Marketing School - Digital Marketing and Online Marketing Tips
Alle afleveringen
3.388 afleveringen, van nieuw naar oud
-
How to Make $8,000+/mo From Podcasting With A Small Audience | Ep. #1038
4 juni 2019 · 9 min
In episode #1038, we discuss how you can make money while podcasting to a small audience. Tune in to hear how you can make $8000+/month.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Make $8,000+/mo From Podcasting With A Small Audience
[00:41] Hot Pod News is about podcasting.
[00:50] There is a podcast called “Disrupting Japan”.
[01:01] The podcaster was able to get people to pay for a subscription to his podcast.
[01:35] The podcaster did a number of things to get money.
[01:40] He ran ads.
[02:05] He spent 70% of the time reaching out to people for sponsorships.
[02:22] However, he wasn’t happy because content became secondary.
[02:30] So he got a full-time job instead.
[03:15] You have to reach a certain level to hire team members.
[04:10] Anytime you can monetize whatever you’re doing with ads, it means you are doing something wrong.
[04:40] Sell your own products and services.
[05:30] That’s it for today!
[05:55] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
Yet ANOTHER New SEO Report From Google That Will Help You Grow | Ep. #1037
3 juni 2019 · 7 min
In episode #1037, we discuss yet another SEO report that will help you grow. Tune in to hear what the new report is and how it will help.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: Yet ANOTHER New SEO Report From Google That Will Help You Grow
[00:45] It’s a more advanced page speed tool.
[01:01] This tool is available through Google Search Console.
[01:25] They color code speeds.
[02:11] The faster your site loads, the higher your traffic.
[02:41] It’s about speed to increase sales, not rankings.
[02:54] For every second of delayed load time, it costs Amazon about a billion dollars.
[03:52] That’s it for today!
[03:58] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
7 Simple Ways to Do Due Diligence On A Website | Ep. #1036
2 juni 2019 · 11 min
In episode #1036, we discuss 7 ways to do your due diligence. Tune in to hear the 7 steps you should take to fully investigate a website’s potential.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: 7 Simple Ways to Do Due Diligence On A Website
[00:40] This is just a way of saying you need to comb a site and check everything out.
[01:00] 1: Use Ubersuggest.
[01:15] Check out organic keywords.
[01:50] 2: Similar Web.
[02:14] They break down the regions from which you are getting traffic.
[03:02] 3: Ask for reports.
[03:30] There are tons of reports you can ask for.
[03:45] 4: Ask what changes the site has tested.
[04:04] This will help you determine growth potential.
[04:20] 5: SpyFu and AdBeat.
[04:30] These tools will help you determine ad spend.
[05:07] 6:Talk to the customers.
[05:23] It will help you determine the needs of customers.
[06:00] 7: Ask the company what they want.
[06:20] Once you determine their needs, this helps you get to the heart of the issues at hand.
[06:51] If you are not 110% sure, don’t move forward.
[07:21] That’s it for today!
[07:25] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
What Marketers Can Learn From Live Stream Shopping in China | Ep. #1035
1 juni 2019 · 7 min
In episode #1035, we discuss what you can learn from Chinese live stream shoppers. Tune in to hear what you can learn from this new trend.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: What Marketers Can Learn From Live Stream Shopping in China
[00:45] Eric recently read a piece in the Wall Street Journal about this.
[01:00] Live stream shopping is following an influencer while they are shopping in real time.
[01:15] China does 220 of these types of live streams per month.
[01:30] Certain shop collect a commission.
[01:55] Neil thinks you will start to see this in the US within the next two years.
[02:05] He thinks this will also include future virtual stores.
[02:55] Figure out if this is something you can take advantage of somehow.
[03:30] The combination of offline and online worlds will continue.
[03:45] That’s it for today!
[03:55] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
A New SEO Report From Google That'll Show You Where to Focus Your Efforts | Ep. #1034
31 mei 2019 · 6 min
In episode #1034, we discuss a new SEO report from Google. Tune in to hear where to find it and why it will prove so useful.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: A New SEO Report From Google That'll Show You Where to Focus Your Efforts
[00:45] The Discover Report comes from Google Search Console.
[01:00] This feature allows you to see which pages and links have the most potential.
[01:30] On your GSC overview, Discover is under “Performance”.
[02:52] It’s so new that not everyone has the Discover Report link yet.
[03:15] This will prove a powerful tool for upgrading existing content.
[03:26] The report helps you focus your efforts on the right place.
[03:34] That’s it for today!
[03:41] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Find a Reliable Marketer | Ep. #1033
30 mei 2019 · 10 min
In episode #1033, we discuss how to find a reliable marketer. Tune in to hear how you can sort the wheat from the chaff.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Find a Reliable Marketer
[00:41] If you are looking for a blogger, go to Problogger. Lees meer[01:05] No matter which type of marketer you are looking for, you will find that many are unreliable.
[01:45] Neil tests potential marketers.
[02:15] Neil finds people by throwing them into the process and seeing if they sink or swim.
[03:20] Getting people to do paid tests is a good way to measure future success.
[03:45] If you have someone in your office, the interview process is important, as well as the testing.
[04:22] At Disney World/Land, they test people to see if they will throw away trash they placed on the ground.
[05:25] 95% of marketers say they can do things that they cannot.
[06:30] Applicant tracking systems are helpful.
[07:15] That’s it for today!
