:13) - A lot of people’s prices are a reflection of their value of themselves.
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Fear of Being Poor, Validation, and Wealth (w/ Lewis Howes) Pt. 2 - Oct. '22 | Ep 488
21 januari 2023 · 44 min
“Many of the people that I know who have tremendous amounts of money, have huge fears around being poor.” Today, join Alex (@AlexHormozi) as he guests on Lewis Howes’ Show to talk about what winning looks like from his perspective, how he views his self-worth then and now, and the steps he’d take if he were forced to be a billionaire ASAP. This is part 2 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Lewis Howes’ YouTube Channel!
Timestamps:
(0:28) - What would Alex do if he were forced to be a billionaire?
(11:11) - Holding back and Alex’s view on his self-worth
(17:50) - What does winning look like for Alex?
(24:06) - Will getting wealthier become easier or harder?
(32:34) - Alex’s “big exit” and what he expected to happen after
(39:02) - When people come from a place of that intention of service
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The Future of Artificial Intelligence | Ep 487
19 januari 2023 · 41 min
Change is coming and we should embrace it. Today, Alex (@AlexHormozi) is diving deep into his thoughts about A.I (artificial intelligence) and talks about how this advancement can improve our lives in business, the economy, our day-to-day activities, and why we shouldn’t fear this new technology and its capabilities.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(3:09) - Understanding A.I & its implications with the nature of work itself
(8:03) - How A.I will change the way businesses & the economy operate
(19:47) - A.I and the day-to-day tasks in business
(27:51) - The relationship between A.I & Romance
(30:18) - A.I and how it actually extends to interplanetary
(34:03) - Adopt the mentality that A.I is here to supercharge me, not replace me
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24 Rules in Investing | Ep 486
17 januari 2023 · 21 min
The moment you feel unsure, don’t do it. Today, Alex (@AlexHormozi) shares with us the 24 rules of investing he has come up with in order to help you make easier & better decisions, and use any of these principles as a guide whenever you need to make choices.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:17) - Investment Rules #1-6
(4:23) - Investment Rules #7-12
(9:52) - Investment Rules #13-18
(16:16) - Investment Rules #19-24
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Breaking The Poor Mindset (w/ Lewis Howes) Pt. 1 - Oct. '22 | Ep 485
14 januari 2023 · 45 min
The biggest gifts I got from those wasn't even the education, but it was the perspectives on reality. Today, join Alex (@AlexHormozi) as he guests on Lewis Howes’ Show to talk about why it’s becoming harder for people that haven’t made money, the skills and habits of wealthy people, and why having a poor mindset can ultimately lead to your downfall. This is part 1 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Lewis Howes’ YouTube Channel!
Timestamps:
(0:45) -The poor mindset & finding the right mentors
(12:57) - The skills and habits of wealthy people
(25:44) - Why is it so hard for people that haven't made money?
(38:03) - Protecting your ego vs. helping others accelerate faster than you
(41:00) - What does Alex’s vision look like now?
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14 Money Mistakes | Ep 484
12 januari 2023 · 20 min
Less flexing, more hustling. Today, Alex (@AlexHormozi) shares with us the 14 mistakes that most people in their twenties and how these mistakes have long-term effects. He dives into each mistake and how you can avoid them as soon as possible.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:49) - Money Mistakes #1-5
(6:25) - Money Mistakes #6-10
(15:47) - Money Mistakes #11-14
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5 Ways to Scale Your Business | Ep 483
10 januari 2023 · 17 min
“Growth just happened as a consequence of not stopping and steady, consistent improvements over time.” Today, Alex (@AlexHormozi) talks shares with us the 5 different ways you can scale your business to reach millions in revenue and the pros & cons of each way to scale. So, which way to scale suits you?
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(3:16) - 1st way to scale is going up-market
(4:24) - 2nd way to scale is going down-market
(6:21) - 3rd way to scale is going adjacent-market
(8:39) - 4th way to scale is going broader
(11:55) - 5th way to scale is to go narrower
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Honoring The Game (w/ Tom Bilyeu) Pt. 2 - Sept. '22 | Ep 482
7 januari 2023 · 43 min
How do you win at business? You win by not stopping. Today, join Alex (@AlexHormozi) as he guests on Tom Bilyeu’s Show to talk about our self-limiting beliefs in life, working in order to “honor the game”, and the frames of reference you live by. This is part 2 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Tom Bilyeu’s YouTube Channel!