[07:50] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiuLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
What Should You Look For in a Link Builder? | Ep. #1032
29 mei 2019 · 8 min
In episode #1032, we discuss what you should look for in a link builder. Tune in to hear what you need to think about when hiring a link builder.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: What Should You Look For in a Link Builder?
[00:36] You need content and links to succeed.
[00:55] So, look for a good salesperson.
[01:00] If they aren’t good at writing convincing copy or even selling themselves, they won’t be good.
[02:00] If they can't articulate their process or if they don’t have one, you will have inconsistent results.
[02:27] Eric would also want to know which tools they use.
[02:55] When link-building you are leveraging tools and processes. If they can’t leverage tools, they will prove inefficient.
[03:53] Ask what the most impressive thing they have done is. It will illustrate what they deem impressive and also show you more of their work.
[05:00] It’s important to know open and response rates.
[05:32] That’s it for today!
[05:36] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
The One (Simple) Tool That Accounts For Over 20% of Our Sales | Ep. #1031
28 mei 2019 · 8 min
In episode #1031, we discuss the one tool that accounts for a big percentage of our sales. Tune in to hear which tool accounts for 20% of all of our sales.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: The One (Simple) Tool That Accounts For Over 20% of Our Sales
[00:39] Intercom is the tool that accounts for over 20% of our sales.
[01:02] We find that a lot of people collect leads, but the most quality leads come through chat bots.
[01:50] Intercom is helpful in teeing up a conversation.
[02:25] The reason so much revenue comes from Intercom, is because they have two great features.
[02:40] Product tours are helpful and affective.
[02:57] Account-based marketing has also proven useful.
[03:40] Hull.io in conjunction with Intercom has proven successful for Eric.
[04:45] Intercom also has a sales operations bot.
[05:30] Start with chat bots and grow from there.
[05:42] That’s it for today!
[05:48] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
7 Examples of Really Smart Marketing That You Should Copy | Ep. #1030
27 mei 2019 · 8 min
In episode #1030, we discuss really smart marketing techniques you should copy. Tune in to hear which ideas are worth emulating.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: 7 Examples of Really Smart Marketing That You Should Copy
[00:35] 1: Native advertising.
[00:45] We previously talked about Audi having a partnership with the studio that created The Avengers.
[01:14] 2: Giveaways.
[01:30] Giving away small things for free can bring in users and their contact info.
[02:00] 3: A 30 day challenge.
[02:15] It’s a way of engaging people.
[02:42] 4: A free book funnel.
[02:50] Give away a book, charge for shipping, then up or downsell.
[03:25] 5: Superhuman.
[03:31] It’s a great email tool that helps you quickly create an email campaign.
[04:20] 6: Sell through live video.
[04:30] Live pitches work.
[04:55] 7: Minimum viable content.
[05:15] Create content, see what sticks.
[05:32] That’s it for today!
[05:38] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review. Lees meer►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiuLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
7 Marketing Tasks You Should Never Outsource | Ep. #1029
26 mei 2019 · 9 min
In episode #1029, we discuss 7 tasks you shouldn’t outsource. Tune in to hear what you really need to keep in-house.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: 7 Marketing Tasks You Should Never Outsource
[00:35] 1: Data science.
[01:05] You need to personally track your numbers, otherwise you will have trouble reaching goals.
[01:20] 2: Podcast recording.
[01:30] Record in-house, because you can’t rely on the quality of outsourced audio.
[01:52] 3: Copywriting.
[02:50] 4: Video.
[03:08] The videographer will be working on other things and won’t be focused on your project.
[03:45] 5: Chat bots.
[04:03] If you and your team respond to the chats, you’ll have a better conversion and customer satisfaction rate.
[04:46] 6: Experimentation.
[04:55] Anyone can run tests for you, but only you know what you really need to test.
[05:25] Don’t outsource innovation.
[05:56] 7: Social media.
[06:10] You need to know what’s going on there and interact with your clients in a substantive way.
[06:27] That’s all for today!
[06:33] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
Which Marketing Tasks Should You Outsource? | Ep. #1028
25 mei 2019 · 7 min
In episode #1028, we discuss what tasks you can outsource. Tune in to hear the easiest and smartest things to outsource.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: Which Marketing Tasks Should You Outsource?
[00:35] Once you start to have consistent content and tone, then it’s time to hire writers.
[01:13] Neil outsources outreach.
[01:48] He also outsources link-building.
[02:15] His team also brings in experts just to fine tune their processes.
[02:50] You should outsource not to save money, but to get high-quality work.
[04:10] In some cases, video editing may be something you can outsource.
[04:30] Though Eric would like an in-house graphic designer, that’s something else you can outsource.
[04:42] That’s it for today!
[04:47] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Create an Amazing User Experience That Google Loves | Ep. #1027
24 mei 2019 · 9 min
In episode #1027, we discuss how to create amazing user experiences for which Google will reward you. Tune in to hear how you can do this.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Create an Amazing User Experience That Google Loves
[00:40] Create something the user will love.
[01:31] Run surveys to see why people aren’t having a good experience.
[03:10] Think about the customer first and you will win in the long run.
[03:40] Amazon’s goal was to provide the best user experience.
[04:10] All of Eric’s products are Apple, because they provide a good user experience.
[05:25] Please your customers and you will please Google.
[05:51] That’s it for today!
[05:56] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
The Best Way to Monetize Your Site | Ep. #1026
23 mei 2019 · 8 min
In episode #1026, we discuss the best way to monetize your site. Tune in to hear our advice.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: The Best Way to Monetize Your Site
[00:40] The best way to monetize is to “sell the Tilapia”.
[01:20] The majority of your traffic is not going to convert.
[01:35] If you can make money from this large chunk (the tilapia), you’ll be in good shape.
[03:00] Make the most by remarketing, pushing products, etc. on this group that won’t convert.
[04:00] Often, we don’t think we have the time to do this, but you do.
[04:15] Whether you are pushing affiliate links or plugins, it’s another way to make cash.
[04:49] That’s it for today!
[04:54] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to "Network" at Marketing Conferences | Ep. #1025
22 mei 2019 · 9 min
In episode #1025, we discuss how to network at marketing conferences. Tune in to hear our tips for effective networking.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to "Network" at Marketing Conferences
[00:40] We have a conference coming up and want to give attendees tips.
[01:28] Be interesting and interested.
[01:45] Everyone’s favorite topic is themselves, so get them talking about themselves, but be genuinely interested.
[03:02] Neil went to a marketing conference in London.
[03:20] He made a point to talk to the one person no one wanted to speak with.
[03:35] So, he gave the guy free marketing advice.
[03:45] Giving free value is a great way to network.
[04:45] Eric likes to take all collected business cards and put the info into Full Contact.
[06:00] You can’t build a relationship with everyone, so don’t take it personally when people don’t want to speak with you.
[06:33] That’s it for today!
[06:38] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How Fortnite & Audi Capitalized On A Marvel Blockbuster Movie | Ep. #1024
21 mei 2019 · 9 min
In episode #1024, we discuss how brands capitalized on a Marvel blockbuster. Tune in to hear how they did it.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How Fortnite & Audi Capitalized On A Marvel Blockbuster Movie
[00:50] Avengers had the largest opening box office ever.
[01:30] Fortnite used native advertising for Avengers.
[02:21] Audi has had their cars in almost every Marvel film.
[02:40] In Endgame, an Audi is featured prominently.
[03:30] Product placement and branding is just another smart way to cut a deal.
[03:45] Beats by Dre got every celebrity to wear their product.
[03:58] Converse paid Will Smith to wear their sneakers in “I Am Legend”.
[04:40] People want to be like their heroes, so native advertising makes sense.
[06:10] If Captain America had a Nike logo on his shield, people would want to buy Nike products.
[06:20] That’s it for today!
[06:24] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
The Art of Doing a Deal | Ep. #1023
20 mei 2019 · 7 min
In episode #1023, we discuss the art of the deal. Tune in to hear how to negotiate successfully.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: The Art of Doing a Deal
[00:40] Everything you do with marketing is making a deal.
[01:30] When hiring remote workers, you are hammering out a deal.
[01:42] Make sure both parties love the deal.
[02:25] Eric read a book from a former FBI director that discussed negotiating.
[02:45] If you can’t get a deal done, have a backup plan.
[03:25] The terms define the deal.
[04:16] That’s it for today!
[04:20] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
The Forgotten Podcast Monetization Channel We Neglected to Mention | Ep. #1022
19 mei 2019 · 9 min
In episode #1022, we discuss the one monetization channel we previously neglected to mention. Tune in to hear us discuss this one channel!
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: The Forgotten Podcast Monetization Channel We Neglected to Mention
[00:38] We talked about monetization about a month ago.
[00:50] We forgot to talk about affiliate marketing.
[01:40] Affiliate offers are either paid out monthly from revenue or a flat fee.
[03:00] Lifetime value per company varies.
[04:10] If a company does bad work, but pays well, it doesn’t matter. You won’t have success with them.
[04:35] We previously discussed how to get started with affiliate marketing.
[04:50] Rakuten and others are a great starting point.
[05:28] That’s it for today!
[05:33] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
The Optimal Way to Get the Most Done in a Day Without Working | Ep. #1021
18 mei 2019 · 10 min
In episode #1021, we discuss how to get the most done without actually working. Tune in to hear the secret to being productive without actually producing anything yourself.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: The Optimal Way to Get the Most Done in a Day Without Working
[01:05] We have a friend whose job it is to tell people what to do, but not actually to do anything himself.
[01:26] Eric spent his whole day on an iPad and was able to delegate.
[01:45] We are both more efficient on an iPad than a desktop.
[02:10] Neil was doing tasks that he didn’t need to do, when he could have delegated.
[02:50] Frame is a great place to get feedback on videos.
[04:48] Neil still does push notifications, but he knows he should delegate.
[05:05] Basically, delegate everything and you won’t have to do anything.
[06:10] Puffin is a great app that will give your iPad a desktop format/view.
[07:08] That’s it for today!
[07:16] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
Neil’s Billion Dollar Mistake | Ep. #1020
17 mei 2019 · 9 min
In episode #1020, we discuss Neil’s billion dollar mistake. Tune in to hear where Neil went wrong.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: Neil’s Billion Dollar Mistake
[00:40] Kissmetrics was part of the mistake.
[01:05] Neil’s former partner broke down their mistake in a blog post on Product Habits. Lees meer[01:28] They built a product they thought was needed.
[01:40] They learned no matter what you build, people don’t want to pay for things.
[01:55] Version 2 required too much customization.
[02:40] They found people couldn’t get a lot of value out of their Google Analytics.
[03:05] Neil and his partner just needed to find what the gaps were, but it took them too long.
[03:50] Kissmetrics feel behind the crowd.
[04:10] They would often change directions, which was not a good idea and not great for the team.