Timestamps:
(1:43) - What do I believe to be true that is not?
(14:54) - Why you should be “honoring the game”
(25:43) - How does Alex see himself now in his journey?
(33:25) - Your frames of reference in life are everything
(41:22) - Do not cast power to your excuses, because no one else will.
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$100K Per Month, with No Employees | Ep 481
5 januari 2023 · 25 min
It’s about being a smart cookie. Today, Alex (@AlexHormozi) talks about how he was able to build a hundred thousand dollars per month in profit without having any employees and how this simple but powerful framework can be used by any kind of business! (Hint: it has something to do with your offer.)
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:55) - Business model works for any brick & mortar business
(4:05) - 3 Things that will make this business model work for you
(9:22) - Meet all your leads again & sell them retail products
(10:15) - The 11 things that went wrong for Alex
(15:55) - Learn how to make a Grand Slam Offer
(19:17) - Tips on how and where to start with the tech side
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42 Rules of Money | Ep 480
3 januari 2023 · 36 min
Which Money Rule will you follow? Today, Alex (@AlexHormozi) shares with us the 42 beliefs he has around money that have helped him along his entrepreneurial journey and advise us on the things we shouldn’t be doing if we want to become successful.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:03) - Money Rules #1-7
(6:51) - Money Rules #8-14
(11:50) - Money Rules #15-21
(18:46) - Money Rules #22-28
(25:27) - Money Rules #29-35
(31:06) - Money Rules #36-42
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The Road to Success (w/ Tom Bilyeu) Pt. 1 - Sept. '22 | Ep 479
31 december 2022 · 49 min
Most people have a dramatic underestimation of how much volume it takes to be successful. Today, join Alex (@AlexHormozi) as he guests on Tom Bilyeu’s Show to talk about the traits of highly successful people, why people are afraid of “sucking”, and things that make or break a salesperson. This is part 1 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Tom Bilyeu’s YouTube Channel!
Timestamps:
(0:36) - Successful traits & skillsets, and common mistakes
(11:25) - Having the methodology & the fear of sucking
(20:10) - The traits of highly successful people
(27:08) - Expectations & the “boring” work
(35:34) - What makes a salesperson “creepy”?
(47:03) - The beliefs we have about our emotions are the things that drive us mad
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My Investment Thesis | Ep 478
29 december 2022 · 18 min
The game has changed, and the entire economy has shifted. How will you continue to play? Today, Alex (@AlexHormozi) shares with us what he does with his money when it comes to investing, things you need to do in order to get safer and higher returns, and how you can avoid the risks in between.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:10) - Because the economy has changed, things are priced differently
(2:48) - Interest is a function of risk
(4:57) - 2 reasons treasuries are just as liquid as a bank account
(9:09) - Where you invest is what you know
(11:10) - “Diversification is a hedge against ignorance.” & “it's only risky when you don't know what you're doing.”
(16:45) - Alex shares the 3 steps of his investing phase
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80% of Your Customers Will Bankrupt You | Ep 477
27 december 2022 · 30 min
Who is your customer? Today, Alex (@AlexHormozi) talks about the concept of 20% of customers spend 80% of the money, why researching and profiling your customer is incredibly important, and providing more valuable products customers consume because after all, the buying power lies within the customer.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:49) - Researching lets you know exactly who you choose to serve & who you choose not to
(4:53) - The 4 steps to understanding your customer better
(13:15) - Pick the people that we feel like we can serve the most and create the most value for
(20:58) - People try and solve all of these other problems in the business rather than thinking
(24:47) - Knowing your ideal customer journey forces patience
(26:25) - Fortunes are created when we sell stuff that people won't stop giving us money for
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You Can't Lose If You Don't Quit (w/ Ed Mylett) Pt. 2 - Aug. '22 | Ep 476
24 december 2022 · 29 min
And so I was so afraid of losing that, just not quitting became the one thing... Today, join Alex (@AlexHormozi) as he guests on Ed Mylett’s Show to talk about the kind of mindset he had when he was at one of the lowest points in his life, what is scarcity stacking and how the concept of FOMO is being used in business. This is part 2 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Ed Mylett’s YouTube Channel!