[04:30] They should have executed quickly, but they didn’t or couldn’t.
[05:20] Neil thinks they made too many mistakes.
[05:30] The biggest issue was a class action litigation.
[06:00] They can only blame themselves.
[06:04] They spent too many years building the wrong product and didn’t know how to innovate.
[06:06] That’s it for today!
[06:17] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiuLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How Much Work it Takes to Build a “Popular” Podcast | Ep. #1019
16 mei 2019 · 7 min
In episode #1019, we discuss how much work it really takes to build a popular podcast. Tune in to hear what goes into a moderately successful podcast like ours.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How Much Work it Takes to Build a “Popular” Podcast
[00:40] We have a decent-sized podcast, but we’re no Joe Rogan.
[01:02] We are consistent.
[01:05] It takes commitment.
[01:35] Eric has really put effort into Growth Everywhere and he has grown it slowly.
[02:20] It’s always a lot of work to create and publish the content.
[03:01] If you already have an audience, it makes it easier to gain listeners.
[03:50] It will take a lot of effort. If you don’t want to be consistent, don’t waste your time.
[04:40] That’s it for today!
[04:44] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Fight Negative Press | Ep. #1018
15 mei 2019 · 9 min
In episode #1018, we discuss how you can deal with any type of negative press. Tune in to hear how you can fight negative press.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Fight Negative Press
[00:35] Negative press could be bad Google search results.
[01:05] Neil has had a really bad write up about his company.
[01:30] Overall, Neil feels he has done right by people and always refunds people’s money when they are unhappy.
[02:05] Do reputation management through SEO link building.
[02:50] Neil ignores all the bad press and feels it is all made up.
[03:45] Neil also had bad article written about him in Wired magazine.
[04:38] He also settled a class action lawsuit and lost a lot of customers because of the bad press.
[05:00] If it hadn’t been for the bad press, Neil would have sold his company.
[05:50] The current person writing bad posts about Neil is clearly fabricating elements of his story and posted anonymously.
[06:08] That’s it for today!
[06:15] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Make Your Live Video a Guaranteed Success | Ep. #1017
14 mei 2019 · 7 min
In episode #1017, we discuss how you can make your live video a guaranteed success. Tune in to hear how to maximize your live streams.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Make Your Live Video a Guaranteed Success
[01:00] Be hard-wired,
[01:08] Know what you are going to say ahead of time.
[01:20] You don’t have to script, but have a point.
[01:30] Promote to your audience and alert them to live streams.
[01:51] Don’t forget to engage.
[02:05] Go live on all platforms at once.
[02:15] Some people want to join live streams through specific avenues, so give them a choice.
[02:49] Wirecast allows simulcasts.
[03:05] Have a CTA for each episode to generate sales.
[04:06] That’s it for today!
[04:11] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
Should You Reveal Your Income? A Rebuttal from John Lee Dumas | Ep. #1016
13 mei 2019 · 13 min
In episode #1016, we hear John Lee Dumas’ rebuttal to our previous episode about why you shouldn’t reveal your income. Tune in to hear why he thinks income reports are vital!
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: John Lee Dumas’ Rebuttal on Why You Shouldn’t Reveal Your Income
[01:20] I’m here to rebut the idea of not sharing your income.
[02:00] I publish income reports because in 2011, I was trying to figure out my business plan.
[02:25] I pored over income reports to get a sense of how someone else made real money.
[02:45] In 2013, when I started making real revenue, I started publishing income reports to give people a guide map.
[04:05] We are a small, lean profit-generating machine and these reports help us stay that way, because they give us insight into our own business.
[04:30] Transparency is key.
[05:15] I know our reports help others improve their businesses.
[05:41] There are round-up posts were blogs and publishers point out the top income reports.
[07:15] Eric and Neil are worried about people copying business ideas. I am not.
[07:40] It can increase competition, but I welcome it.
[07:55] They said you can open yourself up to litigation, but I have a good legal team, so I’m not worried.
[09:15] That’s it for today!
[09:23] Go check out John’s Podcast Entrepreneur on Fire.
[09:31] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about y…
-
How to Grow Your Facebook Group from 0-10,000 Members Without Spending a Dime | Ep. #1015
12 mei 2019 · 7 min
In episode #1015, we discuss how to grow your Facebook group for free. Tune in to hear how you can grow your group without spending a dime.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Grow Your Facebook Group from 0-10,000 Members Without Spending a Dime
[00:40] Groups have better engagement than fan pages,
[01:22] Getting the first few thousand shouldn’t cost you anything.
[01:45] Push your current audience to the group.
[01:55] Use email and push notification blasts.
[02:25] Go live on the group to increase engagement.
[03:15] Leverage assets.
[03:35] Try guest posts and direct people to your group.
[03:35] Ask people in your group to ask others to join.
[03:50] Offer incentives.
[04:21] That’s it for today!
[04:26] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
7 Steps to Getting Started with Affiliate Marketing | Ep. #1014
11 mei 2019 · 10 min
In episode #1014, we discuss the 7 Steps to Getting Started with Affiliate Marketing. Tune in to hear the most important steps to getting started!
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: 7 Steps to Getting Started with Affiliate Marketing
[01:05] 1: Commission Junction is one of the many networks out there.
[01:32] ClickBank is for info.
[01:47] 2: Look for partnerships.
[01:55] Why not add your product as a back-end offer to a more successful product?
[02:15] Tai Lopez has a real estate course.
[02:25] The last level of the course is another person’s course.
[03:22] 3: Incentivize.
[03:45] Incentivize affiliates or partners, otherwise, they won’t work as hard for you.
[04:03] 4: Meet affiliates directly.
[04:12] Attend a conference.
[04:28] 5: Hire an affiliate manager.
[04:50] You need someone to organize and run affiliate campaigns.
[05:21] When Neil had no idea what to do, he read a book.
[05:42] 6: Use software to track affiliates.
[05:53] Try Has Offers.
[06:15] 7: Make sure you treat affiliates as people.
[06:30] They are your partners, not underlings.
[06:51] That’s all for today!
[06:55] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Get Started with Paid Performance Marketing | Ep. #1013
10 mei 2019 · 9 min
In episode #1013, we discuss how to get started with paid performance marketing. Tune in to hear our tips for making this type of marketing work for you.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Get Started with Paid Performance Marketing
[00:40] Affiliate marketing can be performance marketing.
[01:05] Paid performance marketing is taking a financial risk, but getting paid per lead.
[01:25] Neil thinks it is running paid ads.
[01:40] Facebook loves paid ads.
[02:02] Go to your competitors’ fan pages and look at their info and ads link.
[02:26] SEMRush is good for this research, as well.
[03:25] Tracking and attribution is important.
[03:34] Leaddyno is a great tool for this.
[04:02] De-risk yourself when starting out and start with a smaller budget that you can afford to lose.
[04:41] Focus on one area before you focus on too many things and spread yourself thin.
[05:19] That’s it for today!
[05:24] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How Podcasts can be Harmful (We Don’t Know Everything) | Ep. #1012
9 mei 2019 · 7 min
In episode #1012, we discuss how podcasts can be harmful. Tune in to understand exactly what we mean.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How Podcasts can be Harmful
[01:08] We just want to tell you guys we don’t know everything!
[01:32] Don’t just take our word for anything, but fact check and explore yourselves.
[01:50] Depending on market conditions, our advice has been wrong and we’ve had to retract or revise our advice.
[02:25] All our advice is based on our experience.
[02:37] When listening to a podcast, you really should consider the source.
[03:05] Make sure the advice applies to your industry.
[03:30] Just because you copy your competition, doesn’t mean it will work for you at any given time.
[03:55] That’s it for today!
[04:04] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
One Simple Hack to Driving Free Traffic | Ep. #1011
8 mei 2019 · 7 min
In episode #1011, we discuss one simple hack to driving free traffic. Tune in to hear which hack we like the most.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: One Simple Hack to Driving Free Traffic
[00:50] Optimize your titles and meta-descriptions.
[01:02] Upgrade content that performs well.
[01:40] Use Ahrefs to track progress.
[01:55] Use push notifications.
[02:20] Neil gets a ton of visitors from push notifications.
[03:30] However, messenger and push notification unsubscribe rates are high.
[03:55] That’s it for today!
[04:01] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
The Best SEO Tools for Beginners on a Budget | Ep. #1010
7 mei 2019 · 7 min
In episode #1010, we discuss which is the best tool for SEO on a budget. Tune in to hear what each of us thinks!
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: The Best SEO Tools for Beginners on a Budget
[00:45] Ahrefs is the best bang for your buck.
[01:22] If you have $0, use UberSuggest.
[01:40] UberSuggest has great backlink information.
[02:35] Eric prefers Ahrefs, but beginners may find it more complicated.
[03:20] That’s it for today!
[03:28] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
Is Pinterest a Good Platform on Which to Advertise? | Ep. #1009
6 mei 2019 · 7 min
In episode #1009, we discuss whether Pinterest is a good platform on which to advertise. Tune in to hear if you should be using Pinterest.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: Is Pinterest a Good Platform on Which to Advertise?
[00:35] Pinterest recently went public.
[00:55] It works well for tangible products.
[01:50] Pinterest is all consumer merchandise and topics.
[02:10] B2B stuff didn’t perform that well.
[02:20] They are good at organic growth, but are at the whim of Google.
[02:45] Pinterest is great for decorating.
[03:15] The people who do well on Pinterest have upsells and downsells.
[03:33] Clickfunnels is great for selling.
[03:41] That’s it for today!
[03:45] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
When is it the Right Time to go Omni-channel? | Ep. #1008
5 mei 2019 · 7 min
In episode #1008, we discuss when it’s the right time to go omni-channel. Tune in to hear when you should leverage an omni-channel approach.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: When is it the Right Time to go Omni-channel?
[00:40] We’ve talked about the rule of 7 before.
[00:54] Attention spans are short.
[01:15] You need to be visible in different areas,
[01:25] Some people in Japan listen to MS on YouTube and that’s when we realized we had to focus more energy there.
[01:40] If you are just starting out, don’t take an omni-channel approach. Focus on one thing.
[02:40] You can no longer put all your eggs in one basket in order to grow.
[03:05] Every channel is saturated, so it’s better to leverage all of them.
[03:30] Apple started with the Mac, then branched out into other products, once they were successful.
[03:54] That’s it for today!
[04:17] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Effectively Balance Multiple Projects at the Same Time | Ep. #1007
4 mei 2019 · 9 min
In episode #1007, we discuss how to effectively balance multiple projects at the same time. Tune in to hear how we balance so many things.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Effectively Balance Multiple Projects at the Same Time
[00:45] We blog, podcast, run agencies, etc.