Timestamps:
(1:35) - Belief contradictions coexisting within.
(3:26) - Alex's focus during life's lowest point: Controllable aspects.
(8:42) - Exploring the "Scarcity Stack" concept.
(14:05) - FOMO creation: Scarcity and urgency as key elements.
(20:05) - Marketing and product creation intertwined; skill development insight.
(26:50) - Would Alex revisit past struggles given the chance?
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Shedding Relationships In Your 20's (Pt.2) | Ep 475
22 december 2022 · 16 min
Shedding identities is such a core part of entrepreneurship (...) you have to be willing to say, “I am no longer this way.” Today, Alex (@AlexHormozi) shares with us his more in-depth perspective on why it’s okay to have friendships that don’t last long, the kinds of relationships that we need to keep in order to succeed in life, and why you should never take to heart the words or labels that are said about you (even if they’re from loved ones). This is part 2 of the episode.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(2:48) - The best way to maintain relationships is to continue to provide value to the other person
(5:22) - Humility isn’t decreasing regard for oneself, but increasing regard for others
(9:59) - If you really love the person, have a hard conversation & set them free
(11:09) - Walking a different path entails shedding friends faster
(12:32) - How much do I love my goal? How much am I willing to endure or sacrifice?
(13:18) - Sacrificing things that other people are not willing to
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The Business Behind Test Prep Tutoring | Ep 474
20 december 2022 · 20 min
Business doesn't have to be hard. You just have to think through the math and be willing to be embarrassed. Today, Alex (@AlexHormozi) breaks down the business behind test prep tutoring, how this simple business can give you a great opportunity you could make top 1% earnings with no capital out of pocket, and some tips you can do to sustain the business.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:24) - Sell the outcome of the product
(5:39) - The business model of test preps is extremely repeatable
(13:29) - Your fear gets in the way of inquiring
(13:58) - Giving services for free in exchange for feedback, testimonials, and referrals
(17:06) - 2 ways of reaching out: ads and referrals
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Defining Opportunity and Leverage (w/ Ed Mylett) Pt. 1 - Aug. '22 | Ep 473
17 december 2022 · 27 min
“You can either let life beat the strength out of you, or you can let it beat into you…” Today, join Alex (@AlexHormozi) as he guests on Ed Mylett’s Show to talk about his definitions of what opportunity and leverage mean to him, the everyday urgency blueprint, and overcoming his struggle to “prove to a fictitious person that they’re wrong”. This is part 1 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Ed Mylett’s YouTube Channel!
Timestamps:
(1:27) - Opportunity, leverage importance in Alex's perspective.
(6:39) - Leverage defined; exploration of four types.
(12:22) - Overcoming challenges; proving oneself to a fictional critic.
(16:23) - Overcoming the struggle of proving oneself to his dad.
(19:13) - Living in the present, practicing gratitude, Alex's perspective.
(24:53) - Everyday Urgency Blueprint: Boring work, repeating successful actions.
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Shedding Relationships In Your 20's (Pt.1) | Ep 472
15 december 2022 · 24 min
Growth comes through elimination. Today, Alex (@AlexHormozi) shares with us his more in-depth perspective on why it’s okay to have friendships that don’t last long, the kinds of relationships that we need to keep in order to succeed in life, and why you should never take to heart the words or labels that are said about you (even if they’re from loved ones). This is part 1 of the episode.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:50) - Your love for someone = time you’re willing to give up for them
(10:08) - Our identity is based on the labels we say about ourselves
(12:24) - In every season of Alex’s life, he makes new friends and sheds old ones
(15:11) - To make a great company, you need to have hard conversations
(17:24) - Every time you switch career paths, you start at zero again. But your existing skills retain
(19:20) - People will judge you on how you spend your time
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Why You Should Live On $1500 a Month | Ep 471
13 december 2022 · 26 min
It’s all about thinking smart, not hard. Today, Alex (@AlexHormozi) shares with us the three big costs of living, how you can make the most of your money with these costs (without getting bankrupt), and shares some advice about approaching opportunities presented to you.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:56) - Making the most of your money with Food
(5:34) - If you can get competitive with yourself at how little you can spend, the better
(12:09) - If you know it doesn't cost you much to live, your risk tolerance goes up
(18:46) - the people who make the most money treat it like a game
(23:17) - Advice on how to approach opportunities ahead of you
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Not All Friendships Will Matter... (w/ Ken Coleman) Pt. 2 - Nov. '22 | Ep 470
10 december 2022 · 28 min
“Understanding the motivation of the person who's influencing you to stay put is useful.” Today, join Alex (@AlexHormozi) as he guests on Ken Coleman’s Show to talk about why not all friendships matter as you grow, the sacrifices you need to make if you want to be successful, and how parental expectations may or may not control the way you achieve your goals. This is part 2 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Ken Coleman’s YouTube Channel!
Timestamps:
(1:26) - 95% of our success or failure in life is directly related to the people we spend the most time with
(7:55) - I want to be successful, but my family is holding me back…
(15:51) - The condition of parental expectations
(19:18) - The roles of men and women in the workforce today
(25:09) - Fear of failure is actually worse than failure itself
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Business Breakdown: Chick-fil-A | Ep 469
8 december 2022 · 28 min
Slow and steady always wins the race. Today, Alex (@AlexHormozi) talks about Chik-fil-A’s story, interesting facts about the company, what they did to stay in the game, and some important lessons we can apply to our own businesses.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:26) - The difference between mercenaries and missionaries
(5:24) - Longevity and staying deeply rooted in everything they did
(9:09) - You have a “cash-year” machine and a “cash-reinvestment” machine
(13:50) - Chick-fil-A believes in its values through and through & its culture of service
(17:41) - Integral lessons to learn from Chick-fil-A’s story
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How To Make Money Forever | Ep 468
6 december 2022 · 15 min
Make it harder for them to leave. Today, Alex (@AlexHormozi) shares with us one of the biggest problems people face when it comes to growing their business, some lessons that will help you avoid spending recklessly, and why we shouldn’t keep on creating new things in order to make more money.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:37) - Be in the reorder business, not the selling business.
(3:05) - is there a way that we can get someone to buy this and never stop paying for it?
(4:58) - If given the chance, how would you restructure your customer’s experience?
(6:31) - The point of making the first sales is to get customers
(10:01) - The person who controls the money has leverage
(10:52) - Everyone misses is that actual improvement loop in their business
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Is Going to College Still Worth It? (w/ Ken Coleman) Pt. 1 - Nov. '22 | Ep 467
3 december 2022 · 35 min
“You must suck before you are good.” Today, join Alex (@AlexHormozi) as he guests on Ken Coleman’s Show to talk about the story of his 18-year-old neighbor’s path of not choosing to go to college, defining “goodwill”, and what pumps him up when it comes to his mission in life as an entrepreneur. This is part 1 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Ken Coleman’s YouTube Channel!
Timestamps:
(1:22) - Is college still relevant today?
(8:52) - The Tale of Two Jacobs
(17:22) - You must suck before you are good
(22:16) - The connection between pain and pleasure
(24:12) - Alex’s top 3 talents, what fires him up, and defining “goodwill”
(32:00) - “My net worth is the narrative.”
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5 Key Takeaways from The Frozen Yogurt Industry | Ep 466
1 december 2022 · 22 min
There’s more to froyos than just the sprinkles on top… Today, Alex (@AlexHormozi) talks about how he almost decided to completely pursue his entrepreneurship path with a frozen yogurt business, the different lessons you can apply from this industry, and some interesting facts about froyos!
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(2:59) - Franchise aims: Cover bills, beat stock market returns.
(4:27) - Industry entry tip: Explore foreclosure sites for affordable equipment.
(6:11) - Frozen yogurt landscape: Poorly competed, franchise-focused, not brand-building.
(14:41) - Lessons 1-3: Flexible pricing, attention redirection, variant control.
(16:03) - Lessons 4-5: Utilize foreclosure sites, leverage "default option" power.
(18:11) - Customer acquisition: Word of mouth, affiliates most profitable.