[00:54] Most of our time is spent on marketing initiatives, but we are able to balance all this with our other duties.
[01:21] Eric is working on his book Leveling Up. Lees meer[02:10] It’s harder to make things work together when they are not all in the same industry.
[02:35] Try to limit the industries in which you work.
[03:10] Neil knows who on his team is good at a specific task, so he assigns each person a goal.
[03:35] His team members are creative and this is helpful.
[04:45] Someone came up with a concept on how to allocate resources at Google: 70-20-10.
[05:03] 70% of your time should be spent on revenue generating activities.
[05:10] 20% of your time should be spent on adjacent activities.
[05:24] 10% of your time should be spent on moon-shots (things that are long-shots and less likely to be successful, but should they work, would prove fruitful.
[06:02] That’s it for today!
[06:05] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiuLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Uncover Your Competitor’s Facebook Strategy | Ep. #1006
3 mei 2019 · 7 min
In episode #1006, we discuss how you can figure out your competitor’s Facebook Strategy. Tune in to hear how you can figure out their plan of attack.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Uncover Your Competitor’s Facebook Strategy
[00:42] We’re not talking about organic traffic.
[01:01] Go to their Facebook page and there will be a link that says, “info and ads”.
[01:25] This will show you every single ad they are running.
[01:37] Go to their landing pages and see how they are converting people.
[01:55] After you see how they are converting, you can replicate their process.
[02:00] Facebook has their own library for ads.
[02:07] If you go to the Facebook ads library, you should be able to find things in your niche.
[02:30] Big Spy is a great tool that will show you everything running in the marketing category.
[03:10] That’s it for today!
[03:12] Don’t forget to check out Single Grain for more info about our free live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How Long it Really Takes to Rank in Google | Ep. #1005
2 mei 2019 · 7 min
In episode #1005, we discuss how long it takes to rank in Google. Tune in to hear what has changed over the last couple of years and what kind of lag time you should expect.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How Long it Really Takes to Rank in Google
[00:40] You can plug your site into GSC Index and will rank pretty quickly.
[01:00] We’ve already covered this topic, but that was over two years ago and a lot has changed since then.
[01:30] Nowadays, it takes a year or more to see results, unless you have strong brand queries.
[01:45] If you have strong brand queries, you could rank within months.
[02:10] This is about the whole domain, not just a page.
[03:02] Once you have good domain authority, it will only take weeks to rank.
[03:10] That’s all for today!
[04:04] Don’t forget to check out Single Grain for more info about our live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Monetize a Podcast | Ep. #1004
1 mei 2019 · 6 min
In episode #1004, we discuss how to monetize a podcast. Tune in to hear how you can make money off of a free podcast.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Monetize a Podcast
[00:32] The easiest thing you can do is run ads.
[00:41] You can charge based on your CPM.
[01:15] Another way to monetize is pushing your own product.
[01:30] You can push courses, as well.
[02:05] Another option is using Patreon, so you don’t have to run ads.
[02:40] There are some people that will run listeners through a funnel for a product and get them on the email list to remarket them later.
[03:25] There is a Chinese teacher who makes $8 Million per year through his educational podcast.
[03:40] That’s all for today!
[03:46] Don’t forget to check out Single Grain for more info about our live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
Why You Should Produce Less Content | Ep. #1003
30 april 2019 · 7 min
In episode #1003, we discuss why you should, like us, produce less content. Tune in to hear why text-based content isn’t worth the trouble.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: Why You Should Produce Less Content
[00:35] We have found that it is harder to rank when doing content marketing.
[00:47] Writing regurgitated information just doesn’t cut it anymore.
[01:03] So, now, we produce less content, but make sure that what we do produce is of the highest quality.
[01:10] It’s not as competitive for video and audio content.
[01:25] Eric and I have produced less text content lately.
[01:40] Just because something works for us, doesn’t mean it will work for you.
[02:10] In the tech space, there is a lot more noise and it’s harder to stand out.
[02:24] Find new and novel topics in order to make a splash.
[03:04] You can always repurpose audio and video content to make more text-based content.
[03:49] That’s it for today!
[03:53] Don’t forget to check out Single Grain for more info about our live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How We Make Millions, When We Suck at so Many Things! | Ep. #1002
29 april 2019 · 12 min
In episode #1002, we discuss how you can make millions, even if you suck at a lot of things. Tune in to hear what we struggle with and how we work around our shortcomings.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How We Make Millions, When We Suck at so Many Things!
[00:50] When we say “millions” we are referring to revenue, not profit.
[01:17] Eric isn’t the best at executing things.
[01:35] Neil is a terrible manager.
[01:45] Eric spends too much time learning and not implementing.
[01:55] However, when his team makes mistakes, he’s good at finding a solution.
[03:15] The way to work with Neil is by showing results.
[03:55] We can’t unlearn our life-long habits.
[04:32] Neil is good at driving traffic and collecting leads.
[04:50] However, most people are probably better at making money.
[05:10] It’s important to hire people who are better than you at most tasks.
[06:45] Eric is a jack-of-all-trades and can adapt easily.
[07:05] He recently brought in someone who has experience running ad agencies to fill in the gaps in his knowledge.
[08:16] Focus on your strengths and hire people who fill in the gaps!
[08:59] That’s it for today!