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Leveraging Your "Dark Side" | Ep 465
29 november 2022 · 12 min
The road to hell is paved with good intentions. Today, Alex (@AlexHormozi) talks about why it’s okay to accept the negative feelings or situations we have and leverage on these emotions instead of improving on them. Sometimes, negative fuel can drive you to do better.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(2:03) - Utilize life's challenges as energy for motivation.
(3:49) - Connect poverty to insufficient rich-creating activities; leverage motivation sources.
(5:06) - Learn from painful past; guide for future choices.
(6:43) - Turn pain into a fuel for motivation, accept overflowing energy.
(10:22) - Gap between perceived and actual best; understand your capability.
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Having an Exceptional Customer Service (w/ Billy Rickman) Pt. 2 - Apr ‘19 | Ep 464
26 november 2022 · 15 min
(Disclaimer: This interview was recorded over Zoom. We apologize in advance for the quality of the audio.)
“If you have to be an amazing salesman to make the business work, the business is broken.” Today, join Alex (@AlexHormozi) as he guests on Billy Rickman’s YouTube to talk about having an exceptional customer experience and how to blend that in a way to sell more expensive stuff over time. This interview was done all the way back in 2019 but still holds incredible value today. This is part 2 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Billy Rickman’s YouTube Channel!
Timestamps:
(1:06) - 5-step customer journey framework explained by Alex.
(5:47) - Strategies for selling high-ticket offers without initial industry knowledge.
(9:53) - Overcoming limiting beliefs on industry-specific effectiveness.
(12:16) - Three immediate actions for business growth
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Ways To Make $1 Million | Ep 463
22 november 2022 · 28 min
All paths can lead to one million. Today, Alex (@AlexHormozi) shares with us the many ways a person can make 1 Million dollars. You’d be surprised by some of the ways he suggests and you’ll never know if one of these is for you.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:50) 1st-5th: Sell high, borrow, leverage contracts, earn commissions.
(4:56) 6th-9th: Tap into scarce resources, sell units, no-money-down deals, arbitrage.
(11:42) 10th-12th: Identify undervalued assets, sell high without ownership, sell high-ticket items.
(20:26) 13th-15th: Combine profitable elements, facilitate loans, promote others' products.
(24:40) Last method: Arbitrage between two entities for earnings.
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Not Breaking the Bank & An Individual's Hard Work (w/ Billy Rickman) Pt. 1 - Apr ‘19 | Ep 462
19 november 2022 · 11 min
(Disclaimer: This interview was recorded over Zoom. We apologize in advance for the quality of the audio.)
You have to be self-disciplined and self-motivated to stay in the game. Today, join Alex (@AlexHormozi) as he guests on Billy Rickman’s YouTube to talk about how to do business without breaking the bank and how to leverage hard work within the context of a small business (during the time he was doing Gym Launch). This is part 1 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Billy Rickman’s YouTube Channel!
Timestamps:
(0:57) - Rapid growth: How without bankruptcy or losing sanity?
(3:55) - Success factors: Hard work, strategy, knowledge, individual contributions.
(5:46) - Embrace failure; change perspective for industry resilience.
(8:15) - Is "self-discipline" a unique advantage in the gym industry?
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"New Distractions Kill" - Keynote Speech at Future Flipper (Pt. 2) | Ep 461
17 november 2022 · 23 min
You have to learn how to say no to the woman in the red dress and focus on what’s really important ahead. Today, join Alex (@AlexHormozi) as he presents his keynote at Future Flipper to talk about his definition of “work”, the importance of creating volume and leverage when it comes to output, and the other three ways you will not get leverage. This is part 2 of the keynote speech.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:45) - Choose one, focus; any can succeed with dedication.
(3:35) - Resist distractions; be the one saying no.
(6:51) - Patience is behavioral, not just about feelings.
(15:35) - Unreasonable focus makes failure unlikely; stack the deck.
(19:59) - Invest time in enhancing lead magnet, offer; key to success.
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Attention is the New Oil | Ep 460
15 november 2022 · 44 min
Get them hooked, get their attention. Today, Alex (@AlexHormozi) talks about how his multiple beliefs about personal branding and creating content were thrown out the window after seeing highly influential figures do it, how “attention” is the new “oil” in business, and the factors you need to get that attention from your audience.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(3:10) - Reality shift: Personal branding's power seen through influencers' success.
(8:29) - Attention, today's scarce resource; audience is the real output.
(16:07) - Long-term success requires significant patience in the game.
(34:12) - Huge success needs compounding, multiple leverage forms, time efficiency.
(39:23) - Personal branding: Offer value, not just self-focus; audience-centric.
(42:56) - Building personal brand: Sell values, ideals, not just products.
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Flow before Friction & Excellent Customer Experience (with Ryan Daniel Moran) Pt.2 - July '21 | Ep 459
12 november 2022 · 40 min
The business is the backbone, not the front. Today, join Alex (@AlexHormozi) as he guests on Ryan Daniel Moran’s YouTube to talk about creating flow, adding friction, how much friction to create and when to improve the customer experience. He also answers the question of reconciling the difference between an MVP and a grand slam offer. This is part 2 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Ryan Daniel Moran’s YouTube Channel!
Timestamps:
(0:53) - Structure offers for exceptional customer experience.
(7:17) - Comparison: Pickup lines vs. marketing confidence and conviction.
(10:30) - Offer's role, anti-MVP, "flow before friction" explanation.
(18:42) - Alex's ventures grow fast—focus on flow or primary lever?
(22:35) - Demand strategy: Meet capacity or create scarcity for growth.
(32:44) - $100M Offers book sections: Market, product, enhancers detailed.
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"No One Can Outwork Me" - Keynote Speech at Future Flipper (Pt. 1) | Ep 458
10 november 2022 · 23 min
If you teach something new and they’re not able to tell you about it, that means they didn’t truly learn. Today, join Alex (@AlexHormozi) as he presents his keynote at Future Flipper to talk about his definition of “work”, the importance of creating volume and leverage when it comes to output, and the ways you will not get leverage. This is part 1 of the keynote speech.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(3:38) - "Outwork me" misconceived; Alex defines work as output.
(6:52) - Volume and leverage key: Move lever, maximize output.
(10:26) - Money's link to time, leverage crucial for earnings.
(12:49) - Leverage pitfalls: Uninformed optimism, divided focus explained.
(19:14) - Epic tasks require sustained effort, avoiding overestimation of abilities.
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13 Things I Wished I Learned | Ep 457
8 november 2022 · 31 min
The path to entrepreneurship is much more complex than you realize. Today, Alex (@AlexHormozi) talks about the different lessons he wished he had learned after college regarding business, life, and himself. Sometimes, it’s all about shedding false truths in order to see the world more clearly.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:38) - Decisions: Assume humility, self-respect, mindful selling language.
(6:52) - Reading impact, unique traits, goodwill's rapid growth.
(11:28) - Life truths: Embrace death, ordinary actions yield greatness, diligence.
(16:43) - Core values non-negotiable, humility crucial, happiness perspective.
(24:19) - Cycle of success: Failure, learning, success, complacency, failure.
(26:31) - Bonus Lesson 14: Invest in making truths tangible.
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Ethics on High-Ticket Offers, Marketing Promises, & More... (with Ryan Daniel Moran) Pt.1 - July '21 | Ep 456
5 november 2022 · 41 min
People want to buy, expensive things. People will become more convicted. The more they invested, they become. Today, join Alex (@AlexHormozi) as he guests on Ryan Daniel Moran’s YouTube to talk about marketing promises, the ethics behind delivering high ticket offers, and more. This is part 1 of the interview.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Check out the episode on Ryan Daniel Moran’s YouTube Channel!
Timestamps:
(1:41) - Alex's emphasis on quality products and his process for ensuring it.
(6:34) - Contrasting the "Magician" (who emphasizes effort) with the "Mule" (who works all day) and addressing customer expectations.
(8:55) - Alex's perspective on earning the CEOs of publicly traded companies and understanding the average income of your target client.
(18:03) - Exploring the ethics behind charging high prices and the importance of conviction and certainty in selling.
(26:24) - Alex's mindset and methodology when it comes to physical products.
(37:07) - The three fundamental tests and the value equation in business.
Follow Alex Hormozi’s Socials:
LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition Lees meer