[09:06] Don’t forget to check out Single Grain for more info about our live event in June.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Uncover Your Competitor’s SEO Strategy | Ep. #1001
28 april 2019 · 8 min
In episode #1001, we discuss how to uncover your competitor’s SEO strategy. Tune in to hear how you can figure out what works for your direct competition.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Uncover Your Competitor’s SEO Strategy
[00:35] You could use great free tools like Ahrefs and SEMRush.
[01:00] It’s about determining where they are getting the traffic.
[01:15] Knowing which pages they update the most could prove useful.
[01:56] In Ahrefs, you can see how quickly how their organic keywords are growing.
[03:00] Everything needs to be based off of data.
[03:20] Google has a new discovery portal: when you publish content, it shows you the ebb and flow of your traffic.
[04:00] Fix the pages that aren’t working.
[04:10] Look at your competitor’s link profile and see where they are getting their links from.
[04:55] That’s it for today!
[04:59] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
7 Creative Ways to Make Your Blog Post Stand Out | Ep. #1000
27 april 2019 · 9 min
In episode #1000, we count out 7 creative ways to make your posts stand out. Tune in to hear what you can do to make your content more interesting.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: 7 Creative Ways to Make Your Blog Post Stand Out
[00:35] 1: Use custom data.
[00:48] Pay a freelancer to do some data collection.
[01:01] 2: Personalize your web pages.
[01:40] 3: Add custom graphs and images.
[02:07] 4: Unique data and a unique perspective.
[02:40] Be careful about whose data you analyze and leverage.
[03:32] 5: Use Kajabi.
[04:15] By blocking off content, you make it more appealing.
[04:33] 6: Write a good headline.
[05:10] 7: Infographics.
[05:20] People don’t use them as much, but that’s why they’re great to use again.
[05:55] That’s it for today!
[05:58] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Throw an Event Without Losing Money | Ep. #999
26 april 2019 · 9 min
In episode #999, we discuss how to throw an event without losing money. Tune in to see how it can be done!
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Throw an Event Without Losing Money
[01:07] Live events are great ways to connect with clients and other industry professionals.
[02:30] To cover costs, have people and businesses sponsor the event.
[03:05] You can also have VIP experiences that are a way to upsell.
[04:45] Watch Grant Cardone and Russell Brunson, as they are great examples of on-stage selling.
[05:00] Neil was asked a question at an event and wasn’t sure how to respond, because he is bad at selling.
[05:42] That’s it for today.
[06:26] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
7 Marketing Tools That We Love | Ep. #998
25 april 2019 · 12 min
In episode #998, we discuss 7 marketing tools that we love right now. Tune in to hear which new tools we think are the best.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: 7 Marketing Tools That We Love
[00:35] 1: Cameo.
[01:00] It’s a service where you pay famous people for personal messages.
[02:45] 2: Wayback Machine.
[02:55] Eric has been doing a lot of A/B testing lately.
[03:20] He has been using this tool to look at all the variations of web pages and ads people have run over time.
[04:20] 3: Livestorm.
[04:35] Livestorm is a browser-based webinar tool.
[04:50] Some like it better than Zoom.
[05:10] 4: Kajabi.
[05:30] Neil has been using this to realize free content locked behind an email gateway.
[06:24] 5: Formidable Forums.
[06:40] This is a way to make forums flexible.
[06:58] 6: Content Explorer.
[07:09] Great for checking in with competitors.
[08:32] 7: Chartable.
[08:43] This tool helps you see how you are trending on different podcast platforms.
[08:57] That’s it for today!
[09:17] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Make Broken Link-Building 10 Times Easier | Ep. #997
24 april 2019 · 7 min
In episode #997, we discuss how to make broken link-building easier. Tune in to hear how you can streamline the process.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Make Broken Link Building 10 Times Easier
[00:45] You are looking for broken pages and who links to those.
[01:00] Then, reach out to the people and tell them you have a great replacement.
[01:25] The Ahrefs Content Explorer will show you live and broken links.
[02:15] Neil’s team likes to contact people who link to outdated content, as well.
[03:30] Link builders in India and Pakistan have proven exceptional.
[03:38] That’s it for today!
[04:08] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Uncover Your Competitor’s Content Strategy | Ep. #996
23 april 2019 · 7 min
In episode #996, we discuss how to uncover your competitor’s content strategy. Tune in to hear this great new way to get all the juicy details you want and need.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Uncover Your Competitor’s Content Strategy
[00:45] Ahrefs has a new feature that allows you to see the details about your competition’s content.
[01:20] We tested this by entering Backlinko into Ahrefs.
[02:30] This is a great way to get a baseline for your own methods and if they measure up.
[02:55] Ahrefs is getting into the Search Engine game.
[03:05] So far, this new tool they have made is accurate.
[03:15] Check out the content explorer for yourself!
[03:27] That’s it for today!
[03:54] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How LinkedIn’s Algorithm is Changing | Ep. #995
22 april 2019 · 7 min
In episode #995, we discuss how LinkedIn’s algorithm is changing. Tune in to hear how it’s changing and what you can do in the meantime.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How LinkedIn’s Algorithm is Changing
[00:45] LinkedIn’s algorithm is much more like Facebook’s now.
[00:55] It’s harder to get videos seen.
[01:22] Milk it while it lasts, until you can’t get any views from your videos.
[02:25] Neil’s Facebook account used to do well, but now his views are down significantly.
[03:00] Social sites command so much attention that you have no choice but to use them.
[03:15] It doesn’t always make sense to buy ads, though.
[04:00] That’s it for today!
[04:26] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
The Power of “No” | Ep. #994
21 april 2019 · 7 min
In episode #994, we discuss the power of “no”. Tune in to hear why you shouldn’t automatically agree to client requests.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: The Power of “No”
[00:50] The moment you say yes, you only open the door to more “yeses”.
[01:15] Don’t do things out of your scope, because it will take all of your time and eat away at your profits.
[01:40] Show that you have standards and backbone.
[02:05] Have firm boundaries in order to protect yourself.
[02:50] The more you cave in, the harder it will be for you.
[03:00] Always have a reason why you’re saying no. Explain the downsides.
[03:54] That’s it for today!
[03:58] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu Lees meerLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How to Outrank Your Competition on YouTube | Ep. #993
20 april 2019 · 8 min
In episode #993 , we discuss how you can outrank your YouTube competitors. Tune in to hear our secrets to ranking on YouTube.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Outrank Your Competition on YouTube Lees meer[00:50] Ideally, you want to rank #1 for keywords.
[01:05] VidIQ helps you track your ranking for various keywords.
[01:59] YouTube will look at what happens to your video within the first 24 hours. If it doesn’t do well in that time frame, you won’t get promoted.
[02:40] When Neil first made YouTube videos, he did well because his viewers had a high watch time.
[03:10] Neil used to run paid promotions, but it didn’t do much for him.
[03:30] He doesn’t optimize for subscriptions.
[03:45] Push your videos in the first 24 hours of posting.
[04:10] Neil has a lot of traffic from other countries.
[04:20] So, he will send emails at times that work for other countries.
[05:06] That’s it for today!
[05:36] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiuLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
Does AMP Still Help With SEO? | Ep. #992
19 april 2019 · 8 min
In episode #992 , we discuss whether AMP still helps with SEO. Tune in to hear what we think about this Google service.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: Does AMP Still Help With SEO? Lees meer[00:42] AMP stands for Accelerated Mobile Pages.
[00:55] AMP helps speed up your page loads on mobile devices.
[01:25] Google is caching, which is why it loads so quickly.
[01:45] It strips a lot of stuff away to increase speed, so you lose out on a lot of conversions.
[02:12] AMP helps somewhat in SEO.
[02:22] In the United States, AMP doesn’t help with traffic.
[02:45] In places like Brazil, the traffic increases.
[03:05] If you are targeting less developed regions, AMP will still help you with SEO.
[03:28] However, we can’t give a definitive answer.
[04:05] By building on top of Google products, you risk losing control of your site.
[04:36] That’s it for today!
[05:15] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiuLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
How Often Should You Scrub Your Email List | Ep. #991
18 april 2019 · 8 min
In episode #991, we discuss how often you should scrub your email list. Tune in to hear how often you need to purge the rolls!
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How Often Should You Scrub Your Email List Lees meer[00:40] Everyone believes you need a huge email list.
[00:45] If people don’t open your emails, there is no point to having them on the list.
[01:05] Opens and clicks are the best way to gauge who is interested in your content, products, or services.
[01:33] Eric purges his email list about once per month.
[01:45] His team has a workflow that sends people through a re-engagement campaign. If they don’t open that email, they will be purged.
[01:58] Mailchimp doesn’t like you scrub your rolls.
[02:10] ConvertKit offers scrubbing automation.
[02:30] Neil’s list gets scrubbed daily.
[02:40] Make sure you send emails at least once per week.
[03:34] If Neil has a 31% open rate, he’s in good shape.
[03:55] If you have 15% or less, you may be losing revenue.
[04:35] If you keep sending emails to those who don’t want them, eventually you will lose everyone.
[04:55] This is because your emails will get marked as spam.
[05:05] That’s it for today!
[05:32] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiuLearn more about your ad cho…
-
The Best Podcast Analytics Tool for 2019 | Ep. #990
17 april 2019 · 7 min
In episode #990, we discuss the best podcast analytics tool for 2019. Tune in to hear which tool we think is best.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: The Best Podcast Analytics Tool for 2019 Lees meer[00:38] Analytics are pretty sucky right now.
[00:45] Libsyn gives you episode stats, but it’s not that accurate.
[01:10] It can give you a sense of what kind of content people like.
[01:28] Chartable is a podcast analytics tool that works.
[01:50] It creates charts for you to understand where you’re popular and with whom.
[02:55] The Apple analytics tool isn’t that in-depth.
[03:10] It’s better than nothing.
[03:25] Chartable will help you compare yourself to your competition.
[03:45] It’s the best tool for 2019.
[03:55] That’s it for today!
[04:01] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.
Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiuLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information. -
Where Content Marketing Is Heading in 2019 & Beyond | Ep. #989
16 april 2019 · 10 min
In episode #989, we discuss where content marketing is heading. Tune in to hear what we think are the most important facets of content marketing.
We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: Where Content Marketing Is Heading in 2019 & Beyond Lees meer[00:45] As of a year ago, Neil starting writing blog posts again.
[01:10] People used to post content just on their website.
[01:25] People will now start to post in multiple locations.
[02:05] You can’t just rely on social media channels, you have to take an omni-channel approach.
[02:25] Referrals are a great way to do link-building.
[03:25] Translations of your content helps build traffic.
[03:40] Infographics will boost your visibility.
[04:05] There are so many countries you can target, so translations will help you expand your reach.
[05:30] Someone who reads your blog is 74% more likely to convert.
[06:15] Just create more content!
[06:18] That’s it for today!
[06:58] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiuLearn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